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At its peak, NBC said that a whopping 29.4 million viewers were watching the game across linear television and streaming platforms.
By comparison, the 2022 World Series commanded less than half the audience, with 12.8 million viewers in the final Game 6 of the series.
And the series-clinching game of the 2023 NBA Finals brought in an average of 13.1 million viewers.
On one of its social media accounts, the header image Monday was a series of photographs of an expressive Swift at the game.
Persons:
Taylor Swift, Travis Kelce, Swift, ”, “, ” Swift, —, King Midas
Organizations:
CNN, NBC, Chiefs, Jets, Bowl, Nielsen, NFL, Spotify, Ticketmaster, Federal Reserve
Locations:
East Rutherford