Google will make it harder for spammers to send messages to Gmail users, the company said Tuesday. The company said it will require emailers who send more than 5,000 messages per day to Gmail users to offer a one-click unsubscribe button in their messages. Google says it has signed up Yahoo to make the same changes, and they'll come into effect in February 2024. The moves highlight the ongoing fight between big tech companies and spammers who use open systems such as email to send fraudulent messages and annoy users. About half of all emails sent in 2022 were spam, according to an estimate from Kaspersky Anti-Virus.

---

Persons: they'll, Neil Kumaran Organizations: Google, Yahoo, Kaspersky