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— - 1 Shelby - 1 seltzer - 1 doesn't - 1 Cory Treffiletti - 1 Rembrand - 1 Charles Schwab - 1 Garnier - 1
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Search resuls for: "Rembrand"


2 mentions found


☆ A startup is using AI to place products within YouTube and TikTok videos, creating a new type of ad for brands and creators
  + stars: | 2024-04-09 | by ( Amanda Perelli | Lauren Johnson | ) www.businessinsider.com   time to read: +6 min
Read previewIn an October YouTube video, lifestyle creator Shelby Church talks about quitting Airbnb. This new ad structure that's being incorporated into YouTube and TikTok videos could help generate passive revenue for creators. That's similar to the model for Google's AdSense program for the standard ads that air during a YouTube video. In creator videos, product placement has mainly appeared in the background of show-like setups, like video podcasts. Rembrand's AI tool creates and places the adRembrand aims to use AI to make product placement easier for brands and creators.
Persons: —, Shelby, seltzer, doesn't, Cory Treffiletti, Rembrand, Charles Schwab, Garnier, Treffiletti, We've, We're, we're Organizations: Service, Shelby Church, YouTube, Business, Bubly, UTA Ventures, United Talent Agency, Adobe Locations: Airbnb, Greycroft
☆ Check out the 10-page pitch deck a new adtech startup used to raise $8 million to help influencers and film studios power product placement with AI
  + stars: | 2023-02-07 | by ( Ryan Joe | ) www.businessinsider.com   time to read: +3 min
The new adtech company Rembrand uses AI to digitally place products in videos. Product placement is a fast-growing part of the marketing landscape, with spend estimated at $26.2 billion in 2022. The first is through an ad network for product placement in influencer videos. Advertisers will run a product placement campaign and Rembrand's technology will place that product in influencer videos across its network. The $8 million Rembrand raised will provide it with about two years of runway, Tawakol said.
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