A representative from Wyndham Hotels & Resorts, the parent company of Super 8, said each Super 8 is an individually operated franchise that sets its own rates.
However, all franchise owners have access to the same revenue management software that they can use to set pricing strategy.
The Ritz-Carlton in Dallas is currently listing a two-night stay at $7,600 for Sunday-Tuesday.
One week later, the price for a two-night stay will be $1,329.
Even Super 8 hotels in Glendale, Ariz., the site of the men’s N.C.A.A.
Persons:
Thelma Diller, “ I’ve, ”, “
Organizations:
Wyndham Hotels & Resorts, Ritz, Carlton, Masters
Locations:
Dallas, Glendale, Ariz, Augusta , Ga, Augusta, Malvern , Ark