The BBC logo is displayed above the entrance to the BBC headquarters in London, Britain, July 10, 2023.
"ITV is committed to complying with competition law and to cooperating with the CMA's inquiries," it said in a statement.
The probe also includes Hartswood Films, Red Planet Pictures and Sister Pictures, the CMA said.
In July the regulator said it was investigating suspected breaches of competition law in relation to the purchase of services from freelancers in sports content by the BBC, BT Group, ITV, Sky UK and others.
Reporting by Paul Sandle; Editing by Kate Holton and James DaveyOur Standards: The Thomson Reuters Trust Principles.
Persons:
Hollie Adams, Paul Sandle, Kate Holton, James Davey
Organizations:
BBC, REUTERS, ITV, Markets, CMA, Hartswood, Red Planet Pictures, Sister Pictures, BT Group, Sky, Thomson
Locations:
London, Britain