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☆ Jaguar debuts its new branding in a video — and it's missing one thing: cars. It's getting roasted by some online.
▼ + stars: | 2024-11-20 | by ( Grace Eliza Goodwin | ) www.businessinsider.com time to read: +5 min

And some conservative personalities are calling out the company's new video ad for being too "woke." But that "exuberant modernism," particularly in the company's video ad, is being mocked by some people online. AdvertisementJaguar's new video ad features models in colorful, modern clothing, and doesn't show any cars. (Current Jaguar models left in their inventories will be sold as pre-owned, a company spokesperson previously told Business Insider.) Jaguar's new brand strategy was created by its own in-house design team, not an external agency, according to the UK's Creative Review.

Persons: Tesla's Elon, Tesla's Elon Musk, Gerry McGovern, Elon Musk, Musk, India's Tata, Ian Miles Cheong, Nick Freitas, Bud Light, Bud, Kevin Dahlstrom, it's, Martin Brundle, who's, they're Organizations: Jaguar, Rover, India's, India's Tata Motors, Conservative, Republican, Delegates Locations: Miami, EVs, Virginia

☆ Scotland’s new hate crime law was meant to protect against prejudice. It ended up sowing further division
▼ + stars: | 2024-04-10 | by ( Amy Cassidy | ) edition.cnn.com time to read: +9 min

Scotland’s Hate Crime and Public Order Act came into force last week, a contentious law that expands existing legislation to include transgender identity as a protected characteristic from hate crimes. In the first week of the law’s enactment, a feminist group, “Let Women Speak,” organized a rally against the legislation in Scotland’s capital on Saturday. Another major concern for those who oppose the Hate Crime Act is the supposed lack of clarity on what type of behavior could constitute an offense under the new law. But 25-year-old Scottish trans student Lucy (who asked not to be identified by her real name due to concerns about continued online abuse), said the new law does not reassure her. Scotland’s proposed reforms would have allowed transgender people to self-identify, without the need for a medical diagnosis or certificate.

Persons: –, – Humza Yousaf, ”, JK Rowling, Elon Musk, Joe Rogan, Jane Barlow, ’, Susan Smith, “, ’ ” Smith, Siobhan Brown, Rowling, Harry Potter, Yousaf, J, Rowling waded, Angela Weiss, ” Vic Valentine, Lucy, Scotland’s, hadn’t, Musk, Ian Miles Cheong Organizations: CNN, ” Scottish, Reuters, Scottish, Women Scotland, Community Safety, Police Scotland, BBC, Getty, Scottish Trans, Public Affairs, Equality Network, Scottish Police Federation, ” Police, Courier, PA Media, Police Locations: Edinburgh, Scotland, United Kingdom, British, Scottish, Malaysian

☆ Elon Musk says Taylor Swift should be concerned about the college student who tracks celebrity jets
▼ + stars: | 2024-02-06 | by ( Taylor Rains | Grace Kay | ) www.businessinsider.com time to read: +3 min

Elon Musk weighed in on Taylor Swift's concerns about jet tracking. Musk, who has spoken out against the student who tracks his jet, said Swift should be "concerned." "Taylor Swift is right to be concerned." Taylor Swift is right to be concerned. Sweeney told BI he's never meant any harm to the people whose jets he tracks, but created the accounts because he believes in "transparency and public information."

Persons: Elon Musk, Taylor, Swift, —, Taylor Swift, Jack Sweeney, Sweeney, Musk, Ian Miles Cheong, — Elon, stalkers, Donald Trump, Mark Zuckerburg Organizations: Elon, Service, University of Central Florida, Federation Aviation Administration, FAA

☆ Right-wing commentators have a theory about plane safety concerns — and they say diversity is to blame
▼ + stars: | 2024-01-27 | by ( Alia Shoaib | ) www.businessinsider.com time to read: +5 min

A recent string of plane safety incidents has made many more concerned about flying. Right-wing commentators including Elon Musk have baselessly decided that DEI initiatives are to blame. AdvertisementRight-wing commentators have a new theory to explain the recent series of high-profile plane safety incidents — and they are claiming that diversity initiatives are to blame. Conservative commentators have converged around the idea that diversity, equity, and inclusion (DEI) initiatives are jeopardizing plane safety, baselessly claiming that underqualified minorities have been promoted in the industry. AdvertisementExperts say that it is not just misguided to blame DEI initiatives for a reduction in the quality of workers, but also that it is less entrenched than its critics imagine.

Persons: Elon Musk, —, Matt Walsh, Ian Miles Cheong, Charlie Kirk, pWp9YVRIym — Marc Xavier Adams, Candance Owens, TikTok, Rob Schneider, Bud Light, Matthew Florence, Rolling, Donald Trump's, Rachel Décoste, Joe Blow Organizations: Service, Conservative, Boeing, Alaska Airlines, United Airlines, Aviation, Delta Air Lines, United, DEI, GOP Locations: States, Japan, Alaska, Canada

☆ Self-proclaimed misogynist Andrew Tate says he was paid $20,000 under Elon Musk's content-creator plan
▼ + stars: | 2023-07-14 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +2 min

Andrew Tate says he's been paid more than $20,000 by Twitter. The payment was part of Elon Musk's scheme to reward content creators on the platform. Controversial influencer Andrew Tate says he's been paid more than $20,000 under Elon Musk's new scheme to reward content creators. Tate has only been back on Twitter since November when his previous ban was lifted by its new owner, Elon Musk. Musk first announced the new payment scheme for content creators in June.

Persons: Andrew Tate, he's, Musk, Elon, Tate, Elon Musk, Ian Miles Cheong, Matt Navarra Organizations: Twitter, Morning, ., The Washington Post Locations: Elon, Elon Musk's, Romania, British

☆ Andrew Tate, Ashley St. Clair, and Billy Markus are among the Twitter personalities who say they're getting thousands of dollars under the site's new ad-revenue program
▼ + stars: | 2023-07-14 | by ( Grace Dean | ) www.businessinsider.com time to read: +4 min

In some cases, Twitter has told them to expect tens of thousands of dollars. Billy Markus, the creator of Dogecoin who has 2.1 million followers, tweeted on Thursday that he was getting $37,050. Several accounts connected to Musk were told they'd also be getting payments. Sawyer Merritt, a Tesla investor who posts regular commentary about Musk's businesses, tweeted that Twitter would pay him $6,465. "It makes a lot of cents to create here!," Twitter CEO Linda Yaccarino tweeted on Thursday after the program was announced.

Persons: they're, Andrew Tate, Elon Musk's, Billy Markus, Dogecoin, Brian, Ed Krassenstein, Ed, Ashley St, Claire, she'd, Ian Miles Cheong, Benny Johnson, he'd, Rogan O'Handley, Wokeness, Twitter, Musk, Zuby, they'd, Jonas Lismont, Sawyer Merritt, podcaster Jason Calacanis, Linda Yaccarino Organizations: Morning, Twitter, Meta Locations: Romania

☆ Elon Musk's scheme to pay big Twitter accounts is rewarding his favorite trolls but probably won't entice major creators
▼ + stars: | 2023-07-14 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +5 min

Twitter announced Thursday it would start sharing ad revenue with some creators. Elon Musk has started sharing Twitter's ad revenue with a handful of accounts, hoping to incentivize the best creators to put their content on his platform. Twitter announced Thursday that creators would now be eligible to some of the company's ad revenue, "to help people earn a living directly" on the platform. But on the rare occasion Donaldson reveals how much ad revenue he makes, it is surprisingly little. Ad revenue traditionally aids smaller accounts who don't have their own brand deals — YouTube monetization is open to anyone with 1,000 subscribers.

Persons: Twitter, Elon Musk, Taylor Lorenz, Andrew Tate, Ian Miles Cheong, Rogan O'Handley, Tate, Wokeness, He's, It's, Linette Lopez, Paul, — Jimmy Donaldson, MrBeast —, Donaldson, Honey Organizations: Morning, Twitter, Washington Post, YouTube, CSGO Lotto Locations: Romania, TikTok, YouTube, Twitter's

☆ How Chick-fil-A became a target for going ‘woke’
▼ + stars: | 2023-06-02 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

It joins a growing list of companies that right-wing media and conservatives on social platforms have chastised for so-called “woke” marketing. But Chick-fil-A is an unusual target for the right wing because of the company’s conservative bona fides. The fact that Chick-fil-A has been trending online and the subject of conservative media news segments shows the power that a few people with large social media followings can have. Chick-fil-A says it is “committed to being better at together.”“Our founder, Truett Cathy, believed that ‘a great company is a caring company,’” Chick-fil-A notes on its DEI web page. In 2012, former Chick-fil-A President Dan Cathy spoke out against America’s legalization of same-sex marriage, which sparked boycotts from the left.

Persons: New York CNN —, Joey Mannarino, Charlie Kirk, Ian Miles Cheong, What’s, Erick McReynolds, Chick, who’s, “, ” “, Truett Cathy, ’ ”, McReynolds, Dan Cathy, It’s, Bud Light, Dylan Mulvaney, Bud Light’s, ”, Matt Walsh Organizations: New, New York CNN, DEI, Inc, Target, Anheuser, Beer Business, Twitter Locations: New York, statehouses

But Mr. Musk’s Twitter feed is often an echo chamber. 48 hours of Elon Musk’s tweets Circles representing Musk’s tweets are sized by the total retweets, likes, replies and quote tweets in response to what he posted. A chart of Mr. Musk’s original tweets, replies and quote tweets over a two-day period in November. A website tracking Mr. Musk’s private jet movement suggested that he traveled away from San Francisco around that time. Shareholders are now also seeking billions of dollars in damages in a lawsuit after Mr. Musk’s takeover proposal never materialized.

☆ A fake tweet spurred an anti-vaccine harassment campaign against a doctor
▼ + stars: | 2023-01-06 | by ( Https | Media-Cldnry.S-Nbcnews.Com Image Upload Newscms Brandy-Zadrozny-Circle-Byline-Template.Jpg | Brandy Zadrozny | ) www.nbcnews.com time to read: +8 min

When Dr. Natalia Solenkova woke up Monday morning, she was greeted with a flood of Twitter notifications on her phone. It was what misinformation researchers call a “cheap fake,” a term for a piece of fake media such as an image or video that takes little effort to produce. Someone had clumsily altered one of Solenkova’s posts to portray a blind, even deadly, zealotry for Covid vaccines and a vilification of anti-vaccine activists. “And then disinformation became rampant.”Despite the overwhelming success of the covid vaccines — which have prevented millions of severe infections and deaths — an aggressive and politicized anti-vaccine community has persevered. There were obvious tells that the tweet attributed to Solenkova was a fake, likely fabricated with what’s known as a tweet generator.

☆ Elon Musk says there wasn't a single 'breaking point' that made him buy Twitter, but that he feared a rise in online 'groupthink'
▼ + stars: | 2022-12-05 | by ( Pete Syme | ) www.businessinsider.com time to read: +3 min

Elon Musk said during a Twitter Space that there was no "breaking point" which made him buy the company. Instead, Musk said that general concerns about free speech online motivated him to purchase Twitter. Musk made his first offer to buy Twitter at $43 billion around three weeks later. "Basically, just, we are traveling the path more and more of suppression of free speech. Musk has previously called himself a "free speech absolutist," but has a track record of silencing his own critics.

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