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☆ A US Navy destroyer has come under missile fire 3 times in 3 months as the Houthis try to score a hit on a warship
▼ + stars: | 2024-12-02 | by ( Jake Epstein | ) www.businessinsider.com time to read: +4 min

AdvertisementUS Navy warships shot down several missiles and drones launched by the Houthis over the weekend. US Navy warships operating off the coast of Yemen fought off another Houthi attack over the weekend, shooting down a collection of missiles and drones. Related Video What it's like on board a US aircraft carrier fighting Houthis in the Red SeaThe Arleigh Burke-class destroyer emerged unscathed after all three incidents. US Navy photoThe attack unfolded while the destroyers were escorting three US-owned commercial vessels through the strategic waterway. The weekend incident marks the latest Houthi attempt to attack a Navy warship in recent months.

Persons: Stockdale, Arleigh Burke, USS O'Kane, Centcom, O'Kane, Valerie Morrison, —, Yemen Tim Lenderking Organizations: Navy, American, US Navy, Business, Central Command, State Department, European Union Locations: Yemen, American, Gulf, Aden, Gulf of Aden, Iran, Red

☆ Barnes & Noble is making a comeback
▼ + stars: | 2024-11-16 | by ( Erika Tulfo | ) edition.cnn.com time to read: +6 min

In a move that’s perhaps more symbolic than business-minded, Barnes & Noble, America’s largest retail bookseller, has reclaimed the flagship store it vacated in 2013. But Barnes & Noble would revamp its business model. “The problem with Barnes & Noble when I took it over was that the bookstores themselves weren’t very good,” Daunt told CNN. Foot traffic data for Barnes & Noble show that visits are up by 7% since 2019, according to location analytics company Placer.ai. Shannon DeVito, head of books at Barnes & Noble, says that beyond reigniting a love for reading, the BookTok trend has guided stores on what to stock.

Persons: Barnes, Noble, It’s, James Daunt, —, Barnes & Noble, ” Daunt, “, ”, we’d, influencers, Shannon DeVito, Kendra Keeter, Gray, it’s, Gray Barnes, ” DeVito, “ It’s, Harry Potter, we’ve, DeVito Organizations: CNN, Sales, Barnes &, Barnes, Amazon, Amazon Books, Kendra Locations: Washington, DC, Georgetown, Washington , DC, “, Barnes

☆ The US naval presence around the Middle East is getting a firepower boost. Here are the warships already there and what's on the way.
▼ + stars: | 2024-08-13 | by ( Jake Epstein | ) www.businessinsider.com time to read: +6 min

Facing this possibility, the Pentagon has deployed a number of military assets to the Middle East this month to defend Israel and US troops in the region. When these forces arrive on station, they will join a wide range of existing naval capabilities in the Middle East and Eastern Mediterranean that were already deployed in response to various conflicts and crises. AdvertisementAdditionally, two destroyers — USS Bulkeley and USS Roosevelt — have been in the area for several weeks. Warships in transitA MH-60S Sea Hawk helicopter flies next to the aircraft carrier USS Abraham Lincoln on August 2. The coming Lincoln strike group consists of the aircraft carrier USS Abraham Lincoln and the destroyers USS Spruance, USS Stockdale, USS Frank E. Petersen, and USS O'Kane.

Persons: —, Israel —, Defense Lloyd Austin, Sydney Milligan, Bulkeley, Roosevelt —, Laboon, Cole, Aden —, Theodore Roosevelt, Theodore Roosevelt Carrier, Dwight D, Michael Murphy, John S, McCain, Daniel Inouye, Russell —, Abraham Lincoln, Daniel Kimmelman, Roosevelt, USS Stockdale, Frank E, Petersen, USS O'Kane, Austin, Pat Ryder Organizations: Service, US Navy, Business, Pentagon, Defense, Sydney, Ready Group, US European Command, 24th Marine Expeditionary Unit, US Central Command, Oman Sailors, Hornet, Theodore Roosevelt Carrier Strike Group, Eisenhower Carrier Strike, Warships, Communication, US, Abraham Lincoln Carrier Strike Group, Lincoln, Pentagon Press, Air Force Locations: Israel, Iran, Tehran, East, American, Gibraltar, Lebanon, New York, Souda, Crete, Yemen, Red, Gulf, Aden, Oman, CENTCOM, Gulf of Oman, Beirut, Philippine, Georgia, The Ohio

☆ Google has admitted defeat by abandoning its plan to eliminate cookies. But the ad industry should wait before popping the Champagne.
▼ + stars: | 2024-07-23 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

Early industry testing of the Privacy Sandbox tools designed to emulate online targeting produced fairly dire results. Google won't escape regulatory scrutinyIt's unclear whether keeping cookies would allow Google to shake off regulators' grasp of its Privacy Sandbox. In 2022, Google pledged to give the UK's Competition and Markets Authority oversight of its Privacy Sandbox rollout and Chrome cookie removal. A key question now is whether Google's commitments to the CMA need to change now that third-party cookies remain in the mix. And there isn't a clear answer about the future governance of the Privacy Sandbox, to ensure Google doesn't preference its own ad products.

Persons: —, Ciaran O'Kane, Bobby Ewing, Jon Snow, they'd, Googler Organizations: Service, Business, Google, YouTube, Apple, CMA

☆ Google is once again dictating the future of the online ad industry and all its rivals can do is brace for impact
▼ + stars: | 2024-04-24 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

When Google sneezes, the entire online advertising industry catches a cold. Google's announcement Tuesday that it would again delay its planned timeline for killing off third-party tracking cookies had long been anticipated by the digital advertising industry. Google has a 28% share of the online ad market, according to market research firm Emarketer (a sister company to BI). Regulators could step in to resolve the cookie chaosSome industry experts are hoping regulators will step in to untangle the mess. Amid the four years of confusion, chaos, and harumphing, there has been one consistent theme: When it comes to the future of online advertising, Google calls the shots.

Persons: Ciaran O'Kane, WireCorp, hasn't, Sundar Pichai, Stephen Lam, Mathieu Roche, James Rosewell, Google's, haven't, Pierre Devoize, Devoize Organizations: Google, Business, Gmail, Antitrust, US Department of Justice, European Commission, UK's, Markets Authority, CMA, Industry, IAB Tech, EU Google, Chrome, Movement Locations: FirstPartyCapital

☆ From Nvidia to Meta, these 9 companies are hiring the most generative AI talent
▼ + stars: | 2023-11-27 | by ( Aaron Mok | ) www.businessinsider.com time to read: +6 min

Companies are actively hiring workers with generative AI skills. Advertisement"We were surprised to see the proliferation of generative AI skills being required in jobs that are not developing these technologies," Kane said. JOSH EDELSON/AFP via Getty ImagesMeta has released a number of AI projects, including AI chatbots and Ray-Ban Smart Glasses. AdvertisementAmazon's is currently hiring for a generative AI data scientist to work on the AWS team. It's currently hiring for an advanced AI research scientist and responsible AI advisor.

Persons: —, Layla O'Kane, Kane, Mark Zuckerberg, JOSH EDELSON, PNNL, Artur Widak, Anthropic, It's, there's Organizations: Meta, Service, Getty, Capital, Pacific Northwest National Laboratory, US Department of Energy, AWS, Accenture, Nvidia, Microsoft Locations: AFP, Asia

☆ Remote jobs are moving overseas and to smaller U.S. cities: ‘The same skills for 60% of the cost'
▼ + stars: | 2023-06-09 | by ( Morgan Smith | ) www.cnbc.com time to read: +4 min

Remote jobs aren't disappearing — they're just moving out of expensive coastal metros like New York and San Francisco. Faced with labor shortages and rising wages, companies are hiring for more remote jobs overseas and in smaller U.S. cities. Where remote jobs are goingRemote hiring is expanding beyond its traditional strongholds, like India, creating new "Zoomtowns" overseas and in pockets of the U.S. Midwest. The number of North American companies with remote workers in Central America and the Caribbean, for example, has grown 300% between 2020 and 2023, according to new research from Lightcast. How to stand out in a more competitive remote job market

Persons: Nicholas Bloom, Kim Rutledge, Rutledge, George Denlinger, Robert Half, Layla O'Kane, Bloom Organizations: Companies, U.S . Midwest, Stanford, U.S, U.S ., Lightcast Locations: New York, San Francisco, Phoenix, Asheville, Boise, India, U.S, Mexico, Philippines, Central America, Caribbean, Lightcast, Austin, Monterrey, Bengaluru, California, Robert Half . Illinois , Ohio, Nebraska, Denlinger

☆ Macquarie commodities and markets boss earns $39 million, trumping CEO
▼ + stars: | 2023-05-05 | by ( ) www.reuters.com time to read: +1 min

SYDNEY, May 5 (Reuters) - Macquarie Group's (MQG.AX) commodities and global markets (CGM) division head earned about A$57.6 million ($39 million) for the year ending March 31, topping the CEO's A$32.8 million compensation, according to the Australian bank's annual report. Nick O'Kane's 59% pay bump - he earned A$36.2 million in the last financial year - came after CGM contributed 57% of the Sydney-based firm's net profit, more than double the second-best asset management division. Macquarie posted another record annual profit on Friday, primarily driven by a strong performance from the CGM division, as more customers hedged against volatile energy markets. "Inventory management and trading increased substantially, driven by trading income from regional supply and demand imbalances primarily in North American gas and power markets." ($1 = 1.4901 Australian dollars)Reporting by Praveen Menon; Editing by Jamie FreedOur Standards: The Thomson Reuters Trust Principles.

☆ A teenage crash victim's life was saved after part of her skull was stored inside her stomach
▼ + stars: | 2023-03-03 | by ( Marianne Guenot | ) www.businessinsider.com time to read: +3 min

A teenager's skull bone was placed in her abdomen to preserve it after surgery. Chelsey Smith was 15 when she got in a life-threatening car crash that caused her brain to swell. To save Smith's life, consultant pediatric neurosurgeon Roddy O'Kane removed the bone under Smith's forehead to give her brain space to swell. To keep it healthy, the surgeon implanted part of Smith's skull in her abdomen, just under her skin. While the idea of keeping the skull bone in the abdomen is fairly new, the idea of drilling a hole in the skull to relieve the pressure in the skull is not.

☆ From Amazon to The Trade Desk, experts predict these companies will be the most active acquirers of advertising businesses next year
▼ + stars: | 2022-12-27 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

There's a strong interest from acquirers in hot trends like commerce media and data consultancy. Experts predicted the companies most likely to be acquirers of advertising businesses in 2023. Many industry observers expect advertising industry M&A deal volume and value to be down next year due to volatile macroeconomic conditions. Experts across the advertising industry — from consultants, to agency executives, analysts, investors, and adtech leaders — named the companies likely to be active in the advertising M&A market in 2023 and why. Apple could make an under-the-radar adtech acquisition for its sleeping giant advertising businessIndustry insiders predict Apple has big plans for its $5 billion-and-growing advertising business next year.

☆ 6 predictions for Apple's growing ad business in 2023 — from ads on Apple TV+ to building and buying adtech
▼ + stars: | 2022-12-22 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +6 min

Its App Store search ad business is growing at a clip and Apple has begun pitching advertisers Major League Soccer ad packages. Here's what experts think Apple might have in store for its advertising business next year, from TV ads to further privacy interventions. Prediction 2: Ads will be placed on Apple TV+Apple's 10-year, $250 million-a-season deal to broadcast Major League Soccer on Apple TV will air its first game in February 2023. It could become the key entry point for advertisers looking to reach Apple users across its portfolio of apps and services. "Apple is about to find out how difficult it is to serve TV ads," he added, referring to its MLS telecasts.

Insider asked 12 top VCs what ad and marketing tech companies excited them the most this year. Check out the 19 most promising adtech startups, and what they do that makes them unique. It hopes to raise a Series A funding round in the coming months. Emperia is currently raising its next funding round. Why it's on the list: Tech companies are being scrutinized for their wasting energy consumption, and the digital advertising industry is no exception.

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