CNBC's Jim Cramer on Monday said in the face of traditional retail's "unrelenting crunch," investors should look into retailers that are able to perform well in the face of continued inflation.
"I wish I could tell you to buy the beaten down retailers, but the one thing I know is that buying best of breed is the way to go, and at this stage in the retail world, there are only three best of breed general merchants, and they are Walmart, Costco and Amazon," Cramer said.
To Cramer, retailers and suppliers are in a fight about who eats the cost of inflation.
He added that at Walmart, sometimes the generic offering is right next to the branded offering, with seemingly little difference between the two except that one has a lower price.
Price pressure and convenience are driving consumers to Amazon, especially its Prime service, Cramer added.
Persons:
CNBC's Jim Cramer, Cramer, Price
Organizations:
Walmart, Costco, Walgreens
Locations:
U.S