Skims, the shapewear brand that Kim Kardashian owns, is worth $4 billion.
The company became popular through influencer marketing and Kardashian's social-media expertise.
One of her companies, the shapewear brand Skims, just raised a $270 million funding round that valued the brand at $4 billion, The New York Times reported.
She also launched the beauty-and-fragrance brand KKW, the skincare brand SKKN, and the private-equity firm SKKY Partners.
For the uninitiated, here's how Skims became the most revolutionary thing to happen to shapewear since Spanx.
Persons:
Kim Kardashian, Skims
Organizations:
Service, New York Times, SKKY Partners
Locations:
Wall, Silicon