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☆ TJ Maxx parent says holiday shopping is off to a 'strong start,' but its guidance tells another story
▼ + stars: | 2024-11-20 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +5 min

TJX Companies touted a "strong start" to the holiday shopping season on Wednesday, but its shares slid after the fast-growing retailer offered guidance that appeared to underwhelm Wall Street. "The fourth quarter is off to a strong start, and we are excited about our opportunities for the holiday selling season. For its holiday quarter, TJX is expecting comparable sales to grow between 2% and 3%, largely in line with the 3% uptick that StreetAccount analysts had expected. TJX is standing by its comparable sales guidance of 3% growth for the full year, just shy of the 3.2% growth that StreetAccount analysts had expected. It raised its pretax profit margin outlook from 11.2% to 11.3%, which matches StreetAccount's expectations, along with its earnings per share guidance.

Persons: TJX, Ernie Herrman, It's, LSEG, Maxx, TJ Maxx Organizations: TJX Companies, LSEG, Company, It's, HomeGoods, TJX, Brands, United Arab, Burlington, Ross, Bank of America Locations: HomeGoods, Sierra, TJX Canada, Europe, Australia, Dubai, United Arab Emirates, Saudi Arabia, Spain

The San Francisco-based couple recently partook in a TikTok trend that features shoppers showing off the quirky items found at their local HomeGoods stores. “You feel the need to walk away with it because it’s gone the next day,” Gavello, 27, said about the appeal of HomeGoods products. But HomeGoods really does dictate for you, it tells you what to buy.”Wood said that he used to go to HomeGoods with his mom and pull out the weirdest items in the store to inspect. The official HomeGoods TikTok account commented on the couple’s video saying, “sometimes you don’t know what you need until you go to HomeGoods.”A representative for HomeGoods did not immediately respond to a request for comment Tuesday. Gordon said the TikTok trend is fun because it shows the wide range of decorations that exist across HomeGoods stores.

Persons: Aubrey Gavello, Alex Wood, it’s, ” Gavello, Wood, ” Wood, “, HomeGoods, ”, Tatyiana Gordon, Gordon, “ It’s Organizations: TJX Companies, Sierra Trading, Marshalls, CNBC Locations: HomeGoods, San Francisco, Maxx, Syracuse , New York

☆ A bomb cyclone and an atmospheric river will combine with dangerous effect on the West Coast
▼ + stars: | 2024-11-19 | by ( Robert Shackelford | Mary Gilbert | ) edition.cnn.com time to read: +4 min

CNN —A powerful “bomb cyclone” will combine with an atmospheric river to unleash over a month’s worth of rain, hurricane-force wind gusts and feet of mountain snow to parts of the Pacific Northwest and Northern California. This bomb cyclone will work with an atmospheric river, a long plume of water vapor moving like a river through the atmosphere, to wring out heavy rainfall and significant mountain snowfall in the Pacific Northwest and Northern California beginning Tuesday. The pair will stall along the coast and hammer the area with hazardous conditions through the week and into the weekend. Rainfall of this magnitude is expected to cause significant urban flooding, debris flow on roadways and river flooding. Strong winds could cause extensive damage to trees and power lines,” the National Weather Service office in Seattle warned.

Persons: ” Organizations: CNN, National Weather Service, Weather Prediction, WPC Locations: Pacific Northwest, Northern California, San Francisco, Medford , Oregon, California, San Francisco Bay, Oregon, Washington, Seattle, Sierra Nevada

☆ 'Hot Frosty' is the latest film in Netflix's Christmas Cinematic Universe. Here's how it connects to 'Falling For Christmas' and other movies.
▼ + stars: | 2024-11-12 | by ( Ayomikun Adekaiyero | ) www.businessinsider.com time to read: +5 min

Here's what to know about the universe and where "Hot Frosty" fits in. AdvertisementThe Netflix Christmas Cinematic Universe is expanding again with the streamer's new movie "Hot Frosty." Netflix's latest Christmas offering, "Hot Frosty," follows a woman (Lacey Chabert) who accidentally turns a snowman into a real man (Dustin Milligan) with the power of a magical Christmas scarf. In "Falling for Christmas" and some of the other Netflix Christmas movies, characters see "Christmas Prince" movies on their TV screens. For this to make sense, "Hot Frosty" and the "Christmas Prince" franchise would have to exist in a separate parallel world to "Falling for Christmas" within the Netflix Christmas universe.

Persons: Lindsay Lohan, Jennifer Coolidge, —, Lacey Chabert, Dustin Milligan, Lindsay Lohan's, Rachel McAdams, Chabert, Gretchen Wieners, Lohan, Cady Heron, Bobby Helms, Kathy, Gretchen, Cady, Jack, Sierra, Aunt Sandy, Jennifer Coolidge's, Aunty Sandy, Dottie, Katy Mixon Organizations: Service, Netflix, Marvel, Star Wars, Paramount, Sierra

☆ Trump taps Lee Zeldin as EPA chief, Rep. Elise Stefanik for UN ambassador
▼ + stars: | 2024-11-11 | by ( Dan Mangan | ) www.cnbc.com time to read: +2 min

Former U.S. President and Republican presidential candidate Donald Trump reacts as former U.S. Representative Lee Zeldin speaks at a rally ahead of the New Hampshire primary election in Concord, New Hampshire, U.S. January 19, 2024. Elizabeth Frantz | ReutersPresident-elect Donald Trump said Monday that he would appoint former Rep. Lee Zeldin as administrator of the Environmental Protection Agency, and current Rep. Elise Stefanik as the U.S. ambassador to the United Nations. The executive director of the Sierra Club, a leading environmental group, blasted Trump's selection of Zeldin for the EPA post. "Our lives, our livelihoods, and our collective future cannot afford Lee Zeldin – or anyone who seeks to carry out a mission antithetical to the EPA's mission." Republican Conference Chair Elise Stefanik, R-N.Y., speaks at the Republican National Convention in Milwaukee on Tuesday, July 16, 2024.

Persons: Donald Trump, Lee Zeldin, Elizabeth Frantz, Elise Stefanik, Trump, Trump's, Zeldin, Kathy Hochul, Donald, Ben Jealous, Lee Zeldin –, Bill Clark Organizations: U.S, Republican, New, Reuters, Environmental Protection Agency, United Nations, America, Trump's Cabinet, Gov, League of Conservation Voters, Sierra Club, Republican National Convention, CQ, Inc, Getty Locations: New Hampshire, Concord , New Hampshire, U.S, New York, Milwaukee

☆ Fast-moving wildfire prompts closures at Southern California colleges
▼ + stars: | 2024-11-07 | by ( Minyvonne Burke | Minyvonne Burke Is A Senior Breaking News Reporter For Nbc News. | ) www.nbcnews.com time to read: +2 min

A fast-moving wildfire in Southern California that has grown to more than 14,000 acres prompted a Ventura County university to cancel classes and temporarily suspend campus operations as authorities struggle to get the blaze under control. The Ventura County Community College District said campuses were closed Thursday at Moorpark College, Oxnard College and Ventura College. It has grown to 14,187 acres, the Ventura County Fire Department said in a post on X early Thursday morning. Ventura County Fire Capt. Video from a news helicopter showed burned homes and firefighters trying to put out flames at another residence.

Persons: Noah Berger, Trevor Johnson Organizations: Cal State University Channel Islands, Ventura County Community College District, Moorpark College, Oxnard College, Ventura College, Fire Department, California Department of Forestry, Cal, Padre Sierra Parish Locations: Southern California, Ventura County, Ventura, Los Angeles County, Santa Ana, Camarillo, Calif

☆ Losing GPS could cost billions, so the Space Force is having companies like Astranis build a backup network
▼ + stars: | 2024-11-01 | by ( Michael Sheetz | In Michaeljsheetz | ) www.cnbc.com time to read: +4 min

Pentagon leaders believe those losses are a conservative estimate, leading the U.S. Space Force to kick off a roughly $2 billion satellite program known as the Resilient Global Positioning System. Called R-GPS for short, the program is intended to provide an alternative, backup network for the current satellite system. Last month, the branch awarded four companies with contracts for R-GPS design concepts: Astranis, Axient, L3 Harris and Sierra Space. The R-GPS planSpace Force used a novel Pentagon funding authority, called "Quick Start," to get the R-GPS program going. A rendering of a Nexus satellite in orbit.

Persons: Justin Deifel, Deifel, Harris, We've, John Gedmark, Astranis, Gedmark, they've, … We've Organizations: U.S . Air Force, GPS, Commerce Department, Pentagon, U.S . Space Force, Force's, Systems Command, CNBC, Space Force, Sierra Space, U.S, Department of Defense, Force, of Defense Locations: U.S, Russia, China, Sierra

☆ I survived stage 4 cancer as a new mom, but couldn't return to my job or have more kids. But I found a new, fulfilling career.
▼ + stars: | 2024-10-30 | by ( Kim Schewitz | ) www.businessinsider.com time to read: +6 min

AdvertisementThis as-told-to essay is based on a conversation with Ceinwen Giles, 48, co-CEO of Shine Cancer Support, who lives in London. Weeks after giving birth to my first child at 34, I was diagnosed with stage four cancer. Ceinwen GilesTreatment left a permanent markI don't think that there was any part of my life that wasn't affected by cancer. I didn't know anyone my age with cancerCeinwen Giles and Emma Willis founded Shine Cancer Support in 2012. She was diagnosed with breast cancer when she was 29 and was organizing coffees for younger adults with cancer.

Persons: Ceinwen Giles, —, I'm, It's, hypervigilant, chemo, Emma Willis, it's, We've, you've Organizations: Service, Shine, Shine Cancer Locations: London, West Africa, Sierra Leone

☆ Former Salesforce co-CEO Bret Taylor on his new startup's funding round and $4.5 billion valuation
▼ + stars: | 2024-10-28 | by ( Kate Rooney | ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailFormer Salesforce co-CEO Bret Taylor on his new startup's funding round and $4.5 billion valuationBret Taylor, OpenAI board chair and co-founder of Sierra, joins CNBC's 'The Exchange' to discuss the company's quadrupled valuation, how AI models can remain relevant without licensing content from media, and more.

Persons: Bret Taylor

☆ AI startup Sierra raises $4.5 billion valuation
▼ + stars: | 2024-10-28 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailAI startup Sierra raises $4.5 billion valuationArtificial intelligence startup Sierra, co-founded by ex-Salesforce co-CEO Bret Taylor and Google executive Clay Bavor, is more than quadrupling its valuation to $4.5 billion in a fresh funding round.

Persons: Bret Taylor, Clay Bavor Organizations: Google

☆ Bret Taylor’s AI startup Sierra raises funding at $4.5 billion valuation
▼ + stars: | 2024-10-28 | by ( Kate Rooney | ) www.cnbc.com time to read: +2 min

Bret Taylor, co-CEO of Salesforce, speaks at the Viva Technology Conference in Paris on June 15, 2022. Artificial intelligence startup Sierra, co-founded by ex-Salesforce co-CEO Bret Taylor, is more than quadrupling its valuation to $4.5 billion in a fresh funding round. The San Francisco-based company, which was valued at $1 billion in January, raised $175 million in a funding round led by Greenoaks Capital. Sierra is focused on helping enterprises like home security company ADT , Sonos , Weight Watchers and Casper personalize and implement AI agents for customer service. Taylor describes Sierra as "conversational AI," and bristles at the word "chatbot," even banning the phrase in the company's downtown San Francisco office.

Persons: Bret Taylor, Sierra, Taylor, Marc Benioff, Elon Musk, Clay Bavor, Casper personalize, Bavor, ICONIQ, Josh Kushner’s Organizations: Salesforce, Viva Technology Conference, Greenoaks Capital, Twitter, Elon, Google, Sierra, Google Labs, CNBC Locations: Paris, San Francisco

“If you actually look at John Kelly, and folks like Liz Cheney, the fundamental disagreement they have with Donald Trump is even though they say that they’re conservative, they’re conservative in the sense that they want America to get involved in a ton of ridiculous military conflicts,” Vance said. “All these people, Jake, they came into office thinking that they could control Donald Trump, that when he said he wanted peace in the world,” Vance said. “Mike Pence thought he could control Donald Trump? And when he found out that he couldn’t, they all turned on Donald Trump,” Vance said. Read more about Vance’s defense of Trump amid a growing tide of GOP critics here.

Persons: CNN’s Jake Tapper, Ohio Sen, JD Vance, Harris, Vance, Donald Trump, John Kelly, ” Vance, ”, Kelly, Trump, ” Tapper, Liz Cheney, Jake, “ Mike Pence, “, Read Organizations: Ohio, Trump, New York Times, Union, Republicans Locations: “ State, America

☆ Africa's film industry is ripe to boom. Idris Elba wants to be there for it.
▼ + stars: | 2024-10-27 | by ( Eve Crosbie | Nathan Rennolds | ) www.businessinsider.com time to read: +4 min

Idris Elba has shared more on his plans to help build the entertainment industry in Africa. The Golden Globe winner has said he planned to build film studios in Ghana and Tanzania. A 2021 UNESCO report said that the film industry could help add $20 billion to Africa's combined GDP. "I would certainly consider settling down here; not even consider, it's going to happen," he continued, adding: "I'm going to live in Accra, I'm going to live in Freetown, I'm going to live in Zanzibar. Africa's film industry is growing rapidly, and certain major streaming successes, such as Netflix's Nigerian crime thriller "The Black Book," offer increasing optimism for the sector.

Persons: Idris Elba, —, Luther, We've Organizations: Golden Globe, UNESCO, Service, BBC, Tanzania —, West African Studios, Research, CNN Locations: Africa, Ghana, Tanzania, Accra, I'm, Freetown, Zanzibar, Elba, London, Sierra Leonean, Ghanaian, Tanzanian, Nigerian

☆ Washington Post reports that owner Jeff Bezos stopped it from endorsing Kamala Harris
▼ + stars: | 2024-10-25 | by ( Geoff Weiss | ) www.businessinsider.com time to read: +3 min

The Washington Post won't endorse a presidential candidate in 2024. Sources told the Washington Post that the paper's owner, Jeff Bezos, made the decision. AdvertisementThe Washington Post said Friday it won't endorse a candidate in the 2024 election — or in any future presidential races. Advertisement"Donald Trump will celebrate this as an invitation to further intimidate The Post's owner, Jeff Bezos (and other media owners)," Baron told NPR. AdvertisementThe Washington Post did not immediately respond to a request for comment from Business Insider.

Persons: Marty Baron, Jeff Bezos, —, William Lewis, Lewis, Bezos, Kamala Harris, Donald Trump, Baron, Semafor, Patrick Soon, Shiong, Mariel Garza Organizations: Washington, Washington Post, Service, NPR, Post, NASA, Bezos, Sierra Space, Los Angeles Times, Business

“It’s incredible,” Payton II told NBC News. One might be Payton II, the son of longtime Seattle SuperSonics star Gary Payton, a member of the NBA’s 75th Anniversary Team. Golden State faced Los Angeles twice in the preseason, and Payton II made sure to go over to the younger James pregame to offer a few words of advice. Rarely do players with those statistics get drafted by an NBA team, but the Lakers took Bronny in the second round with the 55th overall pick. That idea of feeling undeserving is something Payton II experienced growing up.

Persons: Gary Payton II, Bronny James, —, — LeBron James, ” Payton, “, Payton II, Gary Payton, James, LeBron James wasn’t, Payton, Larry Nance Jr, Nance Jr, ”, don’t, Jett Howard, Juwan Howard, ” Howard, It’s, Martin, Star Kenyon Martin, Bronny, ” Martin, I’m, LeBron, Hey, ’ ” Nance Jr, Anthony Davis, JJ Redick, won’t Organizations: ANGELES, Golden State Warriors, Los Angeles Lakers, NBC News, Seattle SuperSonics, Golden State, Los Angeles, Sierra Canyon High School, USC, Trojans, NBA, Lakers, Atlanta Hawks, ” Orlando Magic, ” 76ers, K.J, G League, Warriors Locations: Las Vegas, Sierra, Southern California, Los Angeles

☆ Idris Elba is building an entertainment industry in Africa
▼ + stars: | 2024-10-20 | by ( Nicole Goodkind | ) edition.cnn.com time to read: +4 min

Elba, whose parents hail from Sierra Leone and Ghana, is on a mission to transform the entertainment industry in Africa. Elba aims to build film studios across Africa, starting in Zanzibar, the Tanzanian semi-autonomous island renowned for its white sand beaches. “Much of the imagery about Africa isn’t even generated from Africa,” Elba told CNN at the Stellar Development Foundation’s Meridian conference in London this week. Global players like Netflix and Disney have already made sizable investments in Kenya, South Africa and Nigeria. Still, many governments in emerging economies have yet to recognize the economic potential of the creative sector, Elba said.

Persons: New York CNN — Idris Elba, “ Luther, ”, Elba, Samia Suluhu Hassan, “ Idris Elba, Shariff Ali Shariff, ” Elba, Goldman Sachs Organizations: New, New York CNN, Economic, Investment, CNN, Development Foundation’s Meridian, UNESCO, Global, Netflix, Disney, Economic Research, South Locations: New York, Hollywood, London, Elba, Sierra Leone, Ghana, Africa, Zanzibar, Tanzanian, Davos, NIgeria, Kenya, South Africa, Nigeria, Tanzania, South Korea, Busan

☆ Here's exactly how to prepare for a Trump or Harris presidency — and how to build a 5-part 'election-proof portfolio'
▼ + stars: | 2024-10-19 | by ( James Faris | ) www.businessinsider.com time to read: +5 min

US stocks usually fall in autumn. "The amount of warning you often get between the peak happening and a pretty significant downturn is pretty limited, right? "What usually happens in an election year is, November and December are pretty bullish for stocks," Keller said. The veteran strategist also talked about what he's half-jokingly calling "Dave's election-proof portfolio" of investments. AdvertisementBelow are Keller's best ideas for either a Trump or Harris win, plus five investments that should be fine either way.

Persons: Stocks, David Keller, —, hasn't, Keller, shouldn't, Harris, Whoever's, he's, Donald Trump, Kamala Harris Organizations: Service, Sierra Alpha Research, Trump

☆ A series of earthquakes has Southern California shook. Is a big one coming?
▼ + stars: | 2024-10-16 | by ( Stephanie Elam | ) edition.cnn.com time to read: +6 min

One more thing Southern California is known for: earthquakes. While the San Andreas is the most famous, scientists know it’s not the only fault that can produce a powerful earthquake in Southern California. Residents clean up in the Van Nuys neighborhood following the 1994 Northridge earthquake in Los Angeles on January 17, 1994. Many newcomers have no idea the havoc a big earthquake can wreak, including young Angelinos who grew up in Southern California‘s quiet times. “We need to be prepared, because we could have an earthquake that’s pretty big at any time,” Husker said.

Persons: there’s, ”, Kate Scharer, Andreas, it’s, Robert de Groot, Vinnie Zuffante, Angelinos, They’ve, ” Allen Husker, “ There’s, Husker, Clarence Wayne Dean, Douglas C, ” Scharer, Scharer, Don’t, “, de Groot, ” Husker Organizations: Los Angeles CNN, Pasadena, United States Geological Survey, Geological Survey, California Institute of Technology, Southern California Seismic, CNN, Los Angeles Police, Disease Locations: Hollywood, Southern California, Los Angeles, Malibu, San Gabriel, Sierra, Van Nuys, Los Angeles County, Southern, California, California , Oregon, Washington

Former President Donald Trump on Friday repeatedly called for using the death penalty against migrants who kill U.S. citizens and law enforcement officers. "I’m hereby calling for the death penalty for any migrant who kills an American citizen or a law enforcement officer," Trump said at a campaign rally in Reno, Nevada. Trump has also previously called for using the death penalty against human and drug traffickers. A Trump campaign spokesperson did not immediately respond to a request for comment on Friday night. Trump has frequently used tactics to portray noncitizens entering the United States as a threat to the livelihood and safety of Americans.

Persons: Donald Trump, I’m, Trump, Kamala Harris, noncitizens, Justin Sullivan, “, ” Trump, Harris, ”, Mike Coffman, ’ Organizations: Democratic, Biden, Sierra Resort, Aurora, Republican Locations: American, Reno , Nevada, Aurora , Colorado, United States, Reno, Nev, Aurora, ”, Venezuela, Colorado, Springfield , Ohio

☆ OpenAI chair Bret Taylor talks AI agents, regulation and the tech's current boom
▼ + stars: | 2024-10-10 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Bret Taylor, board chairman of OpenAI, joined CNBC's Squawk on the Street Thursday to discuss his artificial intelligence startup Sierra. Taylor co-founded Sierra in March of 2023, and it aims to help companies build AI agents that can interface directly with their customers. AI agents vary in their complexity, but they can generally help users answer questions, automate processes and perform specific tasks, according to the company's website. Sierra is already valued at around $4 billion, and Taylor said he is excited to build an "enduring company." Taylor joined OpenAI's board after the company's CEO Sam Altman was briefly ousted last fall.

Persons: Bret Taylor, CNBC's Squawk, Taylor, We're, Sam Altman, Mira Murati Organizations: OpenAI, Sierra, Google, Big Tech Locations: Silicon, U.S

☆ Sierra co-founder Bret Taylor on AI agent startup: We want to make our customers successful
▼ + stars: | 2024-10-10 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSierra co-founder Bret Taylor on AI agent startup: We want to make our customers successfulSierra co-founder Clay Bavor and Bret Taylor, Sierra co-founder and CEO and OpenAI board chair, join 'Squawk Box' to discuss the AI startup, building AI agents that directly interact with customers, AI competition, AI startups vs. incumbents, and more.

Persons: Bret Taylor, Clay Bavor Organizations: Sierra Locations: Sierra

☆ Watch CNBC's full interview with Sierra co-founders Clay Bavor and Bret Taylor
▼ + stars: | 2024-10-10 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWatch CNBC's full interview with Sierra co-founders Clay Bavor and Bret TaylorSierra co-founder Clay Bavor and Bret Taylor, Sierra co-founder and CEO and OpenAI board chair, join 'Squawk Box' to discuss the AI startup, building AI agents that directly interact with customers, AI competition, AI startups vs. incumbents, and more.

Persons: Clay Bavor, Bret Taylor Sierra, Bret Taylor Organizations: Sierra Locations: Sierra

☆ Mountain Dew is putting the mountain back in its logo
▼ + stars: | 2024-10-09 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

New York CNN —“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. “Mountain Dew appears ready to shake off the adrenaline rush that has defined the brand’s marketing for almost two decades, when a key strategy was to market Dew like an energy drink to an energy drink crowd,” Duane Stanford, editor and publisher of Beverage Digest, told CNN. A major change in marketing is essential for Mountain Dew. The new look for Mountain Dew is more about an “evolution and nurturing that we wanted to give to this beloved franchise,” said JP Bittencourt, vice president of marketing at Mountain Dew. “This design has been in the works for some time, so this is not a response to anybody.”A rebrand could also attract drinkers that have perhaps forgotten about Mountain Dew.

Persons: ” Duane Stanford, Spelling, ”, Mauro Porcini, Porcini, ” Porcini, Stanford, Ramon Laguarta, ” —, Bittencourt Organizations: New, New York CNN —, Mtn, PepsiCo, CNN, Beverage Digest, Mist, Dew, Rockstar Energy Locations: New York, North America, Tennessee Smoky

☆ British billionaire slashes the price of his London mansion by $13 million, saying the rich are fleeing the UK. See inside the storied property.
▼ + stars: | 2024-10-06 | by ( Nathan Rennolds | ) www.businessinsider.com time to read: +4 min

British billionaire David Sullivan has cut the price of his London mansion by about $13 million. The businessman, who owns the West Ham United soccer club, said he is taking a loss on the property. AdvertisementBritish billionaire David Sullivan has cut the price of his London mansion to £65 million (about $85 million), knocking about $13 million off of the previous asking price. AdvertisementDavenport purchased the house from the Sierra Leone High Commission in 1999.Who is David Sullivan? David Sullivan.

Persons: David Sullivan, Sullivan, —, Knight Frank, Knight Frank Sullivan, Edward Davenport, Kate Moss, Provocateur, Amy Winehouse, Knight Frank Davenport's, Paris Hilton, Daniel Radcliffe, Davenport, Chris Brunskill, Sunday Times Rich Organizations: West Ham United soccer, Service, West Ham United, Bloomberg, Guardian, Sierra Leone High Commission, Getty, Sunday Times, Daily Sport, Sunday Sport, Times, I'm Locations: London, Monaco, Dubai, Marylebone, Portland, Paris

☆ Gen Z found a home in Asheville. Hurricane Helene swept it away.
▼ + stars: | 2024-10-05 | by ( Allie Kelly | Jordan Pandy | ) www.businessinsider.com time to read: +10 min

But natural disasters like Helene may influence if Gen Zers stay in western North Carolina. The 24-year-old and her partner moved to Asheville, North Carolina from Philadelphia a few weeks ago and signed a lease on their new apartment. AdvertisementGen Zers moved to Asheville for work opportunities and communityOver the past decade, Gen Z has been flocking to the Asheville area. Scott Pridemore of Pridemore Properties at Compass, a real-estate brokerage in North Carolina, told BI that many people go to nearby universities like Appalachian State University or University of North Carolina Asheville and never leave. "Post Covid, we definitely saw a lot of people opting for life in the North Carolina Mountains," Pridemore said.

Persons: Z, Helene, Gen Zers, —, Sierra Isley, Isley, Mario Tama, Zers, Gen Z, Hector Hernandez, Arroyo Hector Hernandez, Arroyo, He's, Hernandez, he's, Iliana, Villatoro, Scott Pridemore, Pridemore, Marilyn Wright, Wright, we're, She's, she's, Rink, Helene devastates Organizations: Service, River Arts, Asheville, Census, Appalachian State University, University of North, University of North Carolina Asheville Locations: Asheville, North Carolina, Asheville , North Carolina, Philadelphia, River, Gulf, Buncombe, Atlanta, Durham, Greensboro, Villatoro, University of North Carolina, California, Northeast , Texas, Florida, Raleigh, Lexington , Kentucky, Asheville —

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