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The smart ring market is exploding, with options available at Costco and Walmart. But 2025 may just be the year that smart rings become the "it" tracker for the masses. Every smart ring has a different competitive claimSamsung's ring has a charging case that looks like something you'd pack an engagement ring inside. A smart ring is also "considered a little premium," Jeffrey Kim, Samsung America's senior product lead for the Galaxy smart ring, told BI. Smart ring vs smartwatchSmart ring prosSmall, inconspicuous, and unobtrusiveGreat for sleep trackingLong-lasting battery (~1 week)Smart ring cons
Persons: Tom Hale, Oura, They've, Oura Oura, There's, we've, David Sinclair, Oura's Hale, Daniel Kraft, that's, Kraft, Andrew Huberman, Jeffrey Kim, Ultrahuman, Smart, Umbereen, Nehal hasn't, Mohit Kumar, it's, she's, they're Organizations: Costco, Walmart, Business, Samsung, BI, Galaxy, Verizon, Department of Defense, CGM, US Army, Medicare Locations: Finnish, Oura
Oura Health Oy is releasing a new smart ring this month, Bloomberg reported. CEO Tom Hale told Bloomberg that he expects the company's annual sales to double this year, to around $500 million. In July, Samsung entered the smart ring space with the $400 Galaxy Ring, which tracks health metrics and features built-in AI capabilities. AdvertisementIn May, Samsung filed a preemptive lawsuit against Oura, declaring that its Galaxy Ring does not violate Oura's patents. Last month, analysts from research firm IDC said that the smart ring market could retain its "premium status as a select few brands still lead the category."
Persons: Tom Hale, , Oura, Harry, Apple's, Oura's Hale, Avi Greengart, Greengart, Hale Organizations: Oura Health, Bloomberg, Service, Oura, WNBA, NASCAR, Sun Valley Conference, Samsung, Apple, CNBC, IDC, Global, , Business Insider Locations: Finnish
The smart ring era is here. Honor, the mobile business spun out of Huawei, also announced this week that it's working on a smart ring. Avi Greengart, president and lead analyst at Techsponential, told Business Insider at MWC that Samsung's Galaxy Ring "validates the smart ring category." Rumors of an Apple smart ring have been simmering for over a decade — mostly due to a string of patents the company has filed for. There's another good reason tech companies are eyeing smart rings right now, according to IDC analyst Francisco Jeronimo: subscriptions.
Persons: , Prince Harry, Mark Zuckerberg, Jack Dorsey, Jennifer Anniston, Jimmy Kimmel, Smart, they've, Oura, Avi Greengart, Apple, Bloomberg's Mark Gurman, Jeremy Liew, Liew Apple, Greengart, Francisco Jeronimo, Jeronimo Organizations: Samsung, Service, Mobile, Congress, MWC, Huawei, IDC, Apple, Venture, Business Locations: Barcelona, Cupertino
Ultrahuman Ring AIRThe Good: The ring tracks how well and long you sleep plus stress levels and movement throughout the day. Its app promises to help you use this data to optimize your metabolism.
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