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Jayde Powell started her social media career over a decade ago, working for wellness brands and big name companies like Delta Airlines. The money she earns from LinkedIn helps her pay her mortgage and utilities bills, and offset monthly business expenses, while she grows her own company, she says. Powell has made $32,700 through The Em Dash Co. and another $2,750 from other social media content so far this year. "There have been times where I haven't been able to pull in new client work [at the Em Dash Co.]." Here's how Powell developed her voice on social media and leveraged it into a lucrative LinkedIn side hustle.
Persons: Jayde Powell, Powell, Powell —, , It's Organizations: Delta Airlines, LinkedIn, Twitter, CNBC, Em Locations: America, Atlanta, U.S
Even though Fishman is the owner of the VitaCup brand, he said he lost the buy box to a reseller of his coffee products. That meant it was indexed by Amazon's pricing algorithms, Fishman said, causing him to lose the buy box. Angus Mordant | Bloomberg | Getty ImagesWinning the buy box is paramount to a seller's success on Amazon. Nearly 98% of sales made on Amazon go through the buy box button, the FTC alleged in its suit. "The only way to get back the Amazon buy box is to lower our price on Amazon," Arnold said.
Persons: Tom Williams, Brandon Fishman, Fishman, I've, David Zapolsky, Amazon's, Target, Angus Mordant, Mason Arnold's, Arnold, Sunwink, we're Organizations: Washington , D.C, Cq, Inc, Target, Amazon, Walmart, Federal Trade Commission, JPMorgan, Bloomberg, Getty, FTC Locations: Washington ,, Harriman , New York
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