The Chinese internet giant has recently started to allow some content creators with more than 100,000 followers to put part of their videos behind a paywall on Douyin, TikTok's sister app in China, the person said, declining to be named as the feature was still undergoing testing.
The paywall is the latest in a long list of features ByteDance has implemented to monetize its Douyin app, which now has more than 800 million users.
Local media outlet Sina showed screenshots of a notification window on Douyin informing content creators that ByteDance is entitled to 30% of their earnings as commission.
Content creators get to set their own prices for their videos without ByteDance interference, according to Sina.
Another Chinese media Jiupai News reported that some content creators have started to charge 12 yuan ($1.6) for a 44-minute long video on the platform.
Persons:
Florence Lo, ByteDance, Bytedance, Douyin, Josh Ye, Miral
Organizations:
REUTERS, Jiupai, Reuters, Thomson
Locations:
HONG KONG, China, Douyin, Sina