Hong Kong/New York CNN —Temu and Shein are taking off in the United States, topping app stores and creating a frenzy with consumers.
Shein was started in China, while Temu was launched by a Chinese company that now bills itself as a multinational firm.
Both firms have enjoyed major success in the United States, noted Nicholas Kaufman, a policy analyst for the US-China Economic and Security Review Commission.
Topping the chartsTemu and Shein have taken the world’s largest retail market — the United States — by storm.
It has quickly become the most downloaded app in the United States, and continues to expand its user base.