Taco Bell hasn't been hurt by customers trading down.
Bing Guan/Bloomberg/Getty ImagesAt Taco Bell, customers can buy a combo meal, including a fountain drink, burrito, taco and cinnamon twists for dessert, for about $5.
Taco Bell’s website shows a cheesy bean and rice burrito; spicy potato soft taco; and cheesy roll-up available for $1 each.
And in the third quarter, customers didn’t only go for the cheapest items, helping keep the Taco Bell’s margins high.
Taco Bell is also benefiting from people searching for less expensive food options, Gibbs said.
Persons:
it’s, Taco Bell, ”, David Gibbs, Bing Guan, Gibbs, Michael Skipworth, Ian Borden, “ We’ve, Chris Kempczinski, ” Kempczinski, Denny’s, Robert Verostek
Organizations:
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Locations:
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