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☆ I tried Starbucks' green and pink 'Wicked'-themed drinks. I can't stop thinking about the one without coffee.
▼ + stars: | 2024-10-31 | by ( Jamie Davis Smith | ) www.businessinsider.com time to read: +1 min

Starbucks released two limited-time drinks in honor of the upcoming "Wicked" movie. Go to newsletter preferences Thanks for signing up! AdvertisementWith the new "Wicked" movie coming out in November, it's a great time to be a fan of the Broadway musical. When I heard that Starbucks released green and pink drinks inspired by Elphaba and Glinda, I knew I had to try them. Related Video US vs India Starbucks | Food WarsThe drinks are only available for a limited time, so I rushed to my nearest Starbucks.

Persons: —, it's, Barbie, Stanley, Béis, Elphaba Organizations: Starbucks, Service, India Starbucks, Food Locations: Target

☆ 'Swicy' items take over restaurant menus as Gen Z seeks heat
▼ + stars: | 2024-10-22 | by ( Amelia Lucas | ) www.cnbc.com time to read: +4 min

Nearly 10% of restaurant menus have "sweet and spicy" items, up 1.8% over the last 12 months, according to market research firm Datassential. Common menu items have paired fruity flavors and chili powder, or used sauces like hot honey and gochujang, a red chili paste that's a popular Korean condiment. Courtesy: StarbucksAlthough the menu items were largely only available for a limited time, culinary experts think that the swicy trend has staying power. Buzzy, trendy menu items are more important now to restaurants, which are leaning on both discounts and innovation to attract diners and reverse declining sales. Limited-time menu items are particularly attractive to Gen Z customers, a key demographic because they account for roughly a fifth of Americans.

Persons: Randy Shropshire, trendologist Kara Nielsen, Nielsen, Jeffrey Saad, Hadar Cohen Aviram, McCormick, Cohen Aviram, Gen Zwicy Organizations: Coca, Getty, Food Institute, Box Intelligence, Sweet, Food Network, Istock, Nielsen, McCormick Locations: Chico, Thermal , California, U.S, San Francisco, Korean, Cholula

☆ 4 ways Brian Niccol can use his Chipotle playbook to reinvigorate Starbucks
▼ + stars: | 2024-10-19 | by ( Paulina Likos | ) www.cnbc.com time to read: +15 min

At Starbucks, Niccol inherits a company that under previous leadership consistently disappointed investors with weakening sales, including back-to-back periods of negative same-store sales growth this year. Operations Upon taking over Chipotle, Niccol's focus was on improving operations after the rise of digital orders complicated execution and increased wait times. The addition of shelves alone accelerated the use of Chipotle's second "make line," where digital orders are prepared in the back of the store. To rebuild consumer trust at Chipotle, Chipotle launched the "Behind the Foil" campaign to showcase transparency in food preparation. His marketing approach "brought new news in a positive way toward Chipotle," Silberman said.

Persons: Brian Niccol's, Brian Niccol, Jim Cramer, Laxman Narasimhan, Niccol, Chipotle, Howard Schultz, Narasimhan, Schultz, Jefferies, Andy Barish, Barish, Lauren Silberman, Silberman, Rachel Ruggeri, there's, It's, Carne Asada, Queso Blanco, Chipotle's, Deutsche Bank's Silberman, hasn't, Tressie Lieberman, Lieberman, Jim Cramer's, Jim, Adam Jeffery Organizations: Starbucks, CNBC, Street, North America, Deutsche Bank ., Deutsche, Taco, Yum Brands, Yahoo, LinkedIn, Starbucks Workers Locations: Chipotle, Niccol, China, U.S, Denver, Michigan, Maine

☆ Starbucks taps former Chipotle executive as global chief brand officer
▼ + stars: | 2024-10-18 | by ( Amelia Lucas | ) www.cnbc.com time to read: +3 min

Starbucks has tapped Chipotle alum Tressie Lieberman as its global chief brand officer, a newly created position and the latest executive change under Brian Niccol after he left Chipotle and took over as CEO of the coffee chain last month. She has a proven track record of building strong brands, developing compelling products, creating great customer experiences, and leading breakthrough marketing," Niccol said in a statement on Friday. Niccol created a similar global chief brand officer role at Chipotle when he took over there in 2018. Most recently, she served as chief marketing officer for Yahoo. Starbucks' China business has been struggling, hurt by the country's sluggish economy and the proliferation of local coffee chains that can undercut its prices.

Persons: Tressie Lieberman, Brian Niccol, Chipotle, Niccol, Lieberman, Bell, Dawn Clark, Angele Robinson, Gaylord, Sara Trilling, Michael Conway, Niccol's, Laxman Narasimhan, Conway, Trilling, Molly Liu, Belinda Wong, Narasimhan Organizations: Starbucks, Yahoo, Yum Brands, North America Locations: U.S, North America, China

☆ Starbucks' system to make ordering better isn't the solution the company hoped for, an employee says
▼ + stars: | 2024-09-21 | by ( Alex Bitter | ) www.businessinsider.com time to read: +7 min

But one employee — or "partner," as Starbucks calls them — at a store that adopted the Siren Craft System earlier this year told Business Insider that the system isn't as effective as Starbucks has portrayed. The Siren Craft System is supposed to free up time that partners can devote to customer service and improving their coffee-making skills, Starbucks said in July. "Unless it's insanely slow, there's no time at any time of day to practice latte art or make samples for customers," the employee who has used the Siren Craft System said. The Siren Craft System is just Starbucks' latest effort to shorten wait times and improve operations at its stores. But now, the Siren System reserves one blender for frappuccinos and the other for Refreshers.

Persons: —, baristas, Laxman Narasimhan, Brian Niccol, Niccol, we've, Thomas Organizations: Service, Starbucks, Business, BI, Siren, System, Siren System Locations: Plano , Texas

☆ Starbucks Reinvented How It Runs Its Cafés to Cut Down on Wait Times
▼ + stars: | 2024-07-31 | by ( Adam Rogers | ) www.businessinsider.com time to read: +7 min

Called the "Siren Craft System," it overhauls the workflow at some 10,000 of its coffeehouses in an effort to reduce inefficiency, speed up orders, and boost customer satisfaction. Every fast-food outlet, Starbucks cafés included, is a little factory. The new system instructs baristas to push cold drinks down in the queue in favor of hot ones. But the fact is, the cold drinks also take longer to make. The higher-grossing cold drinks take so long to make, in fact, that they're actually pretty low-margin.

Persons: you've, overachievers, Siren Craft, cranking, Michelle Eisen, baristas, they're, Craft, it's, They'll, It's, Eisen, Adam Rogers Organizations: —, Dutch Bros, Starbucks, Boeing, Google, Business Locations: America, Wells Fargo

☆ Starbucks says its boba-inspired drinks have sold so well that it had to pull back on marketing because it was running out
▼ + stars: | 2024-07-31 | by ( Grace Dean | ) www.businessinsider.com time to read: +3 min

Read previewStarbucks' boba-inspired "popping pearls" drinks have been selling so well that the coffee chain had to cut back on marketing after supplies ran low. The new lineup features three drinks — the Summer-Berry Lemonade Starbucks Refreshers Beverage, the Summer Skies Drink Starbucks Refreshers Beverage, and the Summer-Berry Starbucks Refreshers Beverage — but customers can also add the raspberry-flavored popping pearls to other beverages. They also contributed to overall sales of Starbucks' Refreshers drinks reaching an all-time high during the quarter. Dedicated boba stores offer a huge variety of flavors and toppings, like fruit, grass or coconut jelly, red beans, brown sugar, and pudding. AdvertisementThe success of Starbucks' boba comes as the chain continues betting on cold drinks, which made up 76% of its beverage sales in the quarter.

Persons: —, Berry, Laxman Narasimhan, Massachusetts barista Organizations: Service, Starbucks, Beverage, Business Locations: Cape Cod , Massachusetts, Massachusetts

☆ Starbucks' plan for stock gains includes more than just discounts and value combos
▼ + stars: | 2024-07-07 | by ( Paulina Likos | ) www.cnbc.com time to read: +9 min

He needs to execute better," Jim Cramer stressed, referring to Starbucks CEO Laxman Narasimhan, during the Investing Club's June Monthly Meeting . Then in mid-June, Starbucks launched its limited-time "Pairings Menu," which includes a $5 coffee-and-croissant combo and a $6 coffee-and-breakfast-sandwich deal. Order up Jefferies' Barish also raised questions about Starbucks' menu innovations, arguing its updated drink options are not driving sales as much as hoped. Jim waits 45 minutes after sending a trade alert before buying or selling a stock in his charitable trust's portfolio. If Jim has talked about a stock on CNBC TV, he waits 72 hours after issuing the trade alert before executing the trade.

Persons: it's, Jim Cramer, Laxman Narasimhan, Jim, Rachel Ruggeri, Burger King, Jefferies, Andy Barish, Barish, TD Cowen, Cowen, Edward Lewis, Lewis, they're, Narasimhan, Ruggeri, Berry, Long, We've, Jim Cramer's, Spencer Platt Organizations: Starbucks, Taco Bell, Street, CNBC, Getty Locations: North America, Israel, Gaza, China, Burger, Manhattan, New York City

☆ Starbucks debuts fruity energy drink less than two months after Panera discontinues highly caffeinated Charged Lemonade
▼ + stars: | 2024-06-25 | by ( Elizabeth Chuck | ) www.cnbc.com time to read: +5 min

The fruity energy drink debuts less than two months after bakery-cafe chain Panera Bread announced it was discontinuing its controversial Charged Lemonade, a beverage that lawsuits blamed for two deaths and referred to as a "dangerous energy drink." The Iced Energy comes in three flavors, including its most caffeinated flavor, Tropical Citrus, which has 205 milligrams of caffeine, according to Starbucks' website. Panera started phasing out the Charged Lemonade on May 7, and it has denied any wrongdoing, saying it removed the beverage as part of a broader menu transformation. Except for its Frozen Tropical Citrus Iced Energy with Strawberry Puree, Iced Energy is sugar-free, containing artificial sweeteners. Charged Lemonade and Iced Energy are part of a growing category called "functional beverages" that chains big and small are eager to jump into, according to experts.

Persons: Brian Warrener, Panera, Dunkin, Bull Organizations: Starbucks, Energy, Center for Beverage Education, Innovation, Johnson & Wales University, Consumers, Drug Administration, American Academy of Pediatrics Locations: Providence , Rhode Island, Chicago, Russia, U.S, Coke

☆ I tried Starbucks' new boba-inspired summer drinks. They looked stunning, but one was really lacking in flavor, and I wouldn't pick them over real boba.
▼ + stars: | 2024-06-03 | by ( Grace Dean | ) www.businessinsider.com time to read: +1 min

Starbucks has rolled out a line of boba-inspired Refresher drinks in the US. The blue beverages all include raspberry-flavored popping pearls and its new Summer-Berry Refreshers mixture. The drinks looked very attractive, although the coconut-milk-based beverage was lacking in flavor. AdvertisementStarbucks has rolled out its first-ever line of boba-inspired drinks in the US as part of its summer menu. The new drinks, which all have lengthy names, are the Summer-Berry Lemonade Starbucks Refreshers Beverage, the Summer Skies Drink Starbucks Refreshers Beverage, and the Summer-Berry Starbucks Refreshers Beverage.

Persons: Berry, — Organizations: Starbucks, Service, Beverage, Refreshers Beverage, Business

☆ It’s gonna be a hot, hot summer. Spicy snack foods and drinks are bringing the heat
▼ + stars: | 2024-06-02 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +8 min

“The spicy trend is here to stay,” Sally Lyons Wyatt, packaged goods and foodservice industry advisor with market research firm Circana, said in an interview with CNN. Spicy plus sweet give you “Swicy.” And yes, brands are trying to make it a thing as they look for ways to stretch out the spicy trend. Starbucks in the spring also introduced limited-time hot honey drinks, made with wildflower honey infused with chili peppers, such as Hot Honey Affogato and Hot Honey Espresso Martini to the menu at its Starbucks Reserve roasteries and select US stores. Nestle has also trotted out recent spicy innovations such as California Pizza Kitchen’s hot honey croissant crust pizza, Stouffer’s spicy nacho mac and Hot Pockets x Hot Ones. “Americans have made cult-favorites out of condiments like Sriracha and hot honey.

Persons: ” Sally Lyons Wyatt, ” Lyons Wyatt, Millennials, Gen Z, Gen Alpha, ” Lyons, Gen, Martini, ”, Lyons Wyatt, Jennifer Creevy, WGSN, Jeff Gritchen, Alpha, Creevy, “, ” Creevy, Mustafa Shamseldin, “ We’ve, Nestle, Primo, nacho, Varchasvi Singh, ” Singh Organizations: New, New York CNN, Walmart, Target, CNN, Starbucks, Disney California, MediaNews, Orange, Register, USA Pepsico, Foods, Pepsico, ” Nestle, Nestle, Tombstone, Mintel Locations: New York, America, Sonoma, Anaheim , California, Korea, “, Tombstone, USA, North America, California

☆ A product manager who worked at Meta and Google reveals which company is best for work-life balance
▼ + stars: | 2024-05-05 | by ( Lloyd Lee | ) www.businessinsider.com time to read: +11 min

A Meta product manager who also worked at Google in a similar role revealed some differences between the tech companies based on his experiences over the past six years. AdvertisementCompany transparencyMeta does maintain some of the transparency the company was known for in its earlier days, McKinnon wrote. At Meta, McKinnon was aware of what other teams were working on, partly through the company's internal forums and dashboards. At Google, employees mostly communicate through email or chat, so it's more difficult to know what everyone is doing, McKinnon wrote. At Google, McKinnon saw that projects were largely created and led by software engineers, and PMs played a more auxiliary role.

Persons: —, Daniel McKinnon, Ray, McKinnon, Googlers, Meta's, Mark Zuckerberg, Sundar, Alphabet's, Sundar Pichai wasn't, Zuckerberg, Meta, VPs, Susan Li Organizations: Meta, Google, Service, Unit, Business, Facebook, . Software Engineers Locations: Meta

☆ Analysts bail on Starbucks with 2 downgrades, slashed price targets. 'Stunning across-the-board miss,' says Blair
▼ + stars: | 2024-05-01 | by ( Pia Singh | ) www.cnbc.com time to read: +4 min

But Deutsche kept its $89 price target, which suggests the stock could gain just 0.6%, as of Tuesday's close. Starbucks stock hasn't logged a positive year since 2021. Bank of America's Sara Senatore maintained her buy rating and $108 price target, which implies roughly 22% potential upside — a fairly bullish aim compared with other firms. Underpinning Senatore's stance is her expectation that Starbucks' earnings growth will reaccelerate in 2025, fueled by traffic-driving initiatives, such as more menu innovation and operational improvements. JPMorgan analyst John Ivankoe kept his overweight rating but moved his price target lower to $92 from $100.

Persons: William Blair, Sharon Zackfia, Zackfia, Lauren Silberman, Deutsche, Wells, Bank of America's Sara Senatore, Laxman Narasimhan, John Ivankoe Organizations: Starbucks, Deutsche Bank, JPMorgan, UBS, Bank of America, Bank of America's Locations: Tuesday's, U.S, China, Wells Fargo, Israel

☆ Nvidia employees are getting richer with a 'special Jensen grant' that boosts their stock awards by 25%
▼ + stars: | 2024-04-10 | by ( Jyoti Mann | ) www.businessinsider.com time to read: +3 min

Nvidia is increasing employee compensation with a stock grant named after CEO Jensen Huang. The "Jensen special grant" awards an additional 25% of the initial stock grant given to employees. The one-off grant is an extra 25% of the initial amount of stock units given to employees when they joined. The grant is in addition to any annual equity refreshers employees get each quarter that are based on individual performance. One person suggested the special Jensen grant is being handed out to ensure employees still benefit even if the share price falls back in the coming years.

Persons: Jensen Huang, Jensen, —, Jensen Huang —, Huang, Jeremy Siegel Organizations: Nvidia, Service, Bloomberg, Microsoft, Apple

☆ I went from making $15K to nearly $700K over my career at Oracle, Apple, and Meta. Here's how I increased my total compensation.
▼ + stars: | 2024-04-09 | by ( Robin Madell | ) www.businessinsider.com time to read: +13 min

My salary journey in Big Tech has seen my total compensation — which includes base salary, bonuses, and stocks — increase from $15,000 in 2012 to $685,000 in 2024. I'm a staff software engineer and have worked at three different tech companies, moving from Oracle to Apple to Meta. In California, labor laws make it illegal for employers to ask you about your current salary and salary history. That could involve switching from a non-tech job to a tech job or taking a short-term hit for long-term gain. Unless the employer offers a significant pay bump along the way, total compensation usually takes a drop after this vesting period.

Persons: Sandeep Rao, —, I'm, I've, it's, Glassdoor, haven't, Jane Zhang Organizations: Meta, Apple, Oracle, Service, Business, Big Tech, Microsoft, Carnegie Mellon University, Grad, Employers, Carnegie Mellon Locations: San Jose , California, India, Pittsburgh, Cupertino , California, Menlo Park , California, California, janezhang@businessinsider.com

☆ I'm a former Starbucks barista. These 5 drinks are so overrated — here's what to order instead.
▼ + stars: | 2024-02-22 | by ( Inga Parkel | ) www.businessinsider.com time to read: +4 min

If you like the Pink Drink, you should try the even better Mango Dragonfruit Refresher. Starbucks' Caramel Apple Spice is much better than its Pumpkin Spice Lattes. Mary Meisenzahl/InsiderThe most anticipated holiday drink is the Pumpkin Spice Latte, but the real MVP for autumn is the Caramel Apple Spice. Nitro cold brew is basically a smoother, less watery version of regular cold brew — it's pre-chilled, so ice is omitted from the drink. The Pink Drink is overrated – Mango Dragonfruit is the best Refresher If you like the Pink Drink, try some other Refreshers.

Persons: —, Mary Meisenzahl, Frappuccino, Paige DiFiore Organizations: Service, Starbucks Locations: mocha

☆ Starbucks is trialing late-night coffee deliveries for people who get midnight caffeine cravings
▼ + stars: | 2024-02-02 | by ( Grace Dean | ) www.businessinsider.com time to read: +4 min

Starbucks customers in Philadelphia can get the chain's coffee delivered in the middle of the night. Delivery makes up just 2% of Starbucks' orders, though customers generally spend more per transaction. Around three dozen employees were trained to prepare Starbucks orders at the two sites, it reported. Some of the Starbucks drinks available on Gopuff at around 4:30 a.m. Delivery, which Narasimhan said on Tuesday makes up just 2% of its orders, is an area of focus for Starbucks.

Persons: baristas, Gopuff, —, Laxman Narasimhan, Narasimhan, Rachel Ruggeri, DoorDash Organizations: Starbucks, Service, Gopuff, Philadelphia Inquirer, DoorDash Locations: Philadelphia, Gopuff

☆ Teens love Starbucks for these 4 reasons
▼ + stars: | 2023-10-12 | by ( Grace Dean | ) www.businessinsider.com time to read: +4 min

American teens have an enduring love for Starbucks. The coffee chain has consistently ranked high in a semiannual survey of teens' favorite brands. It offers four things that teens love: a place to hang, cold coffee, customization, and mobile ordering. "Starbucks gaining slightly among upper income and all teens points to its grasp on teen consumer trends." Starbucks is notably more popular among wealthy teens, of which 16% ranked it as their favorite, but 12% of average-income teens also told Piper Sandler it was their preferred restaurant chain.

Persons: —, Piper Sandler, Brian Mullan, it's, Brady Brewer, Brewer Organizations: Starbucks, Service

☆ Burgers and tacos don’t look like they do in ads. Lawsuits are trying to change that
▼ + stars: | 2023-09-23 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +7 min

New York CNN —When it comes to food advertising, what you see is rarely what you get. In the ads, burgers look tall, heaped with meat and cheese, topped with golden, rounded buns. “Under this standard, a court asks whether a reasonable consumer would be misled by the product’s marketing or labeling,” he said. Lawsuits claim that burgers from McDonald's, Burger King and Wendy's don't look as they appear in ads. What you see is not what you getFor Patten, a reasonable consumer is an “average consumer.” The legal system, she said, often expect more from a reasonable consumer than she would from an average one.

Persons: James Kelly, Anthony Russo, Taco Bell, Burger, ”, Tommy Tobin, Perkins Coie, Russo, Kelly, Bonnie Patten, Spencer Sheehan, Sheehan, Katherine Frey, ” Tobin, ” Burger, “, Wendy’s, Wendy's, He’s, Patten, Patten’s, they’re, they’ve Organizations: New, New York CNN, Taco, UCLA Law, Washington Post, Getty, Starbucks, Burger King, Russo, Plaintiffs Locations: New York, Burger

REUTERS/Lucas Jackson/File Photo Acquire Licensing RightsCompanies Starbucks Corp FollowNEW YORK, Sept 18 (Reuters) - Starbucks (SBUX.O) was ordered by a federal judge on Monday to face a lawsuit claiming that several of its Refresher fruit beverages lacked a key ingredient: fruit. Consumers complained that Starbucks' Mango Dragonfruit, Mango Dragonfruit Lemonade, Pineapple Passionfruit, Pineapple Passionfruit Lemonade, Strawberry Açai and Strawberry Açai Lemonade Refreshers contained none of the advertised mango, passion fruit or açai. The judge dismissed a fraud claim, finding no proof Starbucks intended to defraud consumers, and an unjust enrichment claim. Starbucks in a statement called the allegations in the lawsuit "inaccurate and without merit," and said it looked forward to defending itself. The case is Kominis et al v Starbucks Corp, U.S. District Court, Southern District of New York, No.

Persons: Lucas Jackson, John Cronan, Joan Kominis, Jason McAllister, Cronan, Robert Abiri, Jonathan Stempel, Aurora Ellis, Richard Chang, William Maclean Organizations: REUTERS, Companies Starbucks Corp, District, Starbucks, Consumers, Honey Citrus, Starbucks Corp, Court, Southern District of, Thomson Locations: Brooklyn, New York, U.S, Manhattan, Astoria , New York, Fairfield , California, Seattle, Southern District, Southern District of New York

☆ Why do we say tall instead of small? How Starbucks created its own language for ordering coffee
▼ + stars: | 2023-08-27 | by ( Ellie Stevens | ) edition.cnn.com time to read: +5 min

When Starbucks was first founded in 1971, customers would walk in and ask for coffee beans: no modifications or refreshers. The shop featured a menu with the “Starbucks language” customers are familiar with today, including drinks such as espressos and lattes. Short and tall are other terms associated with the Italian coffee bar concept, used to describe the size of the drink. However, not everyone has embraced the Starbucks language. “I refuse to use Starbucks sizing.

Persons: Charles Lindsey, ” Lindsey, Howard Schultz, ”, Megan Adams, Schultz, Il Giornale, Giornale, Lindsey, “, Adams Organizations: New, New York CNN, Starbucks, University at Buffalo Locations: New York, Italy, United States, Iowa

☆ Starbucks adds third pumpkin drink to fall menu as chain celebrates 20 years of the pumpkin spice latte
▼ + stars: | 2023-08-23 | by ( Amelia Lucas | ) www.cnbc.com time to read: +2 min

As Starbucks celebrates the 20th anniversary of its pumpkin spice latte, the coffee chain is adding a third pumpkin drink to its fall menu. Starting Thursday, the iced pumpkin cream chai latte joins the company's existing pumpkin lineup, which also includes the pumpkin cream cold brew, returning for its fifth year. The seasonal menu addition comes as Starbucks customers increasingly choose cold drinks over hot options, no matter the temperature outside. Starbucks' more upscale Reserve locations, which also serve alcohol, will serve special pumpkin spice drinks for the first time, too. The Reserve fall menu includes a pumpkin spice espresso martini, playing off the espresso martini craze, and a pumpkin spice whiskey barrel-aged iced latte.

Persons: latte, Erin Stan Organizations: Starbucks Locations: TikTok

☆ Coffee chains are betting big on cold drinks as Gen Z turns its back on old-school coffees
▼ + stars: | 2023-08-09 | by ( Grace Dean | ) www.businessinsider.com time to read: +5 min

Cold drinks tend to cost more, but they can also cause headaches for staff. Cold drinks account for 75% of Starbucks' beverage sales. "The team is making good progress with its efforts to become a bigger player in the high-growth cold beverage category and saw cold beverage sales grow 16.6% year-over-year," Restaurant Brands International CEO Josh Kobza said. Tim Hortons' cold drinks menu looks remarkably like Starbucks' – especially in the US. Cold drinks can potentially reap higher profits for coffee chains because they tend to cost more and some customers opt for costly modifications.

Persons: Tim Hortons, Laxman Narasimhan, Josh Kobza, Kobza, Tim Hortons execs, Howard Schultz, Brady Brewer, Brewer, Baristas Organizations: Starbucks, Service, Brands Locations: Wall, Silicon, Canada, Maryland, Nebraska

☆ It's the hottest cold drink at Starbucks – and it barely contains any coffee
▼ + stars: | 2023-08-02 | by ( Nancy Luna | ) www.businessinsider.com time to read: +3 min

Cold beverages, especially Refreshers, are driving sales at Starbucks. Starbucks Refreshers, a popular line of fruity drinks infused with green coffee extract, usually sell more in the afternoon. "This includes this summer's launch of our Starbucks Refreshers frozen beverages," Narasimhan said. Cold foam, the fastest-growing add-on at Starbucks, can be added to Refreshers, and Starbucks is rolling out "faster and easier to use" cold foam blenders "to meet the summer demand for Starbucks Refreshers frozen beverages," Narasimhan said. "The new blenders support the additional growth of cold foam, the fastest-growing customization at Starbucks," the CEO said.

Persons: they've, Laxman Narasimhan, Narasimhan, Rachel Ruggeri, Refreshers Organizations: Starbucks, Service Locations: Wall, Silicon, Refreshers

☆ Cold drinks are hotter than ever at Starbucks
▼ + stars: | 2023-08-01 | by ( Nancy Luna | ) www.businessinsider.com time to read: +3 min

Cold beverages continue to be a fan favorite at Starbucks. Cold foam is the fastest growing add-on at Starbucks. But today, cold drinks are hotter than ever at that coffeehouse chain. Cold drinks accounted for 75% of beverage sales in the company's third quarter. Cold foam, in fact, is the fastest-growing add-on at Starbucks, he said.

Persons: We're, Laxman Narasimhan, Rachel Ruggeri, rollouts, Narasimhan, Ruggeri, That's Organizations: Starbucks . Food, Service, Starbucks Locations: Wall, Silicon, America

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