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Top related persons:
Sharon Jayy - 2 Jayy - 2 it's - 2 TikTok - 2 influencers - 2 It's - 2 Ross Hawthorne - 2 Nadia Lynn Garcia - 2
Top related locs:
Culver City , California China London
Top related orgs:
TikTok - 2 Real Quick Media - 2 Meta - 2 Financial Times - 2 TikTok Shop - 2

Search resuls for: "Lauren Mabra"


3 mentions found


☆ TikTok is offering creators $1,000 cash incentives and other rewards as it looks to bolster its e-commerce program
  + stars: | 2023-07-20 | by ( Dan Whateley | Marta Biino | ) www.businessinsider.com   time to read: +7 min
TikTok is offering a slew of cash bonuses and rewards to creators that use its new shopping feature. The conversation centered around how to formalize the role of "TikTok Shop creator" as a new category of influencer, akin to a sports or food personality, Jayy said. "I'm thinking about marketing myself as a TikTok Shop creator," she said. In another instance, they were offered $1,000 in cash for generating at least $3,000 in Shop sales via a video. "Most of the people don't have the support or the knowledge to even be these TikTok Shop creators that TikTok wants them to be."
Persons: Sharon Jayy, Jayy, it's, TikTok, influencers, It's, Ross Hawthorne, Nadia Lynn Garcia, Maryam Malik, Lissette, Shayna Farnan, she's, Malik, Lauren Mabra, Mabra, Pinterest, Farnan Organizations: TikTok, Real Quick Media, Meta, Facebook, YouTube, Financial Times, TikTok Shop Locations: Culver City , California, China, London
☆ TikTok is luring creators into its Shop program with office visits, private chat groups, and cold hard cash
  + stars: | 2023-07-19 | by ( Dan Whateley | Marta Biino | ) www.businessinsider.com   time to read: +7 min
The conversation centered around how to formalize the role of "TikTok Shop creator" as a new category of influencer, akin to a sports or food personality, Jayy said. "I'm thinking about marketing myself as a TikTok Shop creator," she said. In another instance, they were offered $1,000 in cash for generating at least $3,000 in Shop sales via a video. On the right, a screenshot of what a creator sees on the backend when using TikTok Shop as an affiliate. "Most of the people don't have the support or the knowledge to even be these TikTok Shop creators that TikTok wants them to be."
Persons: Sharon Jayy, Jayy, it's, TikTok, influencers, It's, Ross Hawthorne, Nadia Lynn Garcia, Maryam Malik, Lissette, Shayna Farnan, she's, Malik, Lauren Mabra, Mabra, Pinterest, Farnan Organizations: TikTok, Real Quick Media, Meta, Facebook, YouTube, Financial Times, TikTok Shop Locations: Culver City , California, China, London
☆ How we took our user-generated-content marketing agency from a side hustle to a business that regularly books 5 figures in monthly revenue
  + stars: | 2023-03-17 | by ( Alexandra York | ) www.businessinsider.com   time to read: +5 min
Lauren Mabra and Lauren Ferry, both 25, are the cofounders of a social marketing agency. The business makes user-generated-content-style videos and books five figures in monthly revenue. The two friends discovered user-generated content, or UGC, a marketing tactic where brands hire unaffiliated creators to film and produce social-media content. Mabra said the business specializes in UGC-style videos that feel organic but are still created for marketing purposes. The two have hired more than 40 creators to make content and regularly book five figures in monthly revenue, documents viewed by Insider show.
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