Read previewIf you can't beat them, join them — that's the mantra that influencer-marketing firm Izea has adopted when it comes to AI.
AdvertisementAs a first step in bringing its own AI framework to reality, Izea recently launched AI "Mixers" as part of its AI offering (which it calls "FormAI").
The concept behind "Mixers" is to offer creators and brands the ability to train their own AI models.
Influencers will create digital representations of themselves, while marketers can train AI models of their products.
Around the same time, another survey found that over half of creators had been asked to use AI by brands.
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