It took aim at McDonald's in its promotion, accusing its rival of having broken ice cream machines.
Wendy's has previously criticized McDonald's for using frozen beef, sparking a public feud.
AdvertisementThe Wendy's — McDonald's feud seems to be heating up again.
In 2018, Wendy's launched a national TV ad campaign criticizing McDonald's for using frozen beef patties in its hamburgers.
"Happy #NationalFrozenFoodDay to you for all the frozen beef that's sticking around in your cheeseburgers."
Persons:
Wendy's, —, It's, McDonald's
Organizations:
Service, Business