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Top related persons:
John Stamos - 1 Gray - 1 Jack Perry - 1 Zeam - 1 what's - 1 Perry - 1 Kagan - 1 Andrew Heyward - 1
Top related locs:
Gray Syncbak
Top related orgs:
Gray Television - 1 National Association of Broadcasters - 1 CBS - 1 Hearst - 1 Business - 1 Services - 1 CBS News - 1 Netflix - 1

Search resuls for: "VUit"


2 mentions found


☆ 300 local TV news stations are teaming up to launch a streaming service to capture shifting audiences and ad dollars
  + stars: | 2024-02-01 | by ( Lucia Moses | ) www.businessinsider.com   time to read: +5 min
Gray Television is teaming up with other TV stations to launch a free, local-news streamer, and running Super Bowl ads starring John Stamos to get the word out. Perry's pitch to local stations is that Zeam removes the tech and ad barriers from the process of adapting to streaming. "It's a whole new way for stations to interact with their viewers and reach viewers in other markets," Perry said. At the same time, local TV ad revenue is shifting online. Digital is set to account for 10% of the $23.8 billion local TV ad pie in 2024, or $2.1 billion, per BIA Advisory Services .
Persons: John Stamos, Gray, Jack Perry, Zeam, what's, Perry, Kagan, Andrew Heyward, Syncbak, Perry wouldn't, Mike Braun, there's Organizations: Gray Television, National Association of Broadcasters, CBS, Hearst, Business, Services, CBS News, Netflix, VUit, Super Bowl, Google, Super, Sunday, Amazon, Apple Locations: Gray, Syncbak
☆ CBS-owned stations added to free, rapidly growing local news streaming service VUit
  + stars: | 2022-12-09 | by ( Lillian Rizzo | ) www.cnbc.com   time to read: +6 min
He added: "It's a double-edged sword when making the transition to the [streaming] TV world." TV and streaming services are crawling all over each other for more content that retains viewers. Some companies like Sinclair have created their own free streaming services, and many affiliates use their websites and build their own apps to offer newscasts. VUit aims to work with CBS's local stations to boost their hyperlocal events on the platform and attract more eyeballs. A recent Iceman Challenge mountain bike race in Traverse City, Michigan, available only from local station WWTV on VUit's platform, garnered thousands of viewers.
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