Iconic AI, which aims to change AAA game development, raised $4 million in pre-seed funding. Iconic wants to use AI to expedite development, the cost and scale of which has "ballooned," its CEO said. AdvertisementIconic AI, a London-based video game developer, has raised $4 million in pre-seed funding. Founded in 2023, Iconic wants to change "AAA game" development: major titles produced by larger developers. Iconic CEO John Lusty told Business Insider that developers' business models were under threat as "development has ballooned" in size.

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Persons: HodlCo, —, John Lusty Organizations: AAA, FOV Ventures, Service, Business Locations: London