McDonald’s will extend its $5 value meal into December in most U.S. markets as it looks to win back lower-income consumers. Franchisees have been voting on extending the value meal, and roughly 80% of local markets have opted to extend the deal into December. The value meal offers a McDouble or McChicken sandwich, small fries, four-piece chicken nuggets and a small soft drink for $5. The restaurant sector focused on value this summer, as companies including McDonald’s, Burger King and even Starbucks attempted to lure consumers in with discounted offerings. After McDonald’s posted declining second-quarter same-store sales in July, executives told restaurant operators and analysts the company would focus on how to recapture consumers with deals, as they pushed for an extension of the $5 value meal.

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Persons: we’re, ”, Joe Erlinger, Burger King, McDonald’s, Erlinger Organizations: CNBC Locations: ” McDonald’s, U.S