But Google has argued that it’s easy for people to change their search engine — just as simple as putting a box of cereal back on the store shelf. The trial raises questions about how and why we use Google search. And even if we had known, would we have just stuck with Google since its search engine was set as the default? I decided to test how easy or hard it really is to switch to a different search engine. Harry Brignull, a user-experience consultant in Britain, concluded about Google search: “Most people will just stick with it.”

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Persons: I’m, Ted Selker, Harry Brignull, ” Organizations: Google, IBM, Xerox PARC Locations: Britain