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Frustrated with the state of the platform, Breuning launched the "Make Instagram Instagram Again'' crusade in 2022. Influencers, marketers, average users, and even social-media executives agree: Social media, as we once knew it, is dead. Social media to social mediaNo app better defines the changing nature of social media than Instagram. "I'm honestly just tired of social media," said 23-year-old Walid Malb, who works in the creator economy. Amanda Perelli is a senior creator economy reporter covering social media influencers, advertising and marketing trends for Insider.
Persons: Tati, everyone's, Bruening, Breuning, algorithmically, Kylie Jenner, Adam Mosseri, Instagram, Jeffrey Gerson, Sarah Frier, Influencers, Mosseri, Hannah Stowe, Andrea Casanova, Casanova, I'm, Walid Malb, , Gerson, Nina Haines, Victoria Johnston, Johnston, Lia Haberman, Alpha, they're, Haberman, wouldn't, Amanda Perelli, Bradley Organizations: Bloomberg, Apple, Twitter, UCLA, American Influencer Council, Social, . Locations: Instagram, New York, Similarweb, Castro, Geneva
The core team behind the once-viral social-media app Poparazzi has been hired by Meta. Poparazzi, an anti-selfie photo-sharing app that encouraged users to snap pictures of their friends, skyrocketed briefly to the top of Apple's US App Store after launching in 2021. Now, four Poparazzi staffers, including its engineers and CEO Alex Ma, are employees of Meta, Insider has learned. Poparazzi cofounders Austen and Alex Ma. "Our journey to Poparazzi started 4 years ago with a simple goal: to connect people authentically," Alex Ma wrote in the Medium post.
Persons: Poparazzi, Alex Ma, Meta, Alex, Austen Ma, Ma, TTYL, Poparazzi cofounders Austen, Poparazzi's Organizations: Apple, Meta, Benchmark, TechCrunch, Facebook
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