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Search resuls for: "Vidyuth Srinivasan"


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Tech company Entrupy says its device can authenticate handbags from brands like Louis Vuitton and Chanel. The AI authenticator is gaining renewed interest as companies seek to cash in on the AI hype. And interest in the AI tool may continue to grow as businesses seek to cash in on the AI hype. Currently only available to resellers of luxury goods, Entrupy claims its tool can authenticate products from luxury brands like Balenciaga, Burberry, Gucci, and Louis Vuitton. Two months later, Humane.ai, an AI startup, launched its AI pin — which the company says can project information onto a user's palm through light — to the market.
Persons: Entrupy, Louis Vuitton, Chanel, , Gucci, Vidyuth Srinivasan, Elle, there's, that's, TikTok, Entrupy didn't, Meta Organizations: Tech, Service, Burberry
TikTok is working with Entrupy, a maker of product-authentication technology, to offer handbag-authentication services on its new e-commerce platform, TikTok Shop , Entrupy announced Wednesday. The partnership reflects a growing effort to build trust in TikTok Shop as the social-media company looks to establish itself as a shopping destination. It expanded to TikTok Shop in response to a growing demand for its services on the platform. TikTok and Entrupy have worked together since TikTok Shop launched in beta earlier this year. Resellers must use a third-party authentication service — either Entrupy or Real Authentication — to resell luxury handbags on TikTok Shop, according to the policies.
Persons: TikTok, Entrupy, Chanel, Prada, Vidyuth Srinivasan, Srinivasan, it's Organizations: Burberry, TikTok, eBay Locations: Entrupy, mstone@insider.com
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