Netflix on Friday announced it has secured exclusive rights in the U.S. to the FIFA Women’s World Cup in 2027 and 2031.
The announcement comes just days before Netflix will stream its first ever National League Football Christmas Day games.
Adding the Women’s World Cup to its portfolio shows the streaming giant is continuing to bulk up its sports rights portfolio.
“I’ve seen the fandom for the FIFA Women’s World Cup grow tremendously — from the electric atmosphere in France in 2019, and most recently, the incredible energy across Australia and New Zealand in 2023,” Netflix Chief Content Officer Bela Bajaria said in a press release.
The Women’s World Cup has continued to grow in popularity, and more people in the U.S. tuned in for the women’s final in 2019 than the men’s in 2018.
Persons:
“ I’ve, Bela Bajaria, Mike Tyson, Jake Paul
Organizations:
Netflix, FIFA, National League Football, WNBA, women’s national, Sports, Kansas City Chiefs, Pittsburgh Steelers, Baltimore Ravens, Houston Texans
Locations:
U.S, France, Australia, New Zealand, Brazil