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Cyber Monday was officially the biggest online-shopping day ever, according to fresh data from Adobe and Salesforce. The average order value on Cyber Monday rang in at $124 per transaction and included 3.5 items, Salesforce found. Mobile sales accounted for more than half of the Cyber Monday total, Adobe found. Online shoppers were also busier than usual in the days leading up to Monday — now called Cyber Week — with Thanksgiving and Black Friday seeing considerable sales growth over last year. Adobe expects total US holiday sales this year to top $240 billion, up 8.4% from last year.
Persons: Caila Schwartz, Schwartz, Salesforce, Salesforce's Schwartz, , Vivek Pandya Organizations: Adobe, Mobile
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