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At least eight people in four states have fallen ill after eating Diamond Shruumz-brand Microdosing Chocolate Bars, including several who had seizures or lost consciousness and needed to be placed on ventilators. Diamond Shruumz has marketed the chocolates as “trippy little squares” and calls the chocolate a “microdose,” referring to a term for a small amount of a psychedelic. But the company has said the bars do not contain psychedelic substances, including psilocybin, the hallucinogenic drug found in so-called magic mushrooms. Instead, Diamond Shruumz says its products have “nootropic and functional mushrooms,” like Lion’s Mane, Reishi and Chaga mushrooms. The Food and Drug Administration and Centers for Disease Control and Prevention are working with poison control centers and state health agencies to investigate the cause of the illnesses.
Persons: Diamond, Diamond Shruumz Organizations: Drug Administration, Centers for Disease Control
The company will open its first commercial plant in September to supply luxury brands like Hermès. Fashion brands are investing in materials that don't use animals or plastic to meet climate goals. Many fashion brands have set climate goals and are searching for sustainable substitutes to animal- or plastic-based leather and other textiles with high carbon footprints. An Hermès bag made of MycoWorks' mycelium leather. She sees a luxury fashion house like Hermès as an ideal pioneer for alternative leather because the brand's status is based in part on scarcity.
Persons: MycoWorks, Matt Scullin, Coppie Barbieri, Scullin, Stella McCartney, Dan Widmaier, haven't, Anne Higonnet, Hermès, Birkin, Higonnet, Reishi, That's Organizations: Service, Ligne, General Motors, Adidas, Vogue Business, New York's Barnard College, Consumers Locations: Wall, Silicon, San Francisco, South Carolina
And their strength isn’t limited to the psychedelic: Functional mushrooms — species that have been shown to have cognitive, immune system and longevity benefits — have been used for centuries in Chinese medicine to treat a variety of ailments. The pairing of cacao and mushrooms can be traced back thousands of years: Ceremonies in which fungi were mixed with cacao in an attempt to commune with the divine were an integral part of many Mesoamerican cultures. “The relationship between cacao and mushrooms is symbiotic,” says Zar. “The cacao is a vasodilator,” an agent that widens blood vessels, she continues, “and acts as a carrier for the mushrooms” across the blood-brain barrier, allowing the fungi to take effect. “As an interconnected, living network,” he says, “fungi are poster organisms for ecological and circular thinking.”
Persons: Shen Nong Ben Cao Jing, , Shen Nong, Isabella Zar, Merlin Sheldrake Locations: California
The sparkling tea brand has raised funding from LA-based firm, New Money Ventures. Liquid Death, a canned water brand, was valued at $700 million during its Series D round in October 2022. In April 2022, Beyonce invested in Lemon Perfect, a lemon water brand. In November 2022, the organic birch water brand Treo announced a partnership with the singer Jason Derulo. Joyo launched direct-to-consumer on January 25, so customers can now order products online to any location in the United States.
She recently raised 2.5 million Canadian dollars, or about $1.8 million, from investors like Judy Brooks. Her pitch deck focused on the sustainability of her business — here's what it looked like. In 2017, she took her creations and started Blume. "When I first started Blume, we didn't have barcodes on our packages, and we hand-stickered the packages in my living room," Danudjaja said. Here's the pitch deck she used for her first raise.
CNN Business —General Motors’ venture capital arm has invested in a California startup that’s making imitation leather from mushrooms. It could provide an alternative to both traditional leather made from animal skins, usually cattle, and artificial leather made from plastics. The resulting material feels like leather, has similar durability and can be colored using processes that do not involve harmful substances, just as animal-based leather can. Using various processes company representatives declined to discuss, the mycelia are made to interweave as they grow, forming the leather-like material. MycoWorks and GM Ventures both declined to say how much GM Venture is investing.
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