If shoppers already go to Amazon's stores or other places with an Amazon locker, it's quite convenient, said Jeremy Bartlow, a partner and consumer expert at PA Consulting.
There's another reason why Amazon would love for you to pick up your Prime Day deals instead of delivering them to your front door: their bottom line.
AdvertisementEarlier this year, Amazon offered a discount at Amazon Fresh grocery stores if patrons used one of the supermarkets to return something they bought on Amazon.com, for example.
Whole Foods and Fresh Prime customers can also get their groceries selected from the selves and pre-packed for pick-up for free.
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