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☆ How many subscribers you need to start making money on YouTube
▼ + stars: | 2023-07-06 | by ( Amanda Perelli | Marta Biino | ) www.businessinsider.com time to read: +6 min

To apply to make money YouTubers must have 1,000 subscribers — and 4,000 watch hours or 10 million shorts views. Insider spoke with dozens of creators who shared how they got started making money on YouTube. Creators on YouTube don't need hundreds of thousands of subscribers to start earning money or to turn the gig into a lucrative side hustle. To start earning money directly from YouTube, a creator must be a member of the YouTube Partner Program. Jen Lauren is a nano influencer with about 7,000 subscribers on YouTube Jen LaurenSo, how much money do creators make on YouTube?

Persons: Amanda Wan, Read, Jen Lauren, Lauren, Zoe Pritchard, YouTube Jen Lauren, Here's, YouTubers Organizations: YouTube's, YouTube, Shorts, Google, Shelby

☆ How to reach out to brands and land deals as an influencer
▼ + stars: | 2023-06-28 | by ( Sydney Bradley | Shriya Bhattacharya | ) www.businessinsider.com time to read: +4 min

Many influencers, like Gigi Kovach (a part-time lifestyle influencer), go straight to email to reach out to brands for collaborations. Here's how they reach out brands for collaborations, including several email templates they use. Holly PhanHow to contact brands as an influencer to pitch a paid sponsorshipIt takes time to figure out what type of pitch sticks and grabs the attention of brands. Here's how 33 influencers pitch brands, from email templates to media kits. Email templates influencers use to reach out to brandsMessage templates and DMs influencers use to contact brandsMedia kit examples

Persons: Brand, Gigi Kovach, Kovach, Read, Ashley Jones, She'll, Jones, London Lazerson, Maesha, Influencer Emma Cortes, Holly Phan, Jen Lauren, Lauren, Shonar Organizations: London, YouTube, LinkedIn

Insider spoke with 7 "nano" influencers about how much they earn. While classifications may vary, nano influencers are generally defined as those with fewer than 10,000 followers on any given social-media platform. Because of their loyal audiences, nano influencers are becoming coveted partners for brands to advertise their products — and they are making money in the process. When they're first starting to partner with brands, nano influencers will often pitch their own sponsorships instead of relying on an agent or manager. This is not the only way nano influencers can make money.

Some influencers will start building relationships with brands by cold-DMing them on social media, like Instagram. While some influencers pitch PR reps or influencer-marketing contacts on LinkedIn, Lazerson goes straight to the top by DMing CEOs. "You get a lot of no's when you first start to pitch brands, but then you sort of fine-tune your approach," Kovach told Insider. To land her first paid deal, Lauren used a media kit. Here's how 21 influencers pitch brands, from email templates to media kits.

☆ How many YouTube subscribers you need to start making money
▼ + stars: | 2022-10-14 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +5 min

Insider spoke with dozens of creators who shared how they got started making money on YouTube. To start earning money directly from YouTube, a creator must be a member of the YouTube Partner Program. To apply, creators must have at least 1,000 subscribers and 4,000 watch hours in the past year, or 1,000 subscribers and 10 million views on Shorts within 90 days. Beginning next year, in place of the YouTube Shorts fund, YouTube will start sharing revenue from Shorts ads with creators. Once those ads start earning money, the creator will receive a check in the mail from YouTube after they have earned at least $100.

☆ How much money YouTubers make, according to dozens of creators
▼ + stars: | 2022-09-02 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +4 min

We spoke with dozens of creators who shared how much money they've earned on YouTube. This is the latest installment of Insider's YouTube money logs, where creators break down how much they earn. Social-media creators who are part of the YouTube Partner Program can earn money off their videos with Google-placed ads. Here's a comprehensive breakdown of Insider's YouTube money logs series:Many YouTube creators earn money off the ads that play in their videos and receive a monthly payout. Read the full post: YouTubers explain how much money they earn per 1,000 views — and how it's changed in the last yearSo, how much do creators earn per 1,000 views (called the RPM rate)?

Insider spoke with 5 "nano" influencers about how much they earn. While classifications may vary, nano influencers are generally defined as those with fewer than 10,000 followers on any given social media platform. Because of their loyal audiences, nano influencers are becoming coveted partners for brands to advertise their products — and they are making money in the process. When they're first starting to partner with brands, nano influencers will often pitch their own sponsorships instead of relying on an agent or manager. This is not the only way nano influencers can make money.

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