An identical sign can be seen in the group’s “Pride 2021” Instagram highlight reel (see ninth and 12th slides) here.
The Pride Train campaign, created by Thomas Shim (www.instagram.com/thomasshim) in 2017, has been featured in news reports since then.
It was inspired that year by then-President Donald Trump’s refusal to formally acknowledge Pride Month, Shim has said in interviews (here), (here), (here).
Pride Train and Thomas Shim did not immediately respond to Reuters’ requests for comment via Instagram message.
The poster depicted as NYC subway signage in social media posts was created by an activist group, not the city’s transit authority.
Persons:
Meghan Keegan, Thomas Shim, Donald Trump’s, Shim, Read
Organizations:
New York City Transit, Metropolitan Transportation Authority, MTA, Twitter, Pride, Pride Train, Reuters
Locations:
New York City