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☆ Tostitos and Ruffles shrank their bags of chips. It backfired
▼ + stars: | 2024-10-16 | by ( Nathaniel Meyersohn | ) edition.cnn.com time to read: +3 min

The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags. A PepsiCo spokesperson told CNN that Tostitos and Ruffles “bonus” bags will contain 20% more chips for the same price as standard bags in select locations. PepsiCo is also adding two additional small chip bags to its variety-pack option with 18 bags, the spokesperson said. It’s a reversal of years of shrinking bags of Tostitos, Ruffles and other chip brands. Snack prices have gone up more rapidly than other store items.

Persons: “, Ramon Laguarta, Edgar Dworsky, Dworsky, ” Dworsky, PepsiCo’s, Chip, Robert Moskow, Cowen, Moskow, Joe Biden, General Mills, shrinkflation, Domino’s, Sandeep Reddy Organizations: New, New York CNN, PepsiCo, CNN, Walmart, Costco, Bank of America, Bureau of Labor Statistics, Consumers, General, ” Locations: New York, United States, outpacing, Mondelez

☆ Mountain Dew is putting the mountain back in its logo
▼ + stars: | 2024-10-09 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

New York CNN —“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. “Mountain Dew appears ready to shake off the adrenaline rush that has defined the brand’s marketing for almost two decades, when a key strategy was to market Dew like an energy drink to an energy drink crowd,” Duane Stanford, editor and publisher of Beverage Digest, told CNN. A major change in marketing is essential for Mountain Dew. The new look for Mountain Dew is more about an “evolution and nurturing that we wanted to give to this beloved franchise,” said JP Bittencourt, vice president of marketing at Mountain Dew. “This design has been in the works for some time, so this is not a response to anybody.”A rebrand could also attract drinkers that have perhaps forgotten about Mountain Dew.

Persons: ” Duane Stanford, Spelling, ”, Mauro Porcini, Porcini, ” Porcini, Stanford, Ramon Laguarta, ” —, Bittencourt Organizations: New, New York CNN —, Mtn, PepsiCo, CNN, Beverage Digest, Mist, Dew, Rockstar Energy Locations: New York, North America, Tennessee Smoky

☆ Spicy dispute over the origins of Flamin’ Hot Cheetos winds up in court
▼ + stars: | 2024-07-26 | by ( Michael Nam | ) edition.cnn.com time to read: +2 min

AP —A court case could soon settle a spicy dispute: Who invented Flamin’ Hot Cheetos? In 1991, Montañez asked for a meeting with PepsiCo CEO Roger Enrico to pitch his spicy Cheetos, confident they would be a hit with the Latino community. Enrico granted the meeting, liked the presentation and directed the company to develop spicy Cheetos, according to the lawsuit. PepsiCo introduced Flamin’ Hot Cheetos in 1992. He published a memoir in 2021 and his life story was made into a movie, “Flamin’ Hot,” in 2023.

Persons: Richard Montañez, Montañez, Roger Enrico, Enrico, Fritos, –, ” Montañez Organizations: PepsiCo, Los Angeles Times Locations: California, Ranch Cucamonga , California, Mexico, Southern California

☆ Snackers are tired of high prices
▼ + stars: | 2024-07-12 | by ( Ramishah Maruf | ) edition.cnn.com time to read: +2 min

New York CNN —Higher prices have gone too far even for salty snacks. PepsiCo’s snack unit Frito-Lay posted a dip in revenue in its second quarter Thursday after multiple quarters of price increases. While inflation has slowed down, American customers still haven’t recovered from higher prices in everyday categories like snacks. Certain products, like unsalted potato chips or tortilla chips, could see a “value reset” and have lower prices, Laguarta said. The company said it would offer broader price tiers, using its variety multipacks that are often cheaper per bag, as an example.

Persons: Lay, Joe Biden, “, Ramon Laguarta, Laguarta, ” Laguarta Organizations: New, New York CNN, CNN, Federal Reserve, PepsiCo, Frito Locations: New York

Wendy’s Co. named a longtime PepsiCo executive as its new CEO on Thursday. The Dublin, Ohio-based burger chain said Kirk Tanner will become president and CEO on Feb. 5. Tanner, who joined PepsiCo in 1992, most recently served as its CEO of North American beverages. Tanner succeeds Todd Penegor, who has served as Wendy’s president and CEO since 2016. In the first nine months of 2023, Wendy’s global same-store sales were up 5%.

Persons: Kirk Tanner, Tanner, Todd Penegor, Penegor, Wendy’s, Nelson Peltz, Peltz Organizations: PepsiCo, McDonald’s Locations: Dublin , Ohio, American, U.S

☆ New York lawsuit blames PepsiCo for plastic litter – not people
▼ + stars: | 2023-11-16 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +6 min

New York CNN —New York’s water and parks are full of plastic waste. PepsiCo has downplayed the risks of its plastic packaging and created a public nuisance in the state, she alleged in a lawsuit filed against the company on Wednesday. Additionally, PepsiCo has failed to properly warn the public about where its plastic packaging ends up, according to the lawsuit, making it sound like recycling will effectively deal with plastic waste. Environmental advocates activists are hopeful that the complaint could help change the way lawmakers approach plastic pollution. Generally, lawsuits surrounding plastic pollution are brought by non-profits, not government officials, she said.

Persons: litterbugs, Letitia James, It’s, James, ”, “, Kirstie Pecci, Just, “ There’s, Judith Enck, James ’ Organizations: New, New York CNN, New York, PepsiCo, Pepsi, Research, CNN, Environmental, Beyond Plastics Locations: New York, Buffalo, City, Lake Erie, ”, Niagara, Vermont, York State

“No company is too big to ensure that their products do not damage our environment and public health. All New Yorkers have a basic right to clean water, yet PepsiCo’s irresponsible packaging and marketing endanger Buffalo’s water supply, environment, and public health,” James said in a statement. PepsiCo is the single largest identifiable contributor to the plastic waste contaminating the Buffalo River, according to the lawsuit. Microplastics have also been found in fish species that are known to inhabit Lake Erie and the Buffalo River, as well as Buffalo's drinking water supply, according to the lawsuit. The lawsuit alleges that the opposite is happening, and that PepsiCo misled the public about its efforts to combat plastic pollution.

Persons: Letitia James, ” James, Microplastics, ”, Jill Jedlicka, James Organizations: — New York, PepsiCo Inc, PepsiCo, Frito, Lay Inc, Lay, America Inc, state’s Department of Environmental, Buffalo Niagara, Gatorade, Pepsi Locations: ALBANY, N.Y, Buffalo, “, Lake Erie, United States, New York

☆ New York Attorney General Sues Pepsi Over Plastic Packaging
▼ + stars: | 2023-11-15 | by ( Santul Nerkar | More About Santul Nerkar | ) www.nytimes.com time to read: +1 min

The New York attorney general sued PepsiCo on Wednesday, accusing the food and beverage giant of endangering the environment and misleading the public about its goals to eliminate single-use plastic in its packaging. The attorney general, Letitia James, said her office had found that much of the plastic waste along the Buffalo River was from the company’s products. Ms. James is seeking unspecified damages and demanding that the company provide a remedy for the contamination in the Buffalo region caused by its products and reduce the quantity of PepsiCo’s plastic packaging entering the river. Ms. James is also demanding that the company stop selling or distributing single-use plastic products in the Buffalo area that do not contain “adequate” warning labels. “All New Yorkers have a basic right to clean water, yet PepsiCo’s irresponsible packaging and marketing endanger Buffalo’s water supply, environment and public health,” Ms. James said in a statement.

Persons: Letitia James, James, Ms Organizations: New, PepsiCo Locations: New York, Buffalo

☆ Chipotle is raising prices again
▼ + stars: | 2023-10-11 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +2 min

Chipotle has been raising its prices over the past few years, citing higher costs. In June of 2021, Chipotle said it was raising prices about 3.5% to 4%. So far at Chipotle, the increased prices haven’t scared people off — clearing the way for more expensive burritos. Even companies that have seen customers pull back due to the higher prices reported higher sales, because those higher prices offset volume declines. The snack and beverage company said it increased prices globally by 11% on average, helping nudge revenue higher than analysts’ expectations.

Persons: Chipotle’s, ” Laurie Schalow, Chipotle, “ We’re, ”, Brian Niccol, “ We’ve, ” Niccol, — CNN’s Jordan Valinsky Organizations: New, New York CNN, CNN, PepsiCo, Bureau of Labor Statistics Locations: New York, Chipotle

☆ Pepsi scores a big profit on the back of higher prices
▼ + stars: | 2023-10-10 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +1 min

New York CNN —Price hikes for Pepsi products boosted the company’s bottom line, despite a decline in sales, according to the company’s third-quarter earnings, released Tuesday. The snack and beverage giant said it increased prices globally by 11% on average, helping nudge revenue higher than analysts’ expectations, despite PepsiCo’s volume falling 2.5%. Net sales for the third quarter rose nearly 7% to $23.45 billion. Similar to other food companies, Pepsi has increased prices to mitigate inflation. Consumers should also expect to see the new Pepsi logo, unveiled last March, on its products soon.

Persons: Price, there’s, Taco Organizations: New, New York CNN, Pepsi, PepsiCo, Gatorade, Taco Bell Locations: New York, North America

☆ American price elasticity stretched to the limit
▼ + stars: | 2023-08-10 | by ( Ben Winck | ) www.reuters.com time to read: +3 min

WASHINGTON, Aug 10 (Reuters Breakingviews) - The United States may be over the hump on inflation, but consumers aren’t acting like it. Lingering restraint will stretch the power of price elasticity to its limits. Similarly, PepsiCo’s (PEP.O) 14% increase in North American prices of Mountain Dew, Tropicana orange juice and other beverages cost it 4% in quarterly sales. Strong appetites for Oreos and Wheat Thins lifted Mondelez International’s (MDLZ.O) sales 2% in the United States, Canada and Mexico, even as prices climbed 10%. They have climbed 3.5% from a year earlier, surpassing the 3.2% annual increase in the Consumer Price Index.

Persons: Mondelez, Darden, Ricardo Cardenas, Laxman Narasimhan, Marriott, Jeffrey Goldfarb, Aditya Sriwatsav Organizations: Reuters, of Michigan, U.S . Bureau of Labor Statistics, Capital, Procter & Gamble, Delta Air Lines, United Airlines, Reuters Graphics Reuters, U.S, of Labor Statistics, Thomson Locations: States, Dew, United States, Canada, Mexico, American

☆ Pepsi has a new logo
▼ + stars: | 2023-03-28 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +5 min

New York CNN —If someone were to ask you to draw the Pepsi logo from memory, what would you draw? Pepsi has changed its logo over the years. The “Pepsi” in the logo “is decoupled from the globe,” noted Todd Kaplan, Pepsi’s chief marketing officer. Pepsi says that the changes its making are distinctive enough to do the trick, and highlight modern elements like Pepsi’s zero-sugar line. To highlight the zero line, the new logo uses black font and a black border, a nod to Pepsi Zero’s black can and label.

☆ The 2023 Super Bowl Ads Will Feature Booze, Betting and Jesus
▼ + stars: | 2023-02-10 | by ( Megan Graham | Patrick Coffee | ) www.wsj.com time to read: +10 min

The Super Bowl ads on Sunday are poised to promote an unusual mix of alcohol brands, gambling and Jesus. The Super Bowl still regularly draws an audience of around 100 million people, making it TV’s biggest event of the year and advertising’s biggest night. Planters’ Super Bowl ad features comedians mocking Mr. Peanut. The ads are likely to strike a lighter tone than the occasionally somber messages of Super Bowl ads in recent, highly politicized years or the early pandemic, said Anjali S. Bal, an associate professor of marketing at Babson College. Many Super Bowl advertisers have again released their ads well before Super Bowl Sunday to increase their chances of being seen.

☆ The soda market is flat, but not for Dr Pepper
▼ + stars: | 2022-12-28 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +8 min

And recently, Dr Pepper has been gaining ground on its competitors, even as the overall soda market goes flat. “One of the bright spots … has been Dr Pepper.”Founded in 1885 in Waco, Texas, Dr Pepper was the first in a wave of 19th-century upstart soda companies. Courtesy Keurig Dr PepperToday, Dr Pepper advertises itself as a treat, using a pint-sized mascot called Lil’ Sweet in its commercials. After Dr Pepper established itself as an alternative to mainstream colas, it launched on a path that ultimately made it part of the country’s third-largest soft drink maker, Keurig Dr Pepper. Dr Pepper hits the sceneDuring the wave of mega-mergers in the 1980s, Coca-Cola tried to scoop up Dr Pepper.

PepsiCo, which ordered the Semis in 2017, is the first company to experiment with them as a way of cutting its environmental impact. PepsiCo is deploying 36 electric trucks from Tesla, with 15 in Modesto and 21 in Sacramento, so far. When Tesla starts building them, PepsiCo "will rotate those up" into its fleet, he said. PepsiCo declined to share details on the price of the trucks, a figure that Tesla has kept quiet. O'Connell said that a 425-mile (684-km) trip carrying Frito-Lay products brings the Semi's battery down to roughly 20%, and recharging it takes around 35 to 45 minutes.

☆ Tesla delivers its first electric Semi trucks promising 500 miles of range
▼ + stars: | 2022-12-01 | by ( Peter Valdes-Dapena | ) edition.cnn.com time to read: +3 min

The Tesla Semi was first shown as a prototype in 2017. The fully electric semi truck features an unusual design in which the driver sits in the center of the cab rather than on one side. Tesla has boasted of the truck’s performance — saying it accelerates much more quickly, even with a full load, than traditional diesel-powered semi trucks. A video during the presentation showed, according to Tesla, a fully loaded Tesla Semi accelerating up a steep grade and passing other trucks. Since it has no multi-geared transmission, as diesel trucks do, it’s also much easier to drive than other semi trucks, Musk said.

☆ PepsiCo’s Higher Prices for Soda and Snacks Test Consumers’ Resolve
▼ + stars: | 2022-10-12 | by ( Sabela Ojea | ) www.wsj.com time to read: 1 min

PepsiCo raised prices on its snacks and drinks by 17% on average from last year. Makers of consumer goods are watching to see whether they can do the same without people slamming the brakes on purchases. Food and beverage companies have been under pressure to raise prices to pass off higher costs for everything from raw materials to labor. In the U.S., food inflation is at the highest level in 40 years, with grocery prices up 13.5% in August compared with a year earlier, according to the latest data from the Labor Department.

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