But the metaverse could be so much more than one man’s quest for control over our virtual lives. Like the real world (at least in any capitalist society), it has to incentivize individuals to participate in and grow the economy. The metaverse needs to be a reasonable facsimile of the real world, where I can spend my money and wear my Adidas where I want. Just as in the physical world, freedom is easily lost and our lives easily manipulated. No metaverse built by humans is going to be void of the human instinct to want power, and that power could be enormous.

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