Read previewThe first time he saw a short-form video ad made entirely using AI, Will Sartorius thought it was "mind-boggling."
Sartorius is the CEO of the agency SelfMade, which works primarily with direct-to-consumer brands on social advertising.
In March, Sartorius came across a viral ad in the style of user-generated content that was made using the AI tool Arcads.
AdvertisementPatricia Redulla is a user-generated content creator.
This includes sentences that warn against using generative AI for anything from idea generation to scripts to editing.
Persons:
—, Will Sartorius, Sartorius, Ariel Marie, It’s, …, — Beck, ike H, ince, ptions, riel, arie, ould, ake, l, ike, ork, eason, anders, arn
Organizations:
Service, Business
Locations:
uman