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☆ Dear Santa: Please bring me a Skibidi Toilet for Christmas
▼ + stars: | 2024-11-08 | by ( Katie Notopoulos | ) www.businessinsider.com time to read: +6 min

Now in Walmart aisles: a Skibidi Toilet action figure — a $45 mystery toilet bowl. For $44.95, I could be the proud owner of the Skibidi Toilet — complete with toilet-themed toys in the bowl. The Skibidi Toilet is marketed as a "mystery surprise toilet" by Bonkers Toys. AdvertisementThe original Skibidi Toilet was the creation of animator Alexey Gerasimov, who made it for his YouTube channel DaFuq! He said the Skibidi Toilet was outselling LankyBox by around double.

Persons: Bonkers, —, you've, Lindsay Dodgson, Dan Meyer, Meyer, it's, Blake Droesch, Emarketer, Alexey Gerasimov, Gerasimov, Adam Goodman, DreamWorks SKG, Goodman, Logan Paul, KSI, they've Organizations: Service, Walmart, YouTube, Bonkers, DreamWorks, Paramount Pictures Locations: San Diego, discounters, Santa

☆ How making money as an influencer has changed in a decade
▼ + stars: | 2024-11-08 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +7 min

Making money as an influencer has changed a lot in 10 years, with multiple potential income streams. Ten years ago, one estimate from the influencer marketing agency Billion Dollar Boy placed the industry's value at just $200 million. Making money as an influencer has changed a lot since then, both in terms of how much individual creators can make and how. Related storiesLiam Parkinson, the cofounder of Inflverse, a financial management platform for creator agencies, made a name for himself as a content creator on YouTube. AdvertisementThere's also a push for authenticity in creator marketing, with audiences getting tired of relentless ads.

Persons: —, It's, Nirozen Thav, Liam Parkinson, Parkinson, Katya Varbanova, Varbanova, Jacob Lucas, Lucas, Savannah Britt, Britt, There's, Dominic Smales, isn't, Logan Paul Organizations: Forbes, Service, YouTube, BI, Brittprint Agency, Brands, Gleam Futures, GloMotion Studios, Inflverse, D'Amelio Locations: Feastables

☆ Sexual misconduct allegations directed at former MrBeast collaborator are baseless, law firm probe finds
▼ + stars: | 2024-11-01 | by ( Https | Media-Cldnry.S-Nbcnews.Com Image Upload Newscms Chloe_Melas.Jpg | Chloe Melas | ) www.nbcnews.com time to read: +5 min

A third-party legal probe into Jimmy Donaldson’s MrBeast LLC found that allegations of sexual misconduct directed at the top YouTube creator’s company were baseless. In a social media post Friday, Donaldson wrote on X that an investigation into allegations regarding his company had concluded. But the law firm wrote in its assessment that “allegations of sexual misconduct (e.g., pedophilia, grooming, child pornography, etc.) In a post on X, LavaGS said private investigators reviewed all the DMs and interactions between them and Tyson. "It was incredibly difficult having my name thrown around in a public forum without being given the opportunity to share the truth," LavaGS wrote Friday.

Persons: Jimmy Donaldson’s MrBeast, Quinn Emanuel Urquhart, Sullivan, Ava Kris Tyson, ” Tyson, Tyson, Donaldson, ” Quinn Emanuel, Discords, WhatsApps, “, ”, LavaGS, ” Donaldson, Kai Cenat, Logan Paul, Bella Poarch, Quinn Emanuel Organizations: YouTube, NBC News, Games, Company, Forbes, Amazon Studios

A recent court filing included six decks MrBeast's team made to pitch brands like GM, Ford, and LG. As in most media pitches, MrBeast's team focused on his audience demographics, scale, and splashy content to woo brands. In each deck, MrBeast's team shared metrics like subscriber and follower counts, monthly views, and unique viewers to showcase the scale of his YouTube empire. Advertisement"The Next Generation Is Not Watching TV," the MrBeast team wrote in many of the pitches. Keep reading for more details from MrBeast's pitch deck for General Motors, dated February 2023.

Persons: —, Burger, MrBeast, Jimmy Donaldson, Jeffrey Housenbold, Mario, Donaldson, he'll Organizations: GM, Ford, LG, Service, General Motors, Walmart, Mario Bros, Verizon, Amazon's, Entertainment Locations: CarMax, Hollywood

☆ Polymarket's pro-Trump election predictions aren't so surprising when you look at the rest of the site
▼ + stars: | 2024-10-30 | by ( Katie Notopoulos | ) www.businessinsider.com time to read: +5 min

The betting site Polymarket has emerged as a hot topic in the 2024 presidential race. Wagers in its pop culture section show the bro-y vibe of the site: Zyn, Andrew Tate, and Hawk Tuah. Let's look at some of the wagers:Will Trump say "skibidi" before the election? Will Donald Trump say "mog" in 2024? AdvertisementFor the record, I think the odds that Trump will say "skibidi" before the election are way too low.

Persons: Trump, Andrew Tate, Hawk, —, Will Trump, Will Kamala Harris, Joe Rogan's, Will Donald Trump, Roaring Kitty, Logan Paul, Max Read, Joe Rogan, Gen Z'ers, MAGA, Theo Von, Adin Ross, Taylor Swift, Travis Kelce, Shayne Coplan, There's, Polymarket, haven't, I'm, who's, John Herrman, McDonald's Organizations: Service, Trump, New, New York Magazine, Harris, Dodgers, Yankees Locations: MrBeast

Creator-economy startup Jellysmack is reorganizing and cutting some staff, Business Insider is exclusively reporting. "Jellysmack is making organizational adjustments to better align resources with key areas of growth," a representative told BI in an email. While we are scaling back certain operations in our Creator Program on Meta due to the opacity of their new monetization model, we remain dedicated to supporting our key creator partners and ensuring they continue to benefit from our platform." The company said in early 2022 that it would set aside $500 million for a program called JellyFi to license creator catalogs . Despite Jellysmack's expansion into new areas of the creator economy, its business had been increasingly troubled, insiders told BI earlier this year.

Persons: SoftBank, —, Jellysmack, Michael Philippe, Jelly Organizations: Business, Service, YouTube, Meta, Facebook, Copyright Capital Locations: France

Online content creators, they say, often fail to ensure the same basic standards for treating cast and crew that more traditional entertainment sets do. However, as digital productions grow, those who work with or under creators said some could benefit from the structure seen on traditional Hollywood sets. Unlike Hollywood sets, most digital productions do not necessarily rely on union workers. Some believe the digital entertainment space — which includes a wide range of productions, including reality and scripted content — would benefit from union oversight. “Because new [digital] media has got about 15 years, the unions have 100.

Persons: ” MrBeast, Jimmy Donaldson, “, Donaldson, Mair Mulroney, “ I’ve, ”, YouTuber Dhar Mann, Scott Brown, They’ve, ” NABET, Bernie Su, Su, Lizzie Bennet, Emma, YouTubers, ” Su, Mulroney, Dhar, Mann, there’s, ” Mulroney, Neal Mohan, Brown, don’t, they’re, ” Brown Organizations: Amazon Studios, Beast, Hollywood, “ Beast, In Hollywood, Screen, American Federation of Television, Radio Artists, International Alliance, MrBeast, SAG, National Association of Broadcast Employees, Technicians, Guild of Canada, YouTube, Guild of America, VidCon, Rodeo Locations: Las Vegas , Toronto, Panama, In, Toronto

☆ TikTok's next big move: Helping creators launch product lines by connecting them with suppliers
▼ + stars: | 2024-10-17 | by ( Dan Whateley | ) www.businessinsider.com time to read: +4 min

TikTok wants to help creators sell their own custom products. Startups like Pietra help creators of all audience sizes break into product development by connecting them with manufacturers and opening avenues to test small-batch orders. TikTok creators can earn a commission on Shop sales they drive from their videos. Boosting sales on TikTok Shop has been a major focus at the company since the feature launched in the US in September 2023. AdvertisementDouyin, which, like TikTok, is owned by Chinese tech firm ByteDance, drives hundreds of billions in product sales annually.

Persons: TikTok, —, Logan Paul, Emma Chamberlain, they've Organizations: Service, TikTok, Shop

☆ How Amazon is taking a Hollywood-style approach to its marketing
▼ + stars: | 2024-10-17 | by ( Lucia Moses | ) www.businessinsider.com time to read: +5 min

Amazon is looking for ways to market itself outside the traditional TV spot under exec Amy Powell. She also teased a new show with "Recess Therapy" creator Julian Shapiro-Barnum. AdvertisementOn Monday, Amazon is set to announce "Celebrity Substitute," a new show with Julian Shapiro-Barnum, the 25-year-old comedian and actor of the online hit "Recess Therapy." "It involves Julian, how Amazon gives back to the community, schools, teachers," Amy Powell, head of entertainment marketing at Amazon, said recently when describing the concept. The upcoming show is one of many ways Powell is working to integrate Amazon's brand into entertainment, drawing on her Hollywood background.

Persons: Amy Powell, Powell, Julian Shapiro, —, Barnum, Shapiro, they'll, Julian, we've, Jack Ryan, Nick Cannon, Powell wasn't, it's, What's Organizations: Paramount, Barnum, Service, Amazon, Paramount Television, Procter & Gamble, Marriott, Google, Walmart Locations: New York

☆ A startup pitching AI as a way to automate 80% of influencer-marketing tasks gets funding from billionaire Tim Draper
▼ + stars: | 2024-10-08 | by ( Dan Whateley | ) www.businessinsider.com time to read: +5 min

Influencer-marketing startup Dreamwell AI raised $2.3 million in a pre-seed round led by Tim Draper. The company uses AI to automate marketing tasks like influencer prospecting and outreach. A new tech startup called Dreamwell AI has its sights set on using AI to make influencer marketing run more efficiently. "First and foremost, we try to understand what's the value of this creator," Khazaal said. Startups and Big Tech alike are adding AI tools to help creators automate tasks like video editing, dubbing, and even coming up with ideas.

Persons: Tim Draper, —, Kazzy Khazaal, Dreamwell, Tim Draper's, Draper, Khazaal, they'd, Prashant Matta Organizations: Service, Business, Draper Associates, Seed Venture Fund, YouTube, LinkedIn, Big Tech, Publicis Groupe

☆ MrBeast's $100M Amazon reality show may succeed despite controversy. But it could come back to haunt him.
▼ + stars: | 2024-10-04 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +8 min

AdvertisementMrBeast confirmed this week that his upcoming Amazon show, Beast Games, had cost more than $100 million. "They'll still do partnerships with him," Diana D'Angelo, the CEO of Breaking Creatives Agency, told BI. A spokesperson for Donaldson told BI that the lawsuit had not yet been served to him despite being filed two weeks ago. AdvertisementHowever, Chedid told BI these "stonewall tactics" may "come back to bite him," affecting his reputation and future partnerships. D'Angelo told BI Donaldson might decide to speak up if the controversy starts to affect his "bread and butter" — his YouTube channel.

Persons: MrBeast, —, Diana D'Angelo, they'll, he's, Jimmy, Donaldson, YouTubers KSI, Logan Paul, Paul, Rolling Stone, Robyn Abou Chedid, Chedid, Thomas Walters, Ava Tyson, Kevin Mazur, Tyson, Kraft Heinz's Lunchables, Walters, D'Angelo Organizations: Service, Beast Games, Amazon, Creatives, Reuters, The New York Times, Las, Guided Agency, YouTube, Beast Locations: Amazon, Las Vegas, Los Angeles, Toronto

☆ Google Search's new AI makeover is the latest change the rest of the internet needs to navigate
▼ + stars: | 2024-10-04 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +8 min

In today's big story, Google Search is going to look a whole lot different thanks to generative AI . According to Rhiannon Bell, the vice president of user experience for Google Search, it's a "pretty dramatic shift from where we were before." AdvertisementAnd yes, in case you were wondering if it was coming, Google is going to start putting ads in its AI Search results — but only when Google deems them relevant. Google's new AI-organized search results GoogleSearch's revamp addresses a big concern for the rest of the internet. One survey conducted earlier this year found 60% of people who used Google's AI search found it more effective than non-AI powered Search.

Persons: —, Morgan Stanley, Tyler Le, Hugh Langley, Tech's, Hugh, Rhiannon Bell, Gen, Jenny Chang, Rodriguez, Ned Davis, Kalshi, Andy Jassy F, Carter Smith, Chelsea Jia Feng, Andy Jassy, Marc Andreessen, he's, Alyssa Powell, dockworkers, hasn't, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, Milan Sehmbi, Amanda Yen Organizations: Business, Service, Costco, Tech, Google, Getty, Ned, Ned Davis Research, CFTC, Bloomberg, Getty Images, Amazon, LinkedIn, YouTube, EU . US Department of Labor Locations: China, San Francisco, EU, New York, London

☆ Top YouTuber MrBeast has acquired a startup that aims to be the LinkedIn for the creator economy
▼ + stars: | 2024-10-03 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +4 min

MrBeast has acquired a startup called Vouch, which aids creators in hiring and job postings. Vouch uses AI for job matching and was backed by VCs like Seven Seven Six and other investors. AdvertisementYouTube's top creator, MrBeast, has expanded his estimated $700 million a year business empire by acquiring the startup Vouch. Pesis brought on Patrick Dudek, also a former Cameo employee, to the Vouch team to help scale the platform. AdvertisementVouch was backed by Seven Seven Six, Liquid 2 Ventures, Shrug Capital, Niche Capital, WorkPlay Ventures, and angel investors including Andreas Klinger and Siqi Chen.

Persons: MrBeast, VCs, —, Marty Pesis, they've, Pesis, Jimmy Donaldson, Donaldson, Safiya Nygaard, Danny Duncan, Goldman Sachs, we're, Kara McCloud, Patrick Dudek, Hayden Hillier, Smith, Andreas Klinger, Siqi Chen Organizations: Service, LinkedIn, YouTube, Business, Stokes Twins, AMP, Cameo, Seven Seven, Shrug, Niche, WorkPlay Ventures

☆ I took Harvard's $12,500 celebrity-filled 4-day media course. It was worth every penny.
▼ + stars: | 2024-10-02 | by ( Elle Hardy | ) www.businessinsider.com time to read: +7 min

Pires applied strategies from the course to enhance content creators' business models in Brazil. She designed The Business of Entertainment, Media, and Sports course in 2013 and is a rock star in the entertainment industry. AdvertisementIt's a four-day course for professionals not enrolled at Harvard Business SchoolThe course costs $12,500, which includes all accommodation and meals, and it's worth every cent. This was relevant to my work with gamers and content creators. Have you taken a business course that changed the trajectory of your career?

Persons: Manuelle Pires, Anita Elberse, Pires, —, Nobru, I've, There's, Anita, He's, he's, Lionel Messi, David Beckham, Karim R, Lakhani, Kristin W, I'm, Lauryn Haas Organizations: Harvard, Service, YouTube, UCLA, Entertainment, Media, Harvard Business School, Google, UFC, lhaas Locations: Brazil, São Paulo, YouTube Brazil, Harvard, Boston

☆ Insider Today: Retirement savings mistakes
▼ + stars: | 2024-09-29 | by ( Matt Turner | ) www.businessinsider.com time to read: +4 min

download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . Getty ImagesRetirement savings no-no'sAbout 45% of Americans will run out of money in retirement — even those who invested and diversified. If you're aiming to retire at the standard age of 65, avoid these mistakes so you can keep your golden years golden. AdvertisementThe four biggest retirement mistakes. And with Meta's smart Ray-Ban glasses doing better than expected, the company appears to be winning the glasses wars.

Persons: —, Alberto E, Rodriguez, Jimmy Donaldson, Donaldson, obsessives, techies, Chris Gash, Zers, Saratta, Tom Brady, Jeff Bezos, Natalie Ammari, Mark Zuckerberg, Orion, aren't, Meta, Sam Altman Organizations: Business, Service, MrBeast, Getty, BI, Billionaire, Big Tech Locations: millennials, Florida

☆ What the Eric Adams indictment means for New York City's leadership and future
▼ + stars: | 2024-09-27 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . In today's big story, the walls are closing in on New York City Mayor Eric Adams after a federal indictment . New York City Mayor Eric Adams was indicted on five criminal counts in a corruption probe accusing him of bribery and receiving illegal campaign contributions from foreign nationals. In one case, according to the indictment, that meant a Turkish Airlines manager offering to charge Adams $50 for two business-class seats worth $15,000 . AdvertisementMessages obtained by prosecutors also show Adams promising his staffer he "always" deleted texts following a discussion of alleged Turkish bribes.

Persons: —, Eric Adams, Eric Adams Seth Wenig, Alyssa Powell, Adams, Damian Williams, Gary Hershorn, He's, Alex Spiro, Elon Musk's, Kathy Hochul, Jumaane Williams, Ali Jarekji, it's, David Tepper, Sam Altman's, Getty, Olivier Verriest, Andrei Akushevich, Tyler Le, Dan DeFrancesco, Jordan Parker Erb, Jack Sommers, Nathan Rennolds, Amanda Yen, Milan Sehmbi Organizations: Business, Service, New York City, New, Democrat, Brooklyn Borough, Southern, of, Turkish Airlines, FDNY, Reuters, Financial Times, YouTube, Snapchat, Publishers, York Film Locations: New, States, New York, Manhattan, of New York, Turkish, Ali, Saudi Arabia, China, London

☆ A new MrBeast trademark filing hints at what his next big philanthropy project could be
▼ + stars: | 2024-09-26 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +1 min

A new trademark application could show YouTube star MrBeast's next big charity project. The trademark, #TeamWater, was filed on August 29 by his company Beast Holdings, LLC. The application states that the intent is to promote access to clean water. Now, a new trademark application from his company Beast Holdings, LLC, could suggest the focus of a new charity project. The trademark, #TeamWater, was filed on August 29.

Persons: MrBeast's, — Organizations: Beast Holdings, Service, Business

A leaked internal guidebook from MrBeast is being passed around the tech world. Tech workers and investors are digging into the YouTuber's views on hiring, managing, and more. Related storiesA hardcore founder who writes like a real personMrBeast's guidebook is the latest "hardcore" corporate document to go viral in the tech world. "Leaked internal emails and memos are religious texts for the tech world," Alder said. Donaldson's casual, unpretentious writing style was a big factor in helping it spread across the tech world, industry insiders told BI.

Persons: —, He's, Jimmy Donaldson, Donaldson, Brian Chesky, Combinator's Paul Graham, Tom Alder, Alder, Jeff Bezos, ByteDance, Donaldson isn't, it's, John McCarus, Steve Jobs, MrBeast, Rachel Roberts Mattox, Mattox, Marc Cohen, Abhishek Sharma Organizations: Tech, Service, Hacker, Big Tech, YouTube, Unbundled, Google Locations: Silicon Valley

☆ Things are looking up for the economy. So why are consumers still unhappy?
▼ + stars: | 2024-09-25 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, the economy is heading in the right direction, but consumers aren't buying it . Things seem to be going really well for the economy, right? Consumers aren't feeling bullish about the economy these days. Last time around, pesky inflation was keeping things like groceries and housing costs high, even as the rest of the economy showed improvement. China's stimulus plan to boost its ailing economy sent emerging markets indexes to their highest level since April 2022 .

Persons: —, Rebecca Zisser, We've, Insider's Juliana Kaplan, Spencer Platt, Getty, Tyler Le, We'll, Morgan, Mike Wilson, Steven Blitz, China's, aren't, Chelsea Jia Feng, weren't, Natalie Ammari, that's, Ron Sherman, Gen, Mark Zuckerberg, Dan DeFrancesco, Jack Sommers, Jordan Parker Erb, Amanda Yen Organizations: Service, Business, Federal Reserve, Conference Board, Fed, Chelsea, Spotify, Visa, US Justice Department, Prosecutors, Meta Locations: Austin , Texas, New York, London

☆ A leaked MrBeast handbook reveals the YouTube titan's 'secret weapons' for success. Former employees say it wasn't always followed.
▼ + stars: | 2024-09-24 | by ( Dan Whateley | Amanda Perelli | ) www.businessinsider.com time to read: +7 min

The goal of the document, Donaldson wrote, was to help teach newer staffers the tricks of YouTube that he and his earliest employees mastered through lots of trial and error. Interest in MrBeast's business secrets isn't surprising. "This is not Hollywood and I do not want to be Hollywood," Donaldson wrote. "Every dollar we save allows me to give you guys more stability and hire more people to make your life easier," Donaldson wrote. But, when dealing with people outside MrBeast's company, "never take a No at face value," he wrote.

Persons: —, Jimmy Donaldson, Donaldson, He's, MrBeast, , I've, couldn't, we've, wasn't Organizations: Service, Business, YouTube, Netflix, Hulu, Employees Locations: Silicon Valley, Greenville , North Carolina, Hollywood

☆ China's worsening relationship with US businesses could put AI's chip supply on shaky ground
▼ + stars: | 2024-09-23 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +6 min

In today's big story, China isn't proving to be the economic promised land US companies once hoped for . US-China relations have been on shaky ground for a while, to put it mildly. But despite the growing animosity, US corporations' push to sell things to Chinese consumers has been a middle ground everyone can agree on. AdvertisementTaiwan Semiconductor Manufacturing Company makes vital hardware components for most the world's chip companies, including industry giant Nvidia. Nvidia CEO Jensen Huang recently said his company has a backup plan if things were to kick off in Taiwan .

Persons: —, Jamie Dimon, Tyler Le, Insider's Linette Lopez, It's, that's, Kiran Ridley, Stringer, Getty, Jensen Huang, Huang, Alyssa Powell, Trump, Harris, isn't, Howard Marks, Marks, Rebecca Noble, Vance, Tom Brady, Jeff Bezos, it's, Ryan Routh, Donald Trump, Dan DeFrancesco, Jordan Parker Erb, Jack Sommers, Amanda Yen, Grace Lett, Milan Sehmbi Organizations: Service, Business, China Xinhua News Agency, Getty, Apple, Nike, Huawei, Taiwan Semiconductor Manufacturing Company, Nvidia, Billionaire, Economic Forum Locations: Washington ,, China, China . US, Washington, Beijing, Taiwan, USA, Florida, New York, London, Chicago

☆ MrBeast launching a new product amid controversy may be a good PR move, marketing experts say. But it's risky.
▼ + stars: | 2024-09-21 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +6 min

Go to newsletter preferencesSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewTop YouTuber MrBeast is being criticized, but he seems to be focusing on a new product launch instead of making statements. Jimmy "MrBeast" Donaldson is the biggest creator on YouTube, with 316 million subscribers. Advertisement"Generally, launching a new product amid controversy can be a very good strategic move since it shows resilience and shifts the overall predominant narrative," Perlova said. Varbanova said it's hard to know how many of Donaldson's 300 million YouTube subscribers are even following the negative news.

Persons: —, Jimmy, MrBeast, Donaldson, Logan Paul, Kraft Heinz's Lunchables, Paul, he's, hasn't, Katya Varbanova, Ava Tyson, Tyson, X, Zoya Perlova, Perlova, Varbanova, Donaldson's, Pam Lyddon, it's, Lyddon, Natalie Yorke Organizations: Service, YouTube, Business, The New York Times, Dyninno, Bright Star Locations: Turkey

At least five game show contestants were "shamelessly exploited" and subjected to "unreasonable, unsafe" working conditions on Amazon Prime's "Beast Games,” a California civil action said this week. "Beast Games" has been billed as a reality competition program with $5 million in prize money, according to Amazon which acquired streaming rights to the show. "Defendant production companies and Amazon shamelessly exploited the labor of approximately (redacted) people who served as contestants," according to lawyers representing the plaintiffs. The 50-page complaint also redacted details of how plaintiffs allegedly suffered and broadly suggested that work conditions were unsuitable. There was also "insufficient medical staff to attend to potential and actual injuries during" production, lawyers for the contestants said.

Persons: Jimmy Donaldson, Donaldson Organizations: ”, Court, YouTube, Amazon Locations: California, Los Angeles, Los Angeles County, Canada, Panama

☆ MrBeast and Amazon hit with class-action lawsuit alleging sexual harassment and dangerous conditions by contestants on 'Beast Games'
▼ + stars: | 2024-09-18 | by ( Hannah Abraham | ) www.businessinsider.com time to read: +1 min

MrBeast and Amazon are facing a class-action lawsuit from contestants on "Beast Games." It alleges that contestants on the reality show suffered sexual harassment, pay issues, and more. Go to newsletter preferences Thanks for signing up! download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementYouTube star MrBeast and Amazon are facing a class-action lawsuit from contestants on the reality show "Beast Games."

Persons: — Organizations: Service, Variety, One's, Business

☆ YouTube's product chief explains its approach to AI as the tech becomes a bigger part of content creation
▼ + stars: | 2024-09-18 | by ( Dan Whateley | ) www.businessinsider.com time to read: +4 min

At Google's Made on YouTube event on Monday, the product roadmap was clear: AI, AI, and more AI. But as AI tools become even more integrated into YouTube, one has to wonder: Will AI content ultimately overtake human content on the app, and does YouTube worry about that? That said, the company isn't opposed to allowing AI content to proliferate across the platform, Voolich said. Some influencers such as MrBeast and Dude Perfect are testing out AI tools as a means to work more efficiently. "YouTube very much puts its partners first," Voolich said, describing a group that includes music artists, video creators, and other creatives.

Persons: D4vd, Joe Ando, Johanna Voolich, Voolich, It's, it's Organizations: Service, YouTube, Google, Business Locations: ideation

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