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That has forced Remy Cointreau, whose stock has fallen 50% for the year, to slash its full-year guidance and expects another year of double-digit declines in sales. The declines are a “normalization” within the industry, with alcohol sales nearing their pre-Covid levels, according to Marten Lodewijks, IWSR’s president for the US division. Cheaper private labels have had a boon in sales, mirroring a larger trend of customers seeking more affordable options in all aspects of their life. Aldi’s lineup is growing double digits in sales, bucking the broader industry trends of declines, Arlin Zajmi, director of national buying for adult beverages, told CNN. Aldi has seen its wine and beer sales soar.
Persons: Remy Cointreau, Pernod Ricard, Jose Cuervo, Proximo, ” Lisa Hawkins, , Luca Marotta, Remy Cointreau’s, Jameson, Kahula, Hélène de Tissot, Marten Lodewijks, bottlers, Arlin Zajmi, Scott Olson, it’s, ” Zajmi, ” Bryan Roth Organizations: New, New York CNN, Anheuser, Busch, CNN, Spirits, Consumers, Aldi Locations: New York, United States
Hard seltzers, spiked seltzers, and their ilk have been marketed as lighter than traditional alcoholic beverages. In the 2010s, the hard seltzers started to pop up, with names like White Claw and Truly, both of which launched in 2016. Advertisement"During the pandemic, hard seltzers really blew up, and I think hard seltzers are one of those ones that were perceived as a little bit of a better-for-you option," said Kaleigh Theriault, an associate director of beverage-alcohol thought leadership at NIQ, a market research firm. The market got saturated, and people started to realize there could be a lot more to canned alcohol than beer and hard seltzers. "So companies are having to innovate more and more, and that has led to some higher-ABV canned cocktails."
Persons: they've, aren't, seltzer, Kaleigh Theriault, that's, NIQ, Chris Budzik, Cayman Jack, there's, Kate Bernot, Bernot, you've, " Theriault, It's, Bud, , Bud Light, Budzik, he'd, Will, Emily Stewart Organizations: Brands, Anheuser, Busch InBev, NIQ, AB InBev, Coca, Modelo, Business Locations: seltzers, Manhattan, NIQ, Pennsylvania, Michigan, Vermont, America
LONDON — While the European men's soccer championship ended in gloom yet again for England, the tournament boosted the nation's grocery store and hospitality spending — with no and low-alcohol sales seeing a particular boom. Take-home grocery sales increased 2.2% across the four weeks to July 7, with beer sales up by an average 13% on England match days, market research firm Kantar said in research released Tuesday. No and low-alcohol beer sales meanwhile spiked 38%, Kantar said, attributing this to the fact that many England matches were held on weeknights. It is the latest sign of strength in the no and low-alcohol beer market, which has grown rapidly in recent years with offerings from both the brewing juggernauts and incumbents such as Lucky Saint, which is served in cans and on tap in thousands of U.K. pubs and bars. Research firm IWSR forecasts the U.K.'s total beverage alcohol market will see a 1% decline across volume and value over the next five years, as no and low-alcohol grows 19%.
Persons: Kantar, Saint, IWSR Organizations: Euro Locations: England, Spain, London, United Kingdom
Denver Beer Co. Courtesy: Denver Beer Co. Alcohol-free beverage options have skyrocketed over the past few years, and that trend has especially picked up in the form of nonalcoholic beer in Denver, an epicenter for craft breweries. Courtesy: Ceria Brewing CompanyDenver's beer sceneFood trend expert Kara Nielsen said that because Denver is such a beer-centric city, the rise of nonalcoholic beer and spirits fits with the city's narrative. But then, he said, nonalcoholic and alcohol-free beer became trendy, attracting more mainstream customers.
Persons: Technomic, Keith Villa, Villa, Jodi, Keith, Jodi Villa, Kara Nielsen, Nielsen, It's, Niki Sawni, Sawni, he's, hasn't, Niki, Anika Sawni Organizations: Denver Beer, Denver Beer Co, Anheuser, Busch, Ceria Brewing Company, CNBC, Ceria Brewing, Grüvi Locations: Denver, Rocky, Technomic, NielsenIQ, Colorado
The Olympics tap its first-ever beer sponsor
  + stars: | 2024-01-12 | by ( Jordan Valinsky | ) edition.cnn.com   time to read: +3 min
New York CNN —Bud Light brewer Anheuser-Busch InBev is becoming the first-ever beer sponsor for the next three Olympics and Paralympic Games — with a non-alcoholic brand taking the torch. The deal will cover the upcoming Summer Games in Paris, the Milan Winter Games in 2026, and the 2028 Summer Games in Los Angeles, which will be the first Summer Olympics to be held in the US in about three decades. Prior to this, the Olympics never had a global beer sponsorship, but local organizing committees had enlisted beer brands in the past. “Beer and sports are better together, so we are proud to be the first beer sponsor for the Olympics at the Worldwide Olympic Partner level,” said AB InBev CEO Michel Doukeris in a statement. Global sales of non-alcoholic beer have been soaring in recent years as drinkers embrace moderation with alcohol.
Persons: Bud, Corona, , , Michel Doukeris, isn’t, Marcel Marcondes, ” Doukeris, CNN’s George Ramsay Organizations: New, New York CNN, Bud Light, Anheuser, Busch InBev, Paralympic, InBev, Olympic, Milan Winter Games, Asahi Breweries, Olympics, Corona Cero, Modelo, Constellation Brands, Corona, , CNN, Team USA, Budweiser Locations: New York, Paris, Los Angeles, Tokyo, Spain, Germany, Europe, Mexico
New York CNN —Martinis and margaritas might still be people’s drink of choice, but the spritz is bubbling to the top. Bartenders are experimenting so much with the spritz, swapping in different liqueurs or juices in place of Campari or Aperol, that it’s becoming the “cocktail for the moment” and expanding its appeal year-round, a recent report from bar analytics service Union said. “By all accounts, the spritz has had a smashing year, showing strong growth across every month, peaking smack-dab in the middle of summer,” Union said. Data shows that spritz sales started growing in sales this year a month earlier — in April — than usual. Just scrolling on TikTok, Rosenstein notices different variations of a spritz (such as a Hugo spritz, made with St-Germain elderflower liqueur, or a Lillet spritz made with the wine-based liqueur) in her feed.
Persons: New York CNN —, it’s, , Matthew Crompton, Jennifer Coolidge, Andrea Sengara, ” Sengara, “ We’ve, Yvonne Tnt, Shutterstock Sting, Sting, , Ana Rosenstein, , Rosenstein, Hugo spritz, Germain elderflower, spritzes Organizations: New, New York CNN, NIQ, , CNN, Coachella, US, St Locations: New York, California, Aperol, Campari, York
Absolut Vodka and Coke's Sprite to combine in canned cocktail
  + stars: | 2023-10-16 | by ( ) www.reuters.com   time to read: +1 min
[1/2] A Coca-Cola logo is pictured during an event in Paris, France, March 21, 2019. REUTERS/Benoit Tessier/File Photo Acquire Licensing RightsLONDON, Oct 16 (Reuters) - Absolut Vodka and lemonade drinkers will soon be able to sip their preferred cocktail from a can, after drinks makers Pernod Ricard (PERP.PA) and Coca-Cola (KO.N) agreed to a pre-mixed version made from the spirit combined with Sprite. France's Pernod and Coke said on Monday the Absolut & Sprite canned cocktail will be launched in select European markets, including Britain, the Netherlands and Spain, from early 2024. The cans will feature two of the world's most recognisable trade marks, the companies said. Reporting by Emma RumneyOur Standards: The Thomson Reuters Trust Principles.
Persons: Benoit Tessier, Pernod Ricard, Coke, Jack Daniels, Emma Rumney Organizations: REUTERS, Thomson Locations: Paris, France, Britain, Netherlands, Spain
[1/5] English sparkling wine, brand Coates and Seely, is pictured at the Tate Modern art gallery in London, Britain, October 6, 2023. But with vineyards now dotted across hills in southern England and sustainability concerns growing, local fizz is emerging as the drink of choice. Quality has improved, and English wine is no longer mocked by continental neighbours who once joked it tasted of rain. English sparkling and still wine feeds into that narrative," he said. In the UK market for sparkling wine, English fizz accounts for 3% of volumes compared to Champagne's 12%.
Persons: Coates, Seely, Susannah Ireland, Winston Churchill, Josh Donaghay, Henkell Freixenet, Geneva Guerin, Seely Brut, Hectarage, Ned Awty, Awty, Hamish Anderson, Anderson, Champagne Martin, Sarah Young, Catherine Evans Organizations: Tate, REUTERS, UK, Seely, Seely Brut Reserve, Tate Enterprises, Searcys, Thomson Locations: London, Britain, England, Champagne, Boxley, Kent Downs, Bolney, Hampshire
The French government hopes to shore up the country's wine industry by purchasing excess wine. The excess wine will be turned into industrial alcohol used in hand sanitizer or cleaning products. France's wine industry has seen a change in consumption habits, with less people drinking red wine. The impacts of COVID and the high cost of living have contributed to the country's wine industry woes. Between 2005 and 2021, France has seen wine consumption decrease from 33.5 million hectoliters to 25.2 million hectoliters — about a 25% decrease, according to Statista.
Persons: Food Marc Fesneau, Susie Goldspink Organizations: Service, French, of Agriculture, Food, EU, Agence France, Bloomberg, European Commission, Guardian Locations: Wall, Silicon, Presse, Europe, Italy, Spain, Germany, Portugal, France, AFP
What started the spiked beverage trend? Spiked beverages have been around for a while. For decades, it was “generally frowned upon” for non-alcoholic beverage brands to enter the alcoholic beverage market, Stanford said. Hard seltzer, meanwhile, had $3.8 billion in sales over the past 12 months, a 14% decline compared to last year. The nostalgia generationEvery year, the alcoholic beverage industry gets a new class of (legal) drinkers to sell to.
Persons: It’s, Casey Brooke Lawson, , Duane Stanford, Stanford, Jamie Wideman, Caleb Bryant, seltzer, Seltzer, Timothy A, Clary, Dan White, , Bryant, Adam Rogers, Coke, Jack Daniel’s Tennessee, Brown, Forman, Absolut, Nielsen, Hard seltzer, who've, Ilene Bergenfeld, SunnyD Organizations: New, New York CNN, MTN, Beverage Digest, Brands, , Molson Coors, CNN, Coca, Getty, Coors, Jack Daniel’s Tennessee Whiskey, Delight, Harvest Hill Beverage Company Locations: New York, Fresca, AriZona, Mintel, United States, AFP, Topo Chico
Jason Koerner | Getty ImagesCHICAGO — The spirits industry is overcoming economic headwinds to meet changing consumer preferences as it chips away at the dominance of beer. Despite supply chain issues and high inflation, the beverage alcohol industry has a lot to toast to these days, said Chris Swonger, president and CEO of DISCUS. "This is a great American success story," Swonger said of the industry's market share supremacy. As the spirits industry works to maintain its top spot this year amid fears of a recession, here are some key trends industry leaders who spoke to CNBC see shaping the business today. The company runs incubator and accelerator programs to develop Black talent within the spirits industry.
Persons: Casamigos, Alo, Jason Koerner, Beer, Chris Swonger, Swonger, We're, George Clooney, Mark Wahlberg, Wahlberg, Aron Marquez, Ryan Reynolds, Sean, Diddy, Combs, Kendall Jenner, Dwayne Johnson, Michael Jordan, David Beckham, it's, Patrick Shorb, Molson Coors, Tobin Ludwig, Pinkard Organizations: Alo Miami, Getty, CHICAGO, CNBC, Diageo, Chicago, Brands, Heineken, Anheuser, Busch InBev, Molson, Hella, Black Locations: Miami, United States, Chicago, Pennsylvania
There are now enough devotees that it’s spurred a whole lifestyle and a slew of hashtags to go with it. A trade group, the Adult Non-Alcoholic Beverage Association, was founded in 2021 and currently has 110 members. According to IWSR, a firm that provides analysis of the drinks market, global retail sales of no- and low-alcohol products are valued at over $11 billion, up from $8 billion in 2018. As the category continues to expand, nonalcoholic products are driving the increase, and are expected to make up 90 percent of the growth of that subset. This is about: I might lean this way one day, this way another day.
Heineken USA plans to run a 30-second Super Bowl ad for its Heineken 0.0 nonalcoholic beer, enlisting actor Paul Rudd as Marvel’s Ant-Man to make the pitch. Sales volume in low- and no-alcohol was $2.5 billion, while the overall U.S. alcohol market totaled $188.3 billion. Ad spending to promote nonalcoholic beer on national television, by comparison, totaled $9.7 million in January, up from $1.4 million in January 2019. Boisson Inc., a retailer of nonalcoholic beer, wine and spirits with 10 stores in New York and California, said it is increasing its marketing spending. SipSteady co-hosted a Dry Vibes event in January in Kansas City that included tastings of nonalcoholic beverages.
New York CNN —Natural Light’s new cans will soon look a lot like their old ones. Drinkers will soon notice a retro-inspired makeover that mirrors the budget beer brand’s 1979 design, featuring a throwback logo, crest and colors. Left is the old design and the right is the "new" design hitting shelves in February. Natural Light sales have held “steady,” Stowe said, but noted “we definitely have room to grow.”For Natural Light to do that, the Anheuser-Busch (BUD)-owned brand is “widening its aperture,” Stowe said. “Natural Light’s decision could be in efforts to go the opposite way, and reach the less competitive audience of older adults,” she said.
New York CNN —Molson Coors is typically known for its lineup of beers and booze, but its newest drink isn’t either. Its arrival comes as Molson Coors broadens its portfolio beyond beer and expands into new growth categories that are sparking consumers’ interest, including canned cocktails and non-alcoholic beverages. “We know a lot of consumers are starting to either moderate or temper and think about their consumption habits,” Jamie Wideman, vice president of innovation for Molson Coors exclusively told CNN. Molson Coors Beverage CompanyRoxie is available in three flavors: Passionfruit, pineapple and mango. The company’s direction beyond traditional beer stems from a 2019 decision to rebrand itself from Molson Coors Brewing Company to Molson Coors Beverage Co (TAP)mpany as a result of declining beer sales.
Many Americans took to mixing cocktails at home during the pandemic, boosting liquor sales. Now, with inflation squeezing disposable incomes, big distillers are betting on another round of home drinking as consumers economize. Historically, around 80% of all U.S. alcoholic drinks sales were for home drinking, according to IWSR, a drinks market-research firm. That level rose to 90% during the pandemic, and sales at bars aren’t likely to return to pre-Covid levels for another four to five years, IWSR says.
Wine-loving France gets a taste for the alcohol-free
  + stars: | 2022-11-25 | by ( Manuel Ausloos | ) www.reuters.com   time to read: +2 min
[1/4] Augustin Laborde, founder of "Le Paon qui boit" (The Drinking Peacock) alcohol-free wine and liquor store, looks a bottle of non-alcoholic wine sold at his shop in Paris, France, November 18, 2022. Two years later, Laborde has opened what he says is the first alcohol-free wine store in a country renowned the world over for its Bordeaux red wines and white Burgundies. While non-alcoholic drinks have gained popularity elsewhere, they have lagged in France. As she tasted a glass of alcohol-free red wine, Helene Bourgy said the drink was a compromise that allowed for an alcohol-free but still “festive atmosphere”. Even if the French have been slow to take up non-alcoholic drinks, their wine consumption has fallen from 20th-century peaks.
La ediția de primăvară a concursului, Mundus Vini Spring Tasting 2021, au participat 7300 vinuri din 39 țări, înregistrate de IWSR. Alte 2 vinuri de Purcari premiate cu aur sunt Malbec de Purcari 2018 (Limited Edition) și Sauvignon Blanc de Purcari 2020 (gama 1827). Astfel, Vinăria Purcari a fost desemnată „Best Producer from Moldova” cu cele mai înalt apreciate vinuri dintre toți producătorii din Moldova. Astăzi, Purcari este unul dintre cei mai mari producători și exportatori de vinuri din Moldova, livrând producția sa în peste 30 de țări. Vinurile Purcari sunt evaluate cu 4,19 puncte din 5 în aplicația Vivino – notă de care se bucură doar 1% din toți producătorii de vin la nivel mondial.
Persons: Robert Parker, Jérôme Barret Locations: Moldova, Purcari, Germania, Cuvée, Republica Moldova, Blanc, Franța
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