LONDON, Sept 21 (Reuters) - A sugar-based alternative to vinyl could help to decarbonise the music industry, according to its developer.
Acting CEO of Evolution Music Marc Carey said sonically and in terms of equalisation the music recorded on the bioplastic records is "absolutely spot on."
1/5 Marc Carey, CEO of Evolution Music, holds a bioplastic record made with a sugar-based alternative to vinyl, in London, Britain September 8, 2022.
A richer sound, cover art and the ability to cradle a vinyl record in the hands contribute to the growing emotional appeal for LPs.
"The music industry, the creative arts, should be at the forefront of innovation ... and typically, cultural change is what affects political and social change," Carey said.