Video emerged on social media of the audience loudly booing a conference sizzle reel that featured several industry leaders speaking positively about AI.
The sizzle reel played before several film premieres at the festival, including "The Fall Guy" and "Immaculate," Variety reported.
In a statement to BI, Carter said her SXSW panel on the future of AI was "a standout event."
AdvertisementThe other panelists shown in the sizzle reel did not return requests for comment before publication.
The growing impact of AI is a concern felt across the film industry.
Persons:
—, Guy, Peter Deng, OpenAI, Sandy Carter, didn't, 46OXfiIk0r — Marcelo, Rony Abovitz, Magic, Abovitz, OpenAI's Peter Deng, Carter, Variety, Ashley Landis, Sora, Tyler Perry, Armour
Organizations:
Service, SXSW, Business, Sun
Locations:
South, Southwest