In this article M Follow your favorite stocks CREATE FREE ACCOUNTMacy's is opening more small-format stores across the country.
Macy'sMacy's on Tuesday said it will open up to 30 smaller stores in strip malls over the next two years, as the retailer chases customers out of dying malls and into bustling suburbs.
Chief Stores Officer Marc Mastronardi said small-format stores are part of the solution.
Macy's smaller, off-mall stores have spacious fitting rooms and a curated mix of merchandise that's frequently swapped out.
The company is phasing out Market by Macy's, the name it initially used for the smaller Macy's stores.
Persons:
Macy's, —, Marc Mastronardi, that's, Mastronardi, Jeff Gennette, Gennette, Tony Spring, Oliver Chen
Organizations:
Macy's, Cowen, Nike, Armour, 34th, Shoppers
Locations:
Macy's, floundering