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☆ Why running for president has a lot of upsides, even for the candidates who lose
  + stars: | 2023-06-03 | by ( Kimberly Leonard | Warren Rojas | ) www.businessinsider.com   time to read: +12 min
Often, candidates can even get the book deals before they run for president, especially if there's a lot of buzz around them. CNN host and debate moderator Wolf Blitzer stands in front of the Republican presidential candidates in 2016. outlook has taken hold among both Republican and Democratic presidential candidates. Numerous presidents were once failed presidential candidates, including Lyndon Johnson, Richard Nixon, George H.W. "The only way to learn how to run for president," Sullivan said, "is to run for president."
Persons: —, Donald Trump, Ron DeSantis, Nikki Haley, Sen, Tim Scott of, Asa Hutchinson, Vivek Ramaswamy, Larry Elder, Mike Pence, Chris Christie, Doug Burgum, It's, Marco Rubio's, Terry Sullivan, Sullivan, who've, Pete Buttigieg, Kamala Harris, Kent Nishimura, aren't, Kamala Harris of, Joe Biden, Stacy Rosenberg, Haley, Glenn Youngkin —, Elizabeth Warren, Bernie Sanders, J, Miles Coleman, Ball, Mike Huckabee, Spencer Platt, Rosenberg, Doug Heye, Trump Adam Kinzinger hasn't, Archie Bunker, Trump, Hutchinson, Sanders, Michael Benet of, Biden, Heye, Rubio, John Hickenlooper, Hickenlooper, Wolf Blitzer, David J, Phillip, Hillary Clinton, Scott, Jimmy Carter, Bill Clinton, he's, Coleman, Lyndon Johnson, Richard Nixon, George H.W, Bush — Organizations: Service, GOP, Florida Gov, Arkansas Gov, New, New Jersey Gov, North Dakota Gov, White, Trump, Transportation, Los Angeles Times, Getty, Carnegie Mellon University's Heinz College of Information Systems, Public, Virginia Gov, Publishers, Macmillan Publishing, Senators, University of Virginia Center for Politics, Former Arkansas Gov, Fox News, Netflix, Republican, Democratic, Child Tax, Florida Republican, Capitol, CNN, Georgia Gov Locations: Florida, Tim Scott of South Carolina, Arkansas, New Jersey, Millenial, South Bend , Indiana, Kamala Harris of California, Virginia, Iowa, California, Illinois, United States, Michael Benet of Colorado, Colorado, New Hampshire
☆ Bernie Sanders doubled his income last year by writing a best-selling book that condemns capitalism
  + stars: | 2023-05-12 | by ( Bryan Metzger | ) www.businessinsider.com   time to read: +3 min
Sen. Bernie Sanders wrote a book called "It's OK to Be Angry About Capitalism." Per new disclosures, he made $170,000 in book royalties in 2022, nearly as much as his $174,000 salary. Coupled with another $170,000 royalties payment from publisher Penguin Random House in 2020, Sanders has so far made $340,000 from the book. Sanders, a two-time runner-up for the Democratic presidential nomination and a proponent of Democratic Socialism, has long drawn scrutiny for the wealth he's managed to amass while in office. Democratic Sen. Elizabeth Warren of Massachusetts, a fellow progressive and 2020 presidential candidate, made even more than Sanders in book royalties in 2022, according to her own recently-filed financial disclosures.
☆ 'It's huge, beyond anything in my career': Publishing industry insiders explain how TikTok has sent book sales surging and how they're trying to tap into the BookTook phenomenon
  + stars: | 2022-03-01 | by ( Marta Biino | ) www.businessinsider.com   time to read: +8 min
In 2020 and 2021, book sales surged, reaching a near 20-year peak, according to industry data. 2021 sales of Hoover's books were up 650% over 2020 sales, with 1.9 million copies sold, according to data from NPD BookScan, the largest book sales tracker in the US. Since mid-2020, TikTok has been the driving force of an unprecedented surge in book sales, industry insiders say. The strategy of marketers has always been to push and advertise newer books, industry experts said, and those usually sell better. Then, around Halloween 2021, sales rose steadily to about 2,000 copies a week.
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