Micro-investing app Acorns has appointed a behavioral economist, Shlomo Benartzi, to chair its Behavioral Economics Committee. Benartzi's first Acorns-endowed experiment finds people can close savings gap by saving a few bucks everyday. AdvertisementAcorns, the micro-investing app that encourages users to invest their spare change, has appointed a notable behavioral economist to lead an project that encourages people to save more. Shlomo Benartzi, professor and co-founder of the Behavioral Decision-Making Group at UCLA Anderson School of Management, will chair the company's Behavioral Economics Committee, according to a statement released on Thursday. One program he designed called The Save More Tomorrow was designed to hep employees increase their savings rates over time.

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Persons: Shlomo Benartzi, Benartzi, We've, Noah Kerner Organizations: UCLA Anderson School of Management, Behavioral, Starbucks Locations: Bankrate.com