MSNBC placed a big bet on becoming comfort TV for liberals.
Time slots on the cable network once devoted to news programming are now occupied by Trump-bashing opinion hosts.
On Super Tuesday, when producers aired a portion of a live speech by former President Donald J. Trump, Rachel Maddow chastised her bosses on the air.
But MSNBC’s success has had unintended consequences for its parent company, NBC, an original Big Three broadcaster that still strives to appeal to a mass American audience.
Local NBC stations between the coasts have demanded, again and again, that executives in New York do more to preserve NBC’s nonpartisan brand, lest MSNBC’s blue-state bent alienate their red-state viewers.
Persons:
Biden’s, Jen Psaki, Donald J, Trump, Rachel Maddow
Organizations:
MSNBC, Trump, White, CNN, Fox News, NBC, Local NBC
Locations:
New York