Mark Zuckerberg's Meta has recorded nearly $50 billion of metaverse losses in under five years. "We expect our RL operating losses to increase meaningfully in 2024," they noted in Meta's third-quarter earnings. Meta's metaverse losses to date exceed the market capitalization of Ford ($45 billion), Keurig Dr. Pepper ($41 billion), Hershey ($39 billion), Kraft Heinz ($39 billion), and many other large companies. They could soon overtake Lululemon ($49 billion), Chipotle ($50 billion), Target ($51 billion), and Monster Beverage ($52 billion) in size. They would also be worth nearly half as much as Zuckerberg ($105 billion).

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Persons: Mark Zuckerberg's Meta, Kraft Heinz, Nike's Phil Knight, Nvidia's Jensen Huang, Ken Griffin, —, Zuckerberg's Meta, Zuckerberg, Dr, Pepper, Phil Knight, Jensen Huang, Taylor Organizations: Ford, Hershey, Service, Reality Labs, Lululemon, Monster Beverage, Bloomberg, Nike, Nvidia, Citadel, Meta, NBA Locations: Meta's