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Search resuls for: "Marc Ecko"


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☆ The billionaire owners of the Nets and Liberty plan to launch a media brand around the 'zeitgeist of Brooklyn' in 2025
  + stars: | 2024-12-11 | by ( Lucia Moses | ) www.businessinsider.com   time to read: +6 min
The billionaire owners of the Nets and Liberty are hatching a media brand rooted in Brooklyn culture. BSE Global plans to launch a new brand in early 2025, focusing on the "zeitgeist of Brooklyn." A trio of billionaires is looking to turn "Brooklyn" into a media brand in the vein of the youth and pop-culture outlet Complex. BSE plans to launch the new global media brand in early 2025 with a focus on "capturing and sharing the zeitgeist of Brooklyn," spokesperson Sheerin Salimi confirmed to Business Insider. "They're trying to be like the voice of Brooklyn," a second person with direct knowledge of BSE's plans said.
Persons: Sheerin Salimi, Joe Tsai, Clara Wu Tsai, Julia Koch, Koch, megadonor David Koch, Salimi, Breanna Stewart, Rob Kim, Brooklyn, Sam Zussman, Rich Antoniello, Marc Ecko, BuzzFeed, DeJuan Wilson, Bryan Bedder, Wilson, who's, Complex's, Stefan Breskin, Zion Olojede, Erika Turner, Lucas Wisenthal, Vox, Ellie Organizations: Nets, Liberty, BSE, New, BSE Global, Brooklyn Nets, Brooklyn Nets , New, Brooklyn Nets , New York Liberty, Barclays Center —, Business, BI, Barclays Center, Brooklyn, Brooklyn Magazine, IMG, longtime, BuzzFeed, NTWRK, Endeavor, Nike, Aia Adriano, Digital, Big Tech, New York Times, Vox Media's, York, BSE's New York Liberty, NBA's Brooklyn Nets, There's YES, New York Yankees, Network, New York Knicks Locations: Brooklyn, New York, Brooklyn Nets ,, Brooklyn Nets , New York, New York City, BSE's, Liberty
☆ BuzzFeed's $300M purchase of Complex promised to grow both brands, but insiders say strategies have clashed and Complex's culture is being 'completely gutted'
  + stars: | 2023-01-03 | by ( Lucia Moses | ) www.businessinsider.com   time to read: +9 min
Complex insiders worry that the cuts threaten their brand's culture and future. Clashing video strategies as some fear Complex culture is being 'completely gutted'Kevin Hart appeared on Complex's "Hot Ones" series. Before joining with BuzzFeed, Complex's then-CEO Rich Antoniello had conversations with Vice Media and Vox Media. But Complex insiders felt especially aggrieved when, this fall, BuzzFeed announced a global expansion for ComplexCon. To Complex insiders, BuzzFeed's plan to take the event to Australia, Europe, and Asia simultaneously was unrealistic and under-resourced.
☆ Complex insiders say owner BuzzFeed has shed key talent, failed to invest in core content, and threatens to dilute the hip culture brand: 'The BuzzFeed ethos does not get it'
  + stars: | 2022-12-22 | by ( Lucia Moses | ) www.businessinsider.com   time to read: +9 min
Clashing video strategies as some fear Complex culture is being 'completely gutted'Kevin Hart appeared on Complex's "Hot Ones" series. Before joining with BuzzFeed, Complex's then-CEO Rich Antoniello had conversations with Vice Media and Vox Media. Rubbing salt in the wound, Complex insiders said they felt their brand was scrappier and more culturally relevant than BuzzFeed, which many consider past its prime. But Complex insiders felt especially aggrieved when, this fall, BuzzFeed announced a global expansion for ComplexCon. To Complex insiders, BuzzFeed's plan to take the event to Australia, Europe, and Asia simultaneously was unrealistic and under-resourced.
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