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☆ I spent 2 nights at the Fontainebleau, the hottest new hotel in Las Vegas, and was blown away by its luxury food court
▼ + stars: | 2024-03-23 | by ( Anneta Konstantinides | ) www.businessinsider.com time to read: +1 min

The Bird sandwich from Nona features roasted turkey, brie cheese, bacon, and guacamole. Anneta Konstantinides/Business InsiderWe first tried The Bird, a $16 sandwich with roasted turkey, mayonnaise, brie, bacon, guacamole, pickled red onions, and escarole, all on a toasted roll. Turkey and brie is a classic pair, but the pickled red onions and guacamole infused them with a creamy and tangy brightness. The $18 sandwich, also on a toasted roll, features Italian ham, Calabrese salami, baby Swiss, roasted peppers, olive relish, Parmigiano Reggiano, arugula, and basil. I thought it'd be impossible to beat The Bird, yet The Italian does so easily.

Persons: Anneta, it's, Calabrese Organizations: Nona, Super Bowl Sunday Locations: brie, Turkey, LA, Vegas, Italian

☆ Dating Apps Like Hinge, Tinder and Bumble Are Getting Worse - The New York Times
▼ + stars: | 2024-03-16 | by ( Magdalene J. Taylor | ) www.nytimes.com time to read: +2 min

“The golden age of dating apps is over,” a friend told me at a bar on Super Bowl Sunday. As we waited for our drinks, she and another friend swiped through Bumble and Hinge, hunting for new faces and likes. Across the bar were two young men: phones out, apps open, clearly doing the exact same thing. What’s lamentable here isn’t only that dating apps have become the de facto medium through which single people meet. Or maybe the apps have functionally, intentionally gotten worse, as have our romantic prospects.

Persons: ”, swiped, What’s, Cory Doctorow Organizations: Super Locations: U.S

☆ Biden Targets a New Economic Villain: Shrinkflation
▼ + stars: | 2024-02-26 | by ( Jim Tankersley | ) www.nytimes.com time to read: +1 min

“I’ve had enough of what they call shrinkflation,” Mr. Biden declared. The video lit up social media and delighted a consumer advocate named Edgar Dworsky, who has studied “shrinkflation” trends for more than a decade. He has twice briefed Mr. Biden’s economic aides, first in early 2023 and again a few days before the video aired. The second clearly informed Mr. Biden’s new favorite economic argument — that companies have used a rapid run-up in prices to pad their pockets by keeping those prices high while giving consumers less. The products arrayed in the president’s video, like Oreos and Wheat Thins, were all examples of the shrinkflation that Mr. Dworsky had documented on his Consumer World website.

Persons: Biden, “ I’ve, Mr, Edgar Dworsky, Biden’s, Dworsky Organizations: Super, Sunday

☆ Will Food Prices Stop Rising Quickly? Many Companies Say Yes.
▼ + stars: | 2024-02-20 | by ( Jeanna Smialek | Jason Karaian | ) www.nytimes.com time to read: +1 min

Few prices are as visible to Americans as the ones they encounter at the grocery store or drive-through window, which is why two years of rapid food inflation have been a major drag for U.S. households and the Biden administration. But now, the trend in grocery and restaurant inflation appears to be on the cusp of changing. After months of rapid increase, the cost of food at home climbed at a notably slower clip in January. And from packaged food providers to restaurant chains, companies across the food business are reporting that they are no longer raising prices as steeply. In others, it’s because the prices that companies pay for inputs like packaging and labor are no longer rising as sharply.

Persons: Biden Organizations: Shoppers

☆ Opinion: How America became immune to scandal
▼ + stars: | 2024-02-15 | by ( Julian Zelizer | ) edition.cnn.com time to read: +8 min

Editor’s note: CNN’s six-part series “United States of Scandal With Jake Tapper” will premiere at 9 p.m. ET/PT February 18. As president, Trump experienced more moments that would traditionally be defined as a scandal than almost any other high official in recent memory, arguably surpassing his notorious predecessor, Richard Nixon. In an era when most Americans are more concerned about the political party of their children’s future spouse than their religion, this calculation is dominant. One study even found that legislators often raise more money after a scandal, especially if the issue received media coverage. For all these reasons, scandal in 2024 isn’t your grandfather’s scandal.

Persons: Jake Tapper ”, Julian Zelizer, Webster, doesn’t, Donald Trump, Trump, Richard Nixon, Ronald Reagan, Trump’s, Matt Gaetz, Marjorie Taylor Greene, Pink Floyd, George Santos, Santos, Taylor Swift, Bill Clinton, Sen, Robert Menendez Organizations: CNN, Princeton University, The New York Times, America, Trump, Capitol, Republicans, GOP, Republican Party, Democratic Party, New York Republicans, Rep, Republican, Democrat, Robert Menendez of New Locations: United States, Merriam, Florida, Marjorie Taylor Greene of Georgia, Vietnam, shrug, midstream, yesteryear, Robert Menendez of, Robert Menendez of New Jersey

☆ Opinion | The Meaning of the Super Bowl ‘He Gets Us’ Ad
▼ + stars: | 2024-02-15 | by ( David French | ) www.nytimes.com time to read: +1 min

During Super Bowl Sunday, a 60-second ad aired about Jesus Christ, and no one seemed angrier about it than Christians. The ad depicts a series of images of one person washing another person’s feet. A cop washes the feet of a young Black man. An older woman washes the feet of a young woman outside an apparent abortion clinic, while anti-abortion protesters look on. He washed feet.”The ad came from a group called He Gets Us that is running a multimillion-dollar ad campaign with the aim of essentially reintroducing America to Jesus.

Persons: Jesus Christ, Jesus didn’t, “, Jesus, I’ve, they’ve, ” Organizations: Super, Jesus, Hobby, United, and State Locations: America

☆ Lael Brainard slams food companies for ‘shrinkflation' as White House attacks price gouging
▼ + stars: | 2024-02-13 | by ( Rebecca Picciotto | ) www.cnbc.com time to read: +2 min

Director of the National Economic Council Lael Brainard speaks during the daily press briefing at the White House January 11, 2024 in Washington, DC. National Economic Council Director Lael Brainard on Tuesday blamed higher consumer prices on "shrinkflation," doubling down on the latest battlefront of President Joe Biden's corporate pressure campaign. Shrinkflation, the practice of reducing product sizes while keeping prices the same, is Biden's latest line of attack against corporations, which he debuted on Super Bowl Sunday. Both the White House and Biden's 2024 reelection campaign have touted inflation recovery as a key accomplishment of his economic agenda, dubbed Bidenomics. "The president is going to continue emphasizing that input costs have come down, supply chains have healed," Brainard said.

Persons: Lael Brainard, Brainard, Joe, Biden Organizations: National Economic, Economic, Cola, PepsiCo, Procter, Gamble, Super, Sunday, White Locations: Washington , DC

☆ Biden is calling out corporations because 'his administration is underwater with independents,' Andrew Yang says
▼ + stars: | 2024-02-13 | by ( Taylor Craig | In | ) www.cnbc.com time to read: +1 min

Biden was sitting beside common snacks like Oreos, Doritos and Goldfish during the 48-second clip, posted to X. Shrinkflation happens when consumer products get smaller in weight, size or quantity while their prices stay the same or even increase. "That's a message that the average consumer will nod their heads and say 'sure, I hate it when that happens,'" former presidential candidate Andrew Yang said. "They're gonna have to keep making this case around the country because the Biden administration is underwater with independents who are going to decide this November's election," Yang, now the co-chair of the Forward Party said. "They're going to be trying anything they can to say, at least, 'we're on your side.'"

Persons: Joe Biden, Biden, I've, Andrew Yang, that's, Lael Brainard, Yang Organizations: Super, Sunday, National Economic, Forward Party

☆ Did Beyoncé record '16 Carriages' at the beginning — or even before — the pandemic? The Beyhive thinks so.
▼ + stars: | 2024-02-13 | by ( Hannah Getahun | ) www.businessinsider.com time to read: +4 min

Beyoncé released two new songs from her upcoming album during Super Bowl Sunday. One song, "16 Carriages," has a line that could reference how old Bey was when she recorded it. The thought-to-be country album, "Act II," is set to be released on March 29. In "16 Carriages," one of two songs released on Sunday, Beyoncé references different ages of her life. Most notably, Bey released the song "Daddy Lessons" — an ode to her Texas upbringing — as a part of the "Lemonade" album in 2016.

Persons: Beyoncé, Bey, —, Trump, Tina Knowles, Beyoncé's, Mama Tina, Knowles, commenter, It's, I'm Organizations: Super, Service, Sunday, Beyoncé's, Chicks Locations: Texas, Houston

☆ I scored a spot as a Super Bowl volunteer for the first time. I'd do it again even though I didn't get to watch the game.
▼ + stars: | 2024-02-12 | by ( Melody Pittman | ) www.businessinsider.com time to read: +4 min

Read previewLast June, a segment on FOX 5 Vegas calling for Super Bowl LVIII volunteers caught my attention. I'd always wanted to go to the Super Bowl, but at over $5,000 a ticket, that dream is way beyond the financial reality of the average Joe. AdvertisementSince the Super Bowl is one of the highest-ranked security events in the nation, the session had a government-agency safety briefing, too. Melody PittmanWe also picked up our free swag with the Super Bowl LVIII logo. Melody PittmanOur tasks ranged from capturing guests' smiles in front of Super Bowl LVIII displays to distributing collectible swag items.

Persons: —, I'd, Volunteers aren't, Melody Pittman, Harry Reid, weren't Organizations: Service, FOX, Super Bowl LVIII, Super, Business, Volunteers, Team, Vegas, The, Harry Reid International Airport, Fremont, Allegiant Locations: Vegas, Mesquite , Nevada, Canada, Kansas, Alaska , Florida , California , Massachusetts, New Mexico, Mesquite

☆ Leaving Las Vegas to High Rollers, Some 49ers Fans Chose Reno
▼ + stars: | 2024-02-12 | by ( Ken Belson | ) www.nytimes.com time to read: +1 min

Every Super Bowl Sunday, thousands of gamblers head to the Grand Sierra Resort and Casino, the largest of its kind in northern Nevada, to bet on the big game and party with fellow football fans. High rollers dine on all-you-can-eat buffets and the champagne flows in V.I.P. Some of the fans considered traveling to Las Vegas, where the Super Bowl was played for the first time this year. But they did not want to battle the crowds only to pay daunting prices for hotels and meals. Reno may lack the buzz of Las Vegas, they said, but the self-proclaimed Biggest Little City in the World had the benefit of being affordable and convenient, roughly a four-hour drive from the Bay Area.

Persons: William Hill Sportsbook Organizations: Sunday, Grand Sierra, Bowl, San Francisco 49ers, Little City Locations: Nevada, V.I.P, California, Las Vegas, Reno, Vegas, Bay

☆ My kids used to watch the Super Bowl for the ads. Now they might pay attention to the game thanks to Taylor Swift.
▼ + stars: | 2024-02-11 | by ( John Ore | ) www.businessinsider.com time to read: +4 min

My kids are 10 and 13 and love Taylor Swift and her music. Me for the sport, and them to see Taylor Swift. As an avid vinyl collector, I've bought Taylor Swift records for them, like a numbered Record Store Day release of Speak Now and 1989. "I'm excited to watch the Super Bowl this year because of Taylor Swift. "If the Chiefs win the Super Bowl, they'll probably show Taylor Swift more.

Persons: Taylor Swift, I've, —, I'm, They've, they've, We've, Taylor, Travis Kelce, they'll, Patrick Mahomes, Eminem Organizations: Super, Service, English Premier League, NFL, NHL, Sports, Detroit Lions, Tampa Bay Lightning, Detroit Red Wings, Netflix, Chiefs, Lions

☆ Senate moves forward with Israel, Ukraine funding after vote on Super Bowl Sunday
▼ + stars: | 2024-02-11 | by ( Rebecca Picciotto | ) www.cnbc.com time to read: +3 min

Senators on Sunday voted to move forward with a $95 billion aid package to fund Ukraine, Israel and Taiwan, a positive sign that the long-awaited foreign aid could have the votes to pass after a weekend of slow-going negotiations. "I think we're going to pass this spending bill for Ukraine. Since Wednesday, lawmakers have been working the tedious Senate process of spending hours in negotiations, followed by procedural votes and more negotiation. On Sunday, Paul estimated that at the going pace, the final vote would likely take place late Tuesday or early Wednesday. A $118 billion version of the bill already failed on the Senate floor last Wednesday.

Persons: Chuck Schumer, I've, We've, Sen, Chris Murphy, Conn, Schumer, Rand Paul, Paul, Joe Biden's, Marco Rubio Organizations: Senate, Super, CBS, Sunday, NBC, Republicans, Republican, CNN Locations: Washington , U.S, Ukraine, Israel, Taiwan, Ky, United States

LAS VEGAS (AP) — Live updates from the Super Bowl in Las Vegas. Taylor Swift reached LAX in her journey from Tokyo to the Super Bowl, online sleuths sayWill she make it in time? Read moreThree longtime friends have attended every Super Bowl — and don’t intend to stopAs long as they still have each other, they’re still going to go to every Super Bowl. Here’s why millions are excited for Super Bowl SundayMillions of Americans will find something to be excited about when it comes to Super Bowl Sunday. Four in 10 U.S. adults are extremely or very excited for at least one part of the Super Bowl day’s festivities.

Persons: Woo, “, Tony, Susan Chiosso, Tony Chiosso, Taylor Swift, they’ve, Travis Kelce, Patrick Mahomes, Brock Purdy, Brandon Aiyuk, Andy Reid, Purdy, Kyle Shanahan’s, Jimmy Garoppolo, they’re, Don Crisman of, Gregory Eaton of, Tom Henschel, Taylor, Swift, belting, Rhonda LeValdo, Bill Vinovich, Jennifer Anniston, Christopher Walken, Arnold Schwarzenneger, Jenna Ortega, Lionel Messi, Tom Brady, Judy ” Judy Sheindlin, Usher, That’s, Taylor Swift ., Trent Williams savors, Trent Williams, Williams, ___ Organizations: LAS VEGAS, Super, CBS, Nickelodeon, San Francisco 49ers, Area, Kansas City Chiefs, LAX, Intrepid, NFL, Chiefs, 49ers, San Francisco, Kansas City, KC, U.S, NASCAR, Reading Phillies, Super Bowl, Haskell Indian Nations University, Sunday’s, Rams, Saints, Sunday, Associated Press, NORC, for Public Affairs Research, Fame, Pro, Kansas City ., Team, Lahainaluna, School Locations: Las Vegas, Allegiant, Tokyo, Los Angeles, Miami, Don Crisman of Maine, Gregory Eaton of Michigan, Florida, Pennsylvania, Acoma Pueblo, Kansas City, U.S, Washington, Hawaii, Lahaina

NEW YORK (AP) — Super Bowl Sunday is here — and, as always, there's a vast roster of advertisers ready to vie for fans' attention during game breaks. Airing a Super Bowl commercial is no easy feat. “This Super Bowl is a blast from the past. She added that “everything old is new again,” with successful Super Bowl ads or messages from the past making more returns this year. Of course, not all advertisers release their ads ahead of the game, so there will be surprises on Sunday.

Persons: ”, Linli Xu, Christopher Walken, Kate McKinnon, There’s, Jennifer Aniston, David Schwimmer, Uber, Judy ” Judy Sheindlin —, Gina Torres, Rick Hoffman, Sarah Rafferty, Patrick J, Adams, Gabriel Macht, Kimberly Whitler, “, Taylor Swift Organizations: University of Minnesota, Sunday's San Francisco 49ers, Kansas City Chiefs, CBS, Paramount, BMW, University of Virginia’s Darden School of Business, Mobile Locations: Sunday's, Labrador

☆ Trump says a Taylor Swift endorsement of Biden would be disloyal because he 'made her so much money'
▼ + stars: | 2024-02-11 | by ( Katie Balevic | Lauren Edmonds | ) www.businessinsider.com time to read: +2 min

Read previewFormer President Donald Trump took aim at Taylor Swift on Super Bowl Sunday in an apparent attempt to bolster his odds of regaining the presidency in November. They've accused her of being a Pentagon asset and part of a complex scheme to endorse Biden during the halftime of the Super Bowl, which they say is rigged. The former president took to his social media platform, Truth Social, on Sunday to say it would be a betrayal for Swift to endorse Biden. Advertisement"I signed and was responsible for the Music Modernization Act for Taylor Swift and all other Musical Artists. A spokesperson for Swift did not immediately respond to a request for comment from Business Insider on Sunday.

Persons: —, Donald Trump, Taylor Swift, Swift, They've, Biden, Trump, Joe Biden didn't, Taylor, Crooked Joe Biden, Swift's, Young Biden Organizations: Service, Super, Sunday, Republicans, Pentagon, Business, Biden, Trump

☆ At the Puppy Bowl, Extra Points for Being a Very Good Boy
▼ + stars: | 2024-02-11 | by ( Callie Holtermann | ) www.nytimes.com time to read: +1 min

But at least they don’t urinate on them. The same cannot be said for the competitors in the Puppy Bowl, Animal Planet’s canine football game that takes place in October but does not air until the afternoon of Super Bowl Sunday. The event’s referee, Dan Schachner, stays ready for all eventualities by keeping five identical uniforms in his dressing room so he can change when accidents occur. Mr. Schachner, 49, admitted he had gotten lax about handing out penalties for “premature watering of the lawn” since he began calling the game in 2011. “We have a game to play.”This year’s Puppy Bowl, which will be televised at 2 p.m. Eastern time on Sunday, is the 20th edition of the event, a milestone for a program that began as a tongue-in-cheek feed of puppy playtime before evolving into a counterprogramming juggernaut.

Persons: Dan Schachner, Schachner, “ Organizations: Super, Sunday

As one of the first countries to the west of the international dateline, Tokyo is a full 17 hours ahead of Las Vegas. The two friends who secured tickets to Saturday’s last show said they started out as NFL fans and became “Swifties” after Kelce and Swift’s romance began. Roke Hiro (left) say they are originally NFL fans and became Swifties after Kelce and Swift began dating. Prior to her win of the coveted award, Swift was tied with Frank Sinatra, Stevie Wonder and Paul Simon, who along with her all previously won album of the year three times. Speaking at the Tokyo concert on Wednesday, she said she had planned to announce the new album at the Grammys if she won anything – and announce it in Tokyo if she didn’t win.

Persons: Taylor Swift, Swift, Travis Kelce, that’s, Kelce, Hiro, Swifties, Roke Hiro, Saki Toi, Ari Novianti, “, ”, Levi Myers, Seiko Inoue, Tricia Mears, ” “ Travis Kelce, He’s, ” Tricia Mears, CNN Swift, Welch, Patrick Smith, Frank Sinatra, Stevie Wonder, Paul Simon, she’s, – Organizations: Tokyo CNN —, Bowl, Kansas City Chiefs, dateline, Chicago Bears, NFL, CNN, Chiefs, AFC, Baltimore Ravens, T, “, Department Locations: Tokyo, United States, Japan, Las Vegas, Saitama, Indonesia, Kansas, Baltimore , Maryland

☆ Las Vegas hopes to hit the jackpot with the Super Bowl
▼ + stars: | 2024-02-10 | by ( Alicia Wallace | ) edition.cnn.com time to read: +10 min

CNN —When Super Bowl Sunday rolls around each year — whether it’s in Miami, New Orleans, Los Angeles or Minneapolis — Las Vegas still draws the crowds. It took years — and a Supreme Court ruling legalizing sports betting — for the National Football League to view Las Vegas in a different light. “We’re sold out, have been for the last month,” said Paul Hobson, general manager of the Sahara Las Vegas hotel-casino. “Las Vegas has a lot of people going there for Super Bowl weekend anyway,” Stephenson said. Additionally, the visitors it attracts spend a whole lot more than the ones who would show up on your typical Super Bowl weekend, Hill said.

Persons: they’ve, Steve Hill, ” Hill, “, Hill, We’re, ”, Paul Hobson, It’s, Aaron J, Thornton, famer Michael Irvin, ” Hobson, Noel Bowman, you’re, ” It’s, Bowman’s, “ We’ve, Vince Lombardi, Ethan Miller, Frank Stephenson, ” Stephenson, Kirby Lee, “ We’re, “ That’s, Winston Fisher, David Farris, Café Lola, George Kittle, Travis Kelce, Lin Jerome, Lola, Alexandra Lourdes, “ It’s, Felicia Parker, she’s, Parker, it’s, Harry Reid Organizations: CNN, Minneapolis —, Football, Super, Las Vegas Convention, Visitors Authority, Las Vegas, National Football League, Playmakers Party, FHM, famer, NFL, Sunday, Visitors, Las, Super Bowl, Priceline, Berry College, of Sports Economics, USA, Reuters, Bowl, Business Connect, ”, Harry, Harry Reid International Airport Locations: it’s, Miami , New Orleans, Los Angeles, Minneapolis, Vegas, Sin City, Las Vegas, Sahara, Mandalay Bay, Mount Berry , Georgia

☆ How to be a power couple like Taylor Swift and Travis Kelce
▼ + stars: | 2024-02-10 | by ( Madeline Holcombe | ) edition.cnn.com time to read: +6 min

Both at the top of their respective industries, Swift and Kelce have become the latest model of a power couple. It isn’t always easy to be part of a power couple, however. Have discussions about what is important to each of you as individuals, as well as the life you are building as a couple, O’Neal said. This mission statement also needs to be clear about who each individual is and what the expectations are of the relationship, Cantor said. A key to a good power couple is prioritizing the relationship and finding ways to lift your partner up when you are on top of the world, O’Neal said.

Persons: Chads, —, Taylor Swift, Travis Kelce, Swift, “, ” Kelce, Monica O’Neal, ” O’Neal, Caitlin Cantor, ” Cantor, O’Neal, ”, Cantor, we’ve, Barack Obama, Michelle Obama, Jay, Z, Kelce Organizations: CNN, Kansas City Chiefs, Chiefs, Super, “, Psychological, Psychology, ” Locations: Boston, Philadelphia

☆ Watch what you say about Taylor Swift around your kids. Why it’s important
▼ + stars: | 2024-02-09 | by ( Analysis Dr. Katie Hurley | ) edition.cnn.com time to read: +5 min

Rapper Eminem stands on the field before the January 14 game between the Detroit Lions and Los Angeles Rams. Kevin Mazur/TAS23/Getty Images for TAS Rights ManagementOwn your narrativeDespite near-constant media scrutiny and rumors, Swift continues to own her narrative. This is a great lesson for young girls and women of all ages who can feel judged and criticized by others. There’s not a single reason to take that away from the many young fans who look up to her. She is the author of five books, including “No More Mean Girls: The Secret to Raising Strong, Confident, and Compassionate Girls.”

Persons: CNN —, Eminem, Taylor Swift, Travis Kelce’s, Kevin Sabitus, Kelce, I’ve, tween, Swift’s, shouldn’t, Swift, David Eulitt, It’s, Lana Del Rey, Valerie Macon, Kevin Mazur, doesn’t, Katie Hurley, Strong, ” Organizations: CNN, San Francisco 49ers, NFC, Detroit Lions, Kansas City Chiefs, Chiefs, Los Angeles Rams, Super, Denver Broncos, Getty, Mutual, Teen, MetLife, Management, Compassionate Locations: AFP, East Rutherford , New Jersey

More foods are being recalled in the wake of a deadly outbreak of listeria food poisoning, including snack foods that may be part of Super Bowl Sunday party menus. Photos You Should See View All 21 ImagesThe recalled foods were sold to food service providers, retailers and at deli counters nationwide. The U.S. Department of Agriculture also issued a public health alert for certain Amazon kitchen burritos that contain ingredients made by Rizo Lopez Foods. About 1,600 people are sickened by listeria food poisoning every year, according to the CDC. The CDC said consumers who have the recalled products should throw them away and thoroughly clean the refrigerator, counters and other contact sites.

Persons: Joe's, Rizo Lopez, Tio Francisco, Don Francisco, Rizo, Campesino, Dos, Casa Organizations: Super Bowl, Costco, Rizo Lopez Foods, Inc, U.S . Centers for Disease Control, Prevention, Health, Rizo Bros, Food, U.S . Department of Agriculture, CDC, Associated Press Health, Science Department, Howard Hughes Medical Institute’s Science, Educational Media Group, AP Locations: Modesto , California, Rio Grande , Food City, El, San Carlos, Santa Maria, Casa Cardenas

Super Bowl Sunday in Las Vegas will feature the Kansas City Chiefs against the San Francisco 49ers. The two teams from the Midwest and West Coast will face off in the Super Bowl for the second time in five seasons. Sunday’s game is a rematch of Super Bowl LIV in 2020, when the Chiefs beat the 49ers. But football isn’t the first thing that comes to mind for all schools set to be represented in the Super Bowl. When it comes to schools in the two states represented in the Super Bowl, California wins out.

Persons: Taylor Swift, Travis Kelce, –, Kansas City –, Stanford – Organizations: Kansas City Chiefs, San Francisco 49ers, Midwest, Super Bowl, Bowl LIV, Chiefs, 49ers, San, Kansas City, University of Oklahoma, University of Georgia, Football Playoff, University of Florida, University of Michigan, Wolverines, Super, ., Best National Universities, Stanford, U.S, Harvard, University of Pennsylvania, Duke, Golden State, – UCLA, USC, University of Missouri, Missouri University of Science, Technology, . News, State, Missouri Locations: Las Vegas, Missouri, California, West, Kansas, San Francisco, U.S

☆ Super Bowl advertisers brace for the Taylor Swift effect
▼ + stars: | 2024-02-08 | by ( Ryan Joe | ) www.businessinsider.com time to read: +3 min

Read previewSuper Bowl advertisers have decades of datapoints telling them when it’s best to show up during the big game. But the presence of Taylor Swift is adding a strange new dimension to a lot of conventional beliefs about the optimal spot for an ad to appear. AdvertisementLike many other advertisers, Hellmann’s had no idea when they locked in their Super Bowl buys early last year that there’d be a media frenzy around the romance between Taylor Swift and Kansas City Chiefs tight end Travis Kelce. Advertisers are already anticipating that Swift’s presence will drive more engagement for advertisers lucky enough to have booked the right spots, though it’s a bit of a crapshoot as there’s no guarantee when, or even if , Swift will make an appearance. There is also another spike in female viewership that happens during Super Bowl broadcasts.

Persons: —, it’s, Taylor Swift, I’d, ”, Chris Symmes, Kate McKinnon, Hellmann’s, there’d, Travis Kelce, Swift, they're, you’re, Jeff Gagne, “, haven’t, Taylor, Jake Marx Organizations: Service, Havas Media, Business, Unilever North America, Unilever, Super Bowl, Kansas City Chiefs, Chiefs, AFC, ”, Nielsen, Video Advertising, Super, Stagwell Media

☆ Opinion: The biggest Super Bowl ad winners — and losers — over the past 20 years
▼ + stars: | 2024-02-08 | by ( Opinion Tim Calkins | ) edition.cnn.com time to read: +9 min

These were all among the notable Super Bowl ads of the past 20 years. These are some of the very best Super Bowl ads over the past 20 years. Google, ‘Parisian Love’Super Bowl XLIV in 2010 included Google’s first-ever Super Bowl spot. Amazon, ‘Alexa Loses Her Voice’Amazon has been one of the most successful of all Super Bowl advertisers, at least according to the Kellogg Super Bowl Ad Review panel. But we are incredible, and we make incredible things.”Kia's 2019 Super Bowl ad helped launch its new SUV, the Telluride.

Persons: Tim Calkins, Andy Warhol, Kellogg, Google’s, Alexa, Gordon Ramsay, Cardi, Anthony Hopkins, Alexa —, Kia, ”, Bar Refaeli, GoDaddy, Burger, Andy ’, Burger King, Warhol, HomeAway, Groupon, Timothy Hutton, “ Organizations: Northwestern University’s Kellogg School of Management, Marketing, CNN, Amazon Alexa, Tim Calkins Kellogg School of Management, Google, Kellogg, Trade, Bowl, Super Bowl, Amazon, Amazon's, Alexa, Mobile, Verizon, Telluride, Nationwide, Companies, Brands, Super Locations: United States, Georgia, Telluride, US, Tibet

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