In the U.S., Apple’s iPhone made up 47.6% of the smartphone market, according to IDC.
Photo: Manaure Quintero/Bloomberg NewsApple plans to support a standard that will improve messaging with Android phones and enable new features, helping quell the blue-bubble/green-bubble debate around texts.
Google has long pushed for Apple to adopt a communication protocol called rich communications systems, or RCS, that aims to replace traditional text messaging with more robust industrywide chat features.
Such a change could help ease a stigma for users of its Android operating system.
Persons:
Manaure Quintero
Organizations:
IDC, Bloomberg, Apple, Google
Locations:
U.S