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But while the company's profile in the industry has stayed constant and swaggering, behind the curtain, its business has been increasingly troubled, 10 insiders told Business Insider. Creator economy professionals mingled beneath glowing jellyfish and coral light fixtures inside Jellysmack's creator lounge during VidCon 2023. "As a startup in the ever-evolving creator economy, we are constantly testing and adapting our business model," the Jellysmack spokesperson told BI in a statement. Advertisement"The world was falling apart with the pandemic, but early Jellysmack felt like a dream," the second former staffer told BI. BI viewed two Jellysmack contracts and an email exchange between Jellysmack and one of its creator clients to verify the practice.

Persons: —, SoftBank, lanyards, Jellymack, Jellysmack, YouTubers, Brad Mondo, Meta, Michael Philippe, Jellysmack cofounders Swann Maizil, Robin Sabban, Nathan Guetta, Condé Nast, Youri Hazanov, Sean Atkins, hasn't, Snapchat —, Amanda Perelli, JellyFi, deprioritize, that's, it's, Ollie Forsyth, They've Organizations: Service, Business, Facebook, influencers, BI, YouTube, Disney, Comcast, Keli, Big Tech, cryptocurrency, MTV, HBO, Copyright Capital, SoftBank, Productions, OKA Media, Network Media LLC, Crime, Star, Spotify, Crime Network Locations: VidCon, SoftBank

☆ Paper, the online tutoring unicorn, just had a second round of layoffs. The cuts come a year-and-a-half after raising $270 million in Series D funding.
▼ + stars: | 2023-08-02 | by ( Madeline Renbarger | ) www.businessinsider.com time to read: +3 min

Paper, an edtech unicorn focused on online tutoring for K-12 students, has laid off staff. The cuts come as edtech startups are facing increasing pressure amid a downturn. The Canadian online tutoring startup Paper has laid off 106 employees, or 4% of staff, Insider has learned. Unlike other online tutoring companies, the bulk of the startup's online tutors are categorized as employees, not contractors, according to Paper's website. Other prominent edtech startups including Byju's, GoStudent, and Degreed have also cut jobs in the past year.

Persons: Slack, we've, Cutler Organizations: Employees, SoftBank Investment, Sapphire Ventures, Los Angeles Unified Locations: Canada, Los Angeles

☆ SoftBank forms JV to build AI-powered warehouses with Symbotic
▼ + stars: | 2023-07-24 | by ( ) www.reuters.com time to read: +1 min

July 24 (Reuters) - SoftBank Group (9984.T) is forming a joint venture with supply-chain services provider Symbotic to build AI-powered warehouses that will be majority owned by the Japanese technology investor, the companies said on Monday. The firms are investing a total of $100 million in the venture, which will be called GreenBox Systems. The unit has also signed a contract to buy AI-powered systems worth $7.5 billion for its warehouses from Symbotic. The deal will give SoftBank, already an investor in Symbotic, warrants representing about 2% of the U.S. company's outstanding shares. The Japanese firm said it had also bought 17.8 million shares of Symbotic from CEO Rick Cohen.

Persons: Rick Cohen, Masayoshi Son, Vikas Parekh, Greenbox, Symbotic, Zaheer Kachwala, Shailesh Kuber, Anil D'Silva Organizations: SoftBank, Systems, Tokyo bourse, SoftBank Investment, JV, Thomson Locations: Symbotic, Tokyo, GreenBox

☆ AI startup Tractable raises $65 million in Series E round led by Japanese investment giant SoftBank
▼ + stars: | 2023-07-18 | by ( Riddhi Kanetkar | ) www.businessinsider.com time to read: +3 min

Artificial intelligence startup Tractable has raised a $65 million Series E led by SoftBank. The startup deploys AI to visually assess damaged cars and properties for insurers. Artificial intelligence startup Tractable has raised $65 million in a round led by Japanese investment giant SoftBank. Tractable last raised funds in a $60 million Series D round when it was valued at over $1 billion. The company declined to comment on the valuation attached to its Series E round, which also included existing investors Insight Partners and Georgian.

Persons: SoftBank, Masayoshi Son, Son, Alex Dalyac, Venkat Sathyamurthy, Mohan Mahadevan, Nahoko Hoshino, Dalyac Organizations: Insight Partners, Vision Fund, Adobe, SoftBank Investment Locations: London, New York, Japan

The hectic pace of activity comes after private credit funds targeting Asia jumped 76% last year to a record $11.2 billion, driven by both regional and India-dedicated strategies, according to Global Private Capital Association. As large global sponsors continue to invest into multi-billion dollar Asia-focused credit funds such as Apollo, Blackstone and KKR, the Asian private credit industry is set for further boom, Robert Wright, partner in law firm Baker McKenzie, said. The string of new private credit funds come against the backdrop of startups facing the threat of having down rounds. Nevertheless, alternative financing such as private credit does not come cheap, industry experts warned. Private credit firms usually arrange loans, with assets secured, on a floating rate basis.

Persons: GPCA, Singapore's SeaTown, Europe's 21yield, Nicholas Mairone, Robert Wright, Baker McKenzie, SeaTown, Rakshat Kapoor, Camille Krejci, Parthiv Rishi, Sidley Austin, Siew Kam Boon, Yantoultra Ngui, Sumeet Chatterjee Organizations: Asia, SINGAPORE, Global Private Capital Association . Industry, Silicon Valley Bank, Blackstone, KKR, Reuters Graphics, Bain Capital, India's, Mahindra Bank, Hong Kong's ADM, SoftBank Investment Advisers, Reuters, Prosus NV, Thomson Locations: Asia, India, Singapore, United States, North America, Silicon, Pacific, Japan, Hong Kong

☆ Inside SoftBank Vision Fund's awful, terrible, really bad year. How the venture fund tumbled, according to former employees, investors and rival VCs.
▼ + stars: | 2022-12-08 | by ( Hasan Chowdhury | Ben Bergman | Samantha Stokes | ) www.businessinsider.com time to read: +12 min

SoftBank's Vision Fund just experienced one of its most dismal years in its history. SoftBank's Vision Fund was once a power broker, having raised a jaw-dropping $100 billion in 2017, followed by plans to raise $108 billion for Vision Fund 2 in 2019 — two of the largest venture-investing vehicles ever established. But insiders are now questioning if it will ever regain influence, according to 11 ex-Vision Fund investors, former employees, VCs, and industry analysts who weighed in on the future of the Vision Fund. One ex-Vision Fund investor described Son, now taking the reins of Vision Fund 2, as someone who is "not a manager." Given its investing performance so far, the obvious question is what happens once Vision Fund 2 has reached full investment.

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