Read previewIt's been eight years since Jack in the Box released a new burger, and the Smashed Jack is already making a huge splash .
"I think there was a year straight of trying different patties, different blends of meat, different types of ways we're going to cook it, how long we're gonna cook it."
Jack in the Box's Smashed Jack, the first new burger launch in eight years, sold out in two weeks.
Anneta Konstantinide/Business InsiderOstrom told BI that he and the chain's kitchen team went through 60 burgers before landing on the final Smashed Jack.
The $8 Smashed Jack features a ¼-pound smashed-style beef patty, plus cheese, pickles, grilled onions, and the new "Boss" sauce.
Persons:
—, Jack, It's, Ryan Ostrom, Ostrom, Anneta, Nancy Luna, I've, We're
Organizations:
Service, Business, Pepsi, Coke
Locations:
San Diego