[1/2] Meta Threads app logo is seen in this illustration taken, July 6, 2023.
REUTERS/Dado Ruvic/IllustrationJuly 10 (Reuters) - Meta Platforms' (META.O) Twitter rival Threads crossed 100 million sign-ups within five days of launch, CEO Mark Zuckerberg said on Monday, dethroning ChatGPT as the fastest-growing online platform to hit the milestone.
"That's mostly organic demand, and we haven't even turned on many promotions yet," Zuckerberg said in a Threads post announcing the milestone.
The app's sprint to 100 million users was much speedier than that of OpenAI-owned ChatGPT, which became the fastest-growing consumer application in history in January about two months after its launch, according to a UBS study.
Currently, there are no ads on the Threads app and Zuckerberg said the company would only think about monetization once there was a clear path to 1 billion users.
Persons:
Dado Ruvic, Mark Zuckerberg, dethroning ChatGPT, Zuckerberg, Matthew Prince, Musk, Adam Mosseri, Meta, Katie Paul, Akash Sriram, Zaheer Kachwala, Sriraj Kalluvila, Rashmi Aich, Nick Zieminski
Organizations:
REUTERS, Elon Musk, UBS, Twitter, Meta, Thomson
Locations:
New York, Bengaluru