Bridal company Nicole + Felicia Couture designed a ball gown for Taylor Swift's Eras Tour. Founder Nicole Chang said she relies on celebrity partnerships, not ads, to build the brand. Among her show-stopping looks was a sparkly gold ball gown with 200,000 hand-sewn sequins and crystals, created by bridal company Nicole + Felicia Couture. Swift wore a bespoke ball gown by Nicole + Felicia on her Eras Tour. After Swift debuted her gold gown on tour, Nicole + Felicia's Instagram video of the design process drew more than 19,000 views.

---

Persons: Nicole, Felicia Couture, Taylor, Nicole Chang, —, Swift, Felicia, Bob Levey, Getty, Blake Lively, Chang, Amy Chen, Chrissy Teigen, Paris Hilton, Gwen Stefani, Halle Bailey, Chen, Bailey, Joseph Cassell Falconer, it's, we've Organizations: Service, PR Locations: Taiwan, Glendale , Arizona, Paris